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<book id="860129">
  <title><![CDATA[Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar &amp; Co.]]></title>
  <isbn><![CDATA[0787973653]]></isbn>
  <isbn13><![CDATA[9780787973650]]></isbn13>
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  <best_book_id type="integer">860129</best_book_id>
  <books_count type="integer">1</books_count>
  <default_description>In April of 2000, Gary Erickson turned down a $120 million offer to buy his thriving company. Today, instead of taking it easy for the rest of his life and enjoying a luxurious retirement, he's working harder than ever. Why would any sane person pass up the financial opportunity of a lifetime?   &lt;p&gt;   &lt;i&gt;Raising the Bar&lt;/i&gt; tells the amazing story of Clif Bar's Gary Erickson and shows that some things are more important than money. Gary Erickson and coauthor Lois Lorentzen tell the unusual and inspiring story about following your passion, the freedom to create, sustaining a business over the long haul, and living responsibly in your community and on the earth. &lt;i&gt;Raising the Bar&lt;/i&gt; chronicles Clif Bar's ascent from a homemade energy bar to a $100 million phenomenon with an estimated 35 million consumers, and a company hailed by &lt;i&gt;Inc.&lt;/i&gt; magazine as one of the fastest-growing private companies in the U.S. four years in a row. The book is filled with compelling personal stories from Erickson's life-trekking in the Himalayan mountains, riding his bicycle over roadless European mountain passes, climbing in the Sierra Nevada range--as inspiration for his philosophy of business. Throughout the book, Erickson--a competitive cyclist, jazz musician, world traveler, mountain climber, wilderness guide, and entrepreneur--convinces us that sustaining one's employees, community, and environment is good business.   &lt;p&gt;   If you are a manager, executive, business owner, or board member, &lt;i&gt;Raising the Bar&lt;/i&gt; is your personal guide to corporate integrity. If you are a sports enthusiast, environmentalist, adventure lover, intrigued by a unique corporate culture, or just interested in a good story, &lt;i&gt;Raising the Bar&lt;/i&gt; is for you.</default_description>
  <id type="integer">845569</id>
  <media_type nil="true"></media_type>
  <original_language_id type="integer" nil="true"></original_language_id>
  <original_publication_day type="integer">20</original_publication_day>
  <original_publication_month type="integer">8</original_publication_month>
  <original_publication_year type="integer">2004</original_publication_year>
  <original_title>Raising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar &amp; Co.</original_title>
  <rating_dist>total:14|5:4|4:4|3:5|2:1|</rating_dist>
  <ratings_count type="integer">14</ratings_count>
  <ratings_sum type="integer">53</ratings_sum>
  <reviews_count type="integer">20</reviews_count>
  <text_reviews_count type="integer">3</text_reviews_count>
</work>

  <average_rating><![CDATA[3.79]]></average_rating>
  <ratings_count><![CDATA[14]]></ratings_count>
  <text_reviews_count><![CDATA[3]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/860129.Raising_the_Bar_Integrity_and_Passion_in_Life_and_Business_The_Story_of_Clif_Bar_Co_]]></url>
  <authors>
        <author id="16726">
      <name><![CDATA[Lois Lorentzen]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/16726.Lois_Lorentzen]]></url>
      <average_rating><![CDATA[3.79]]></average_rating>
      <ratings_count><![CDATA[14]]></ratings_count>
      <text_reviews_count><![CDATA[3]]></text_reviews_count>
    </author>
        <author id="16727">
      <name><![CDATA[Gary Erickson]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/16727.Gary_Erickson]]></url>
      <average_rating><![CDATA[3.67]]></average_rating>
      <ratings_count><![CDATA[79]]></ratings_count>
      <text_reviews_count><![CDATA[25]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="20">
    <review id="13290254">
    <user id="76123">
    <name><![CDATA[Laurel]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/76123-laurel]]></url>
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      <rating>4</rating>
  <votes>0</votes>
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  <read_at>Tue Jul 22 00:00:00 -0700 2008</read_at>
  <date_added>Wed Jan 23 11:30:33 -0800 2008</date_added>
  <date_updated>Tue Jul 22 22:42:34 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I am quite impressed with Clif Bar &amp; Co. after reading this book.  The passion with which Gary Erickson lives his life and runs his company, helps to make this a creatively constructed story.  He seamlessly intertwines his love of sports with his business and management philosophies.  How many peopl...<a href="http://www.goodreads.com/review/show/13290254">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/13290254]]></url>
</review>
    <review id="24515906">
    <user id="681711">
    <name><![CDATA[Marin]]></name>
    <location><![CDATA[Los Angeles, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/681711-marin]]></url>
  </user>
      <rating>3</rating>
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  <read_at></read_at>
  <date_added>Sat Jun 14 19:29:54 -0700 2008</date_added>
  <date_updated>Sat Jun 14 19:34:41 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I enjoyed reading the story of the company CLIF Bar. The stories of the bicycle trip through Europe motivated me to get through the book. I also liked reading about the culture of CLIF Bar. The way the book is written is in the style of a management book. As a result, it actually feels a bit dumbed ...<a href="http://www.goodreads.com/review/show/24515906">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/24515906]]></url>
</review>
    <review id="21434643">
    <user id="1133570">
    <name><![CDATA[Sharon]]></name>
    <location><![CDATA[San Francisco, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1133570-sharon-tomsky]]></url>
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      <rating>5</rating>
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  <read_at>Thu Feb 01 00:00:00 -0800 2007</read_at>
  <date_added>Thu May 01 20:10:55 -0700 2008</date_added>
  <date_updated>Thu May 01 20:12:20 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is an amazing book that covers Gary's personal and professional life.  He's truly a successful inspirational entrepreneur.  A easy must read.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/21434643]]></url>
</review>
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  <date_added>Sun Nov 08 17:01:50 -0800 2009</date_added>
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  <date_updated>Sat May 26 04:11:09 -0700 2007</date_updated>
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