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Strategic Communications for Nonprofit Organization: Seven Steps to Creating a Successful Plan
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Strategic Communications for Nonprofit Organization: Seven Steps to Creating a Successful Plan

3.30  ·  Rating Details  ·  10 Ratings  ·  2 Reviews
How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in using their resources most effectively. The Second Edition includes a dedicated web site, equipping professionals with the works ...more
ebook, 320 pages
Published February 10th 2009 by Wiley (first published January 27th 2009)
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Dennis Fischman
Are you leading your organization through the process of creating a communications strategy? Good for you! There's a lot of scatter-shot communications in the nonprofit world, but very few organizations take the time to think about how to bring all their communications--in print, in person, on the web, through social media--together for the greatest impact. Whether you're a consultant, a staff person in house, or a Board member, this book is meant for you.

If you are a seasoned communications st
A step-by-step guide to developing a strategic communications plan in the nonprofit sector, complete with worksheets, tips, case studies, examples, and what to think about and consider at every turn.

This is a very helpful book to have on hand as a strategic communications professional in the non-profit sector. Now having read through it once, I've marked the pages with the worksheets, guidelines, and strategic considerations most likely to be of help to me.

The advice and procedures given are sp
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