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Choosing the Right Pond: Human Behavior and the Quest for Status

4.1  ·  Rating Details ·  29 Ratings  ·  3 Reviews
Is it better to be a big frog in a small pond or a small frog in a big pond? Here, economist Robert H. Frank argues that concerns about status permeate and profoundly alter a broad range of human behavior. He shows how status considerations affect the salaries people earn, the way they spend them, and even many of the laws, regulations, and cultural norms they adopt. Provo ...more
Paperback, 286 pages
Published February 5th 1987 by Oxford University Press, USA (first published May 23rd 1985)
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Kate Hall
Sep 03, 2013 Kate Hall rated it really liked it
Interesting and New and Challenging Information.

"People come into the world equipped with an inner voice urging them to rank as high as possible in whatever social hierarchy they belong to."

"The process of determining what works best does NOT and can NOT take place in social isolation"

"Pre-commitment in Bargaining – negotiating parties do better if they commit themselves in advance to a particular negotiating position"

"Happiness levels are NOT very sensitive to comparisons across time"
Anurag
Dec 12, 2015 Anurag rated it it was amazing
An absolutely phenomenal book by an academic who refuses to see economics without its forays into behavioural psychology. Frank feels the need to come to terms with our deeply ingrained, probably evolutionary, tendencies of mutual competition at local levels. Taking data from academic job market and salaries of union members and surveying opinions from Mill to Marx, Frank criticises both left-wing and right-wing economists for misguided judgements about policy.
Lily
Oct 06, 2007 Lily marked it as to-read
Note to self: was recommended by Will.
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Robert H. Frank is the Henrietta Johnson Louis Professor of Management and a Professor of Economics at Cornell University's S.C. Johnson Graduate School of Management. He contributes to the "Economic View" column, which appears every fifth Sunday in The New York Times.
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