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This book offers a detailed approach to studying media influences and presents readers with a clear vision of what it means to operate at a higher level of media literacy. W. James Potter argues that the media have a profound influence on the way we perceive the world by shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially neg ...more
Paperback, 462 pages
Published July 1st 2010 by Sage Publications (CA)
(first published January 8th 1998)
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