Understanding Popular Culture
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Understanding Popular Culture

3.75 of 5 stars 3.75  ·  rating details  ·  83 ratings  ·  5 reviews
In this companion volume to "Reading the Popular," Fiske presents a radical theory of what it means for culture to be popular.
Paperback, 206 pages
Published August 1st 1989 by Routledge (first published January 1st 1989)
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Pretty much a classic regarding popular culture studies.

Seems to have gone off the boil so much now which is a pity, as Fiske clearly demonstrates it is an exciting and vibrant area of study, even if some cannot take it seriously.

Fiske's views are still relevant today, although as we know, the subject matter morphs and moves on, the underpinning rationale of study remains very similar.

Classic text, and the accompanying "Reading the Popular" helps shape this by expanding on the concepts and bring...more
Carljoe Javier
This is a compelling, theoretically driven book that can be picked up and read by pretty much anybody. Fiske presents amazing and brilliant ideas, but offers them to us in sleek, cool prose that makes for great discussion. I especially like how he asks us to approach our readings of popular culture, and notable in this book is how well it has aged. Even though it was written more than two decades ago and references old material, its readings and analyses are still sharp and can be used in readin...more
Though helpful and informative, I felt that it shows its age, and the points that he makes that are transferable and applicable to a modern popular culture were hard for me to spot. Perhaps, though, it was my late-night reading for a class that made me feel this way.
This wasn't exactly a fun or entertaining read, but definitely useful and serves the purpose for which it was intended.
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