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Sales Force Management

3.93  ·  Rating Details ·  43 Ratings  ·  4 Reviews
Sales Force Management, 10e remains the most definitive text in the field today. Mark Johnston and Greg Marshall team up to maintain the quality and integrity of earlier editions while also breaking new ground with relevant new content for the changing field. The familiar framework of this text - from which instructors love to teach - remains the same while relevant, real- ...more
Hardcover, 480 pages
Published February 26th 2010 by Irwin/McGraw-Hill (first published May 2nd 1993)
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Chantel
Oct 22, 2013 Chantel rated it it was amazing  ·  review of another edition
Churchill Ford and Walker's Sales Force Management
Author: Mark W. Johnston, Greg W. Marshall, Neil M. Ford, Orville C. Walker, Gilbert A. Sales Force Management Churchill
Book Type: Hardcover

A very interesting baccalaureate/college level textbook. I learned so much about dealing with ALL employees of my small business from this book. It also helped me relate to the hordes of sales people who came through the doors of my business trying to sell me something too!!
XO
Nov 13, 2013 XO rated it liked it
Please, can't manage your sales people?!
Denis Vasilev
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Dec 21, 2016
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Feb 01, 2012 Vennittah rated it it was ok
Shelves: mba-books
Good book but the material wasn't spectacular
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