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92nd out of 212 books
—
27 voters
The Marketing of Evil: How Radicals, Elitists and Pseudo-Experts Sell Us Corruption Disguised as Freedom
Americans have come to tolerate, embrace and even champion many things that would have horrified their parents' generation-from easy divorce and unrestricted abortion-on-demand to extreme body piercing and teaching homosexuality to grade-schoolers. Does that mean today's Americans are inherently more morally confused and depraved than previous generations? Of course not, s...more
Hardcover, 256 pages
Published
August 1st 2005
by WND Books
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A quote to ponder: "Marketing is the application of the knowledge of human psychology to the task of persuasion. And what psychology has taught the marketing world is that the most powerful persuasion of all takes place not through above-the-board appeals to reason but by directly targeting the emotions."
Example: Created in 1955 for Philip Morris, the icon of the Marlboro Man (a rugged masculine trademark) helped make Marlboro the world's best selling cigarette.
Regardless of one's political bent...more
Example: Created in 1955 for Philip Morris, the icon of the Marlboro Man (a rugged masculine trademark) helped make Marlboro the world's best selling cigarette.
Regardless of one's political bent...more
Another profoundly impacting book that will change how you see the world around you. The author does a great job of exposing how in one generation we have gone from being people who uphold traditional values to see evil repackaged and now defining our society. Things like abortion, homosexuality have been marketed - slick campaign's costing lots of money to deliberately make the unthinkable acceptable. Both these things are anti-life and the social cost and the lives lost are beyond counting. Da...more
Oh boy...where to begin. This is one awful, knee-jerk reactionary book from right wing author, Daniel Kupelian. In this work, he manages to rail against multi-culturalism, people who dress in saggy pants and youth pastors who talk in jive. I don't even know where to begin in talking about how pathetic this whole work is.
Going into this book, I thought the work would be an interesting read. After all, the title "The marketing of evil" implies the author exploring how the media (or perhaps differe...more
Going into this book, I thought the work would be an interesting read. After all, the title "The marketing of evil" implies the author exploring how the media (or perhaps differe...more
This was a disturbing look at how our society has slowly been changing due to the marketing tactics of a few choice groups trying to implement their agenda on American culture. Some of the issues addressed were gay rights, change in education, a sex-crazed culture and abortion rights. The book was quite explicit in the strategies used. The chapter on abortion was very straight-forward on what exactly happens during an abortion. Made me want to immediately go out and do whatever I can to stop the...more
Well - This one is just making me mad. An exposé of how we are systematically and methodically fed the lie that good is bad and bad is good. This was a good one to read after the one mentioned above. In light of the fact that the Jesus Of Suburbia book encourages us to live a life that will be “read” by unbelievers, I can’t just get mad. I have to pray for (and be salt and light to) not only the ones who have been deceived but for the deceivers as well.
From Amazon:
“The Marketing of Evil reveals...more
From Amazon:
“The Marketing of Evil reveals...more
Five stars = "must-read."
It's impossible to wrap our minds around how far our culture has fallen from Christian values in just a few short decades. But Kupelian does a brilliant job uncovering the high-powered, mind-twisting marketing campaign unleashed in order to erode our common-sense morals. "Gay rights," abortion, "separation of Church and State," devastating no-fault divorce laws, sexual hedonism, diluted "once-saved-always-saved" Christianity, etc. America is the proverbial frog slowly b...more
It's impossible to wrap our minds around how far our culture has fallen from Christian values in just a few short decades. But Kupelian does a brilliant job uncovering the high-powered, mind-twisting marketing campaign unleashed in order to erode our common-sense morals. "Gay rights," abortion, "separation of Church and State," devastating no-fault divorce laws, sexual hedonism, diluted "once-saved-always-saved" Christianity, etc. America is the proverbial frog slowly b...more
I would have rated this book 5 stars if it weren't for the disturbing images included in the discussions about child abuse and abortion. This book is well written and informative. It blew away some of my naivete and made me realize that there are truly evil people in the world. Sometimes I tend to give bad people the benefit of the doubt in that they have been deceived by evil themselves, but this book exposes the truly evil lies people have put forward to change the public's mind into accepting...more
This is a must-read for all Americans. The author is able to "unravel" how our country got so far away from the things that made it great - in just over 50 years. Some of it is hard to read.. for example, info on how Kinsey conducted his experiments; and details on what occurs during an abortion. However, you must force yourself not to "look away" as some good German people did during the Holocaust. Take a good look at what is occurring/has occurred and just THINK about it. Is what you believe T...more
First off, I didn't agree with the viewpoints set by this book. I'm not a conservative, and I'm pro-abortion.
However, this was incredibly well-written, to the point where it really does make sense in my mind to argue the author's side.
Mainly the chapters on abortion. The description of inborn fetuses forced out through poison or knife are especially compelling, even though I don't believe that the methods described are the norm.
Even if you are a liberal, regardless of how you feel about marketin...more
However, this was incredibly well-written, to the point where it really does make sense in my mind to argue the author's side.
Mainly the chapters on abortion. The description of inborn fetuses forced out through poison or knife are especially compelling, even though I don't believe that the methods described are the norm.
Even if you are a liberal, regardless of how you feel about marketin...more
Mediocre writing but a hugely scary message. It really has opened my eyes to current propaganda techniques being shoveled out the door and into homes across the world. It totally makes sense why such crazy and illogical antisocial values are becoming so embraced. The question remains - how to combat it? Awareness is the first step. We must stop hiding our heads in the sand and accept the fact that evil exists...yes, even in America. Especially in America, more now than ever before.
A book that everybody should read. The people of The United States have had the wool pulled over their eyes by multiple interests that don't represent us or our values. The chapter on abortion borders on horrifying. I've always been pro life but after hearing the accounts of many former doctors who have performed thousands of abortions I don't think i could sleep at night if I had been pro choice. There is much more going on ion this country than meets the eye and much of it is done with evil in...more
I was at a Deeper Still conference and one of the speakers, Kay Arthur, referenced this book in her speech. It is not an exciting read, it's a sobering one. Kupelian is very succinct in his explanantions of how Liberal Agendas are shoved down our throats and we swallow it politely in order to keep peace or to be politically correct, whatever that means these days. Every parent that cherishes traditional values should read this book.
This book was written by David Kupelian, who is the managing editor of WorldNetDaily.com. He does an incredible job of describing the toxicity of our current culture, the drift from virtue, the decline in unity and love of God, Family and Country, and the massive damage done by minority groups. Beyond thoroughly highlighting, demonstrating, and laying bare the problems manifest in America today, he goes further to bring hope for the future through practical things families, communities, and citi...more
My Sunday School read this together, eye opening, let me tell ya! It takes a hot topic in society and compares how far we've strayed from the Judeo-Christian belief we had concerning it at the birth of our country, or in some cases only decades ago. I especially liked the chapter on the "Separation of Church and State." I definitely recommend it.
Useful insight into the selling of ideas. The last chapter oversells its points a bit. This is a helpful resource to creating a Christian worldview.
However the author I think overstates his criticism of the Christian subculture. Of course, overstating criticism is a very long tradition in America. Its how you mobilize folks to get something down.
However the author I think overstates his criticism of the Christian subculture. Of course, overstating criticism is a very long tradition in America. Its how you mobilize folks to get something down.
A friend asked me to read the book, and that's the only reason I made it the whole way through. Awareness is good, but I went from this to Cal Thomas and Ed Dobson's Blinded by Might--such a needed switch! Although I'm sure Kupelian is right on some counts, and though the "marketers" have been proactive, I don't buy the idea that marketing is at the heart of change.
This is a good overview of how issues like gay rights, abortion rights, sexual freedom, etc. have been sold to our society. Not as in-depth as other sources, but I do appreciate the author's unapologetic Christian worldview. He does ramble a bit sometimes, but he has an interesting perspective and some enlightening points.
This is a very candid book on just how so much has been repackaged to the point that we as a nation will swallow it whole and smile despite the destruction it does to us internally. However, just as our physical bodies can build a tolerance, we also build up tolerances for things that last century would have been unspeakable (and most likely was). I HIGHLY recommend this book.
This is for those who want to understand how our culture is being altered in spite of our nation's Christian heritage and largely Christian population...check it out, it may be a real eye opener for you. Some you'll already know, others are quite shocking. And troubling. And sad. And necessary to recognize if we are to combat it.
Aug 12, 2009
Laura
rated it
2 of 5 stars
Recommended to Laura by:
Read it for a book discussion group
There was lots of material worth thinking about in this book, and I even agree with a lot of it, but the author sensationalized his claims so much that it hurt his credibility. Also, from the title, I'd been hoping the book would be more about marketing per se, but only one chapter is.
This was one of the most difficult books I have ever read but not because of the density of language or poor writing. I tend to check out footnotes in non-fiction books and this author has his tight and right. The final chapter on the selling of abortion was chilling. I recommend this book only to people who like to fact-check and want to pull back the curtain on a great many lies.
1 like · like · see review
Some good food for thought, esp. the chapters on the Second Amendment. Some chapters make a bit of a stretch. The author sheds light about how powerful the media is in shaping not only public opinion, but our values over time.
Loved by traditionalists and hated by progressives, this book's cultural impact has been enormous. Indeed the "elites" might never give it its due, which would not only be a shame, but intellectually dishonest as well.
Great easy explanations for understanding subliminal and nonsubliminal messages in our noisy marketing/advertising culture. For the non-marketing & marketing professional alike. Hide your kids! ;)
A little too graphic for me. I really didn't need to know that many details about sin, but I do wish that anyone who considers themself "pro-choice" would read the chapter on abortion.
Jun 09, 2009
Spencerian
is currently reading it
Just got my hands on a signed hard cover copy by David Kupelian. I've been wanting this book for a few months now. Finally got it.
Excellent book! Well footnoted and well written. I warn you though, it'll make your blood boil!
Ever wonder how a "christian" nation would accept abortion and other immoral behavior? Read this!
Great book explaining how people have been 'sold' the lies that are changing the social landscape.
Eye opening!! As other reviews have said, it's "like taking the red pill in the Matrix."
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Apr 08, 2008 06:06pm