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Mission, Inc.: The Practitioners Guide to Social Enterprise
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Mission, Inc.: The Practitioners Guide to Social Enterprise

3.79 of 5 stars 3.79  ·  rating details  ·  43 ratings  ·  7 reviews
In this groundbreaking guide to building a profitable social enterprise, leading entrepreneurs Julius Walls and Kevin Lynch show readers how to solve the profit/mission paradox and run a successful business that puts its social mission first.
ebook, 216 pages
Published January 1st 2009 by Berrett-Koehler Publishers
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Ibrahim Al-bluwi
كيف يمكن للشركة التجارية الربحية أن تكون عنصراً مسؤلاً في المجتمع؟ هناك ثلاث طرق (أو مستويات):
) ألا تقوم بأعمال تضر المجتمع ، كتلويث البيئة وصناعة البضائع المضرة والترويج اللاأخلاقي على سبيل المثال.
) أن تخصص جزءاً من أرباحها لتمويل المشاريع التنموية وأعمال الخير.
) أن تكون فكرة الشركة أساساً فكرة تخدم المجتمع.

يهتم الكتاب بالنوع الثالث ، ويضرب عليها مثالاً المخبز الذي يديره مؤلف الكتاب ، فهو مخبز يسعى للربح إلا أنه يقوم أساساً على فكرة تشغيل مدمني المخدرات والخمر ، وذلك حتى تتم إعادة تأهيلهم وإكسا
Jeffrey Trull
Sep 27, 2013 Jeffrey Trull rated it 4 of 5 stars  ·  review of another edition
Recommends it for: Social entrepreneurs
I really enjoyed this book and the perspectives offered by the authors. They covered a lot of interesting points that aren't obvious to those just starting with social entrepreneurship. Including stories from other social enterprise founders make it more interesting and helpful for me, too.
Bryan Hutchison
A decent read for anyone in or looking at starting a non-profit/social enterprise.
Indispensible read by two well seasoned practitioners of social enterprise. I found it inspiring and helpful
Great introductory reading on social enterprise and its basic components.
Kristina  Clark
This book is very helpful for gaining an understanding about social enterprise.
This is a great guide to running a social enterprise.
Kate Fisher
Kate Fisher marked it as to-read
Apr 30, 2015
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Kevin Andrew Lynch was an American urban planner and author. His most influential books include The Image of the City (1960) and What Time is This Place? (1972).

Lynch studied at Yale University, Taliesin (studio) under Frank Lloyd Wright, Rensselaer Polytechnic Institute, and received a Bachelor's degree in city planning from MIT in 1947.[1] He worked in Greensboro, NC as an urban planner but was
More about Kevin Lynch...
The Image of the City Good City Form Site Planning  What Time Is This Place? Octagon

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