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  <title><![CDATA[Adobe Camera Raw for Digital Photographers Only]]></title>
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  <description><![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]></description>
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    <![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]>
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    <body><![CDATA[Very thorough. I'm a huge Camera Raw nerd, since I use it for the primary function of my full-time job every day; I only found a few nitpicks in Sheppard's material, and came away with some interesting new techniques. A good, complete treatment of shooting raw.]]></body>
    
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    <![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]>
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    <body><![CDATA[I keep buying these things in the hope that one of them will prove usefull. This one is better than most. I'll give it 4 stars.]]></body>
    
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    <![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]>
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    <![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]>
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    <![CDATA[Finally-a book that never forgets photography is an art form<br/>   <br/>   Sure, the technology matters. But you're a photographer first. If the technology doesn't enhance the art, what's the point? Rob Sheppard knows what you want to know about using Adobe Camera Raw in Photoshop(r) CS and CS2, because he uses it in creating his own highly acclaimed photographs. In this book, he shares the information you need in a language and context you understand, illustrated in full color with his own images.<br/>   * Understand what Raw is and know when to shoot Raw and when to shoot JPEG<br/>   * See the benefits of higher bit depth when processing a photo<br/>   * Demystify the different Raw formats<br/>   * Discover what Raw can fix, and what it can't<br/>   * Learn to read a histogram and use it to improve tonality and contrast<br/>   * Follow a step-by-step outline to develop an efficient Camera Raw workflow<br/>   * See how double processing can actually save you time and frustration<br/>   * Learn to achieve maximum quality when processing Raw images]]>
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    <![CDATA[&lt;ul&gt;    &lt;li&gt;Providing step-by-step techniques and deep professional insights, this is the ultimate guide for showing photographers how to use Camera Raw to perform operations that are normally performed inside the camera (white balance, exposure adjustment, sharpening) after the photo is taken    &lt;li&gt;Explains how to use this cutting-edge format effectively and efficiently and teaches how it affects photographs with more than 200 lavish color photos throughout    &lt;li&gt;Examines how the quality of Raw files surpasses that of JPEG files because Raw files offer lossless compression and provide photographers a tremendous level of control and creativity    &lt;/ul&gt;]]>
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