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Strategic Planning for Dummies

3.55 of 5 stars 3.55  ·  rating details  ·  33 ratings  ·  5 reviews
If you're starting a new business or planning your business's future, there are plenty of things you should take into account. "Strategic Planning For Dummies" covers everything you need to know to develop a plan for building and maintaining a competitive advantage -- no matter what business you're in.Written by Erica Olsen, founder and President of a business development ...more
Paperback, 360 pages
Published November 1st 2006 by For Dummies (first published October 30th 2006)
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I haven't read any other books on Strategic Planning, so I cannot judge the content quality.

The writing, however, was wooden and lacking in any kind of wit, humor, or pedagogy. It boggles my mind that this was seen as a fit ...for dummies book.

On top of that, the book is marred by numerous proofreading errors - typos and grammar errors aplenty.

I gave up with only a chapter left - at that point it had been sitting at my bedside table for a good three months.
Good sections on the balanced business scorecard and deeloping report cards for projects (and social changes involing policy inplementation).
Marilyn Mandala
Informative, well laid out, easy steps, simple but very helpful exercises, useful to me in ways that are elementary, my dear Watson...
Martin Linkov
Straight to the point and clear
this one is for work...
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