5th out of 13 books — 6 voters
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Achieving Excellence in Fundraising
The third edition of this acclaimed resource, Achieving Excellence in Fundraising, explains the fundraising profession's major principles, concepts, and techniques. With contributions from noted experts in the field, and filled with illustrative examples, this book demonstrates why fundraising is a strategic management discipline and clearly defines each step in the fundra ...more
Hardcover, 506 pages
Published November 30th 2010 by Jossey-Bass
(first published March 6th 2003)
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Buku yang bagus untuk dijadikan landasan berpikir secara teoritis dalam proses penggalangan dana yang sistematis. Ide-ide untuk mengkampanyekan tujuan organisasi dalam mencari kandidat sumber pendanaan yang tepat akan sangat berguna bagi organisasi manapun yang sedang membutuhkan. Semoga dapat diaplikasikan oleh organisasi-organisasi nirlaba dengan tujuan yang mulia.
Jan 22, 2012 Lindsy rated it it was amazing
This is one of the best non-profit development texts I've read. I will keep it on my desk so I can refer to it often. The text includes both aspects of the philosophy of fundraising as well as pragmatic issues and examples of framework. If all of us in development followed this as a guide, the sector would be much more successful (and enormously competitive).