142nd out of 568 books
—
839 voters
The Secret of Chanel No. 5: The Intimate History of the World's Most Famous Perfume
The unauthorized biography of the world's most famous, seductive, and successful perfume
With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel No. 5 is the world's bestselling perfume. Reverently known among industry insiders as le monstre--the monster--it is arguably the most coveted consumer luxury product of the twentieth and twenty-first...more
With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel No. 5 is the world's bestselling perfume. Reverently known among industry insiders as le monstre--the monster--it is arguably the most coveted consumer luxury product of the twentieth and twenty-first...more
Hardcover, 304 pages
Published
November 9th 2010
by Harper
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Should really be 2.5 stars. A fascinating concept -- the biography of a scent, arguing that Chanel No. 5 is quite literally the distillation of the life, times, loves, fears, and memories of Coco Chanel and her heady 1920s années follees era -- pretty much ruined by atrocious writing, mindless repetitions, historical inaccuracies, factual contradictions, and other sins against nonfiction writing. This would have made a great New Yorker article, but there's clearly not enough information out ther...more
Chanel No. 5 is the world’s best selling perfume- and has been for decades. It’s been so popular for so long, in fact, that it’s actually become a sort of cultural icon- a symbol of luxury, capable of being recognized by the bottle shape, even by those who have never smelled the juice inside. This book is the ‘biography’ of No. 5.
I have a great interest in perfume, so I had high hopes for this book. As I made my way through it, though, I kept feeling like I’d read it before. I hadn’t, but I had...more
I have a great interest in perfume, so I had high hopes for this book. As I made my way through it, though, I kept feeling like I’d read it before. I hadn’t, but I had...more
Before reading this book, I had no idea there was such a complicated history behind Chanel's signature fragrance. And I was a bit surprised at how Coco Chanel was not only incredibly brilliant, inspired, and ambitious but also petty, hypocritical, and vindictive in her business dealings. She created a beautiful scent with the help of some very talented people and created a sensation with it by partnering with some others. The complicated relationship between Coco and her partners is a long—and o...more
What a read!
Such history! Such tragedy! Two World Wars and torrid company power struggles! Nazis! The British Monarchy! Fallen Russian Grand Dukes! WOW!
From her history with lovers, her co creation of no. 5 with Ernest Beaux, the history of Rallet N°1 -- and what happens when you screw yourself in your perfume profit contract is to know what it means to be a living soap opera character. Coco Chanel's life and the history of her legendary perfume was immensely interesting. Ms Mazzeo tells the st...more
Such history! Such tragedy! Two World Wars and torrid company power struggles! Nazis! The British Monarchy! Fallen Russian Grand Dukes! WOW!
From her history with lovers, her co creation of no. 5 with Ernest Beaux, the history of Rallet N°1 -- and what happens when you screw yourself in your perfume profit contract is to know what it means to be a living soap opera character. Coco Chanel's life and the history of her legendary perfume was immensely interesting. Ms Mazzeo tells the st...more
The perfume industry calls Chanel no 5 "le monstre" and rightly so. It is and has been for most of its 90 years the best-selling perfume in the world. Marilyn Monroe wore it (and nothing else) to bed. Andy Warhol made a silk screen of it along with Campbell soup.
So what's the secret? It's an unusually sophisticated perfume that, unlike many other luxury products, has not compromised over the years. What I wear today (you knew I wore Chanel No 5, of course) is pretty much what Chanel envisioned...more
So what's the secret? It's an unusually sophisticated perfume that, unlike many other luxury products, has not compromised over the years. What I wear today (you knew I wore Chanel No 5, of course) is pretty much what Chanel envisioned...more
I have to admit, this book made me long for a bottle of Chanel No 5. It's the best advertisement this perfume has ever had. In fact, I actually did buy a bottle on eBay, and sat entranced after spraying on my wrists (Coco Chanel: A woman should spray Chanel No 5 where she wants to be kissed) as that heavenly scent wafted over me. Yes, it is a wonderful, extraordinary perfume.
But Coco Chanel was an extraordinary woman. Dumped by her itinerant father at an orphanage run by nuns, she was fearless i...more
But Coco Chanel was an extraordinary woman. Dumped by her itinerant father at an orphanage run by nuns, she was fearless i...more
The unauthorized biography of the world's most famous, seductive, and successful perfume
With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel No. 5 is the world's bestselling perfume. Reverently known among industry insiders as le monstre--the monster--it is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. Yet how did this pioneering celebrity fragrance, introduced in the early 1920s, eventually take on a life of its o...more
With its rich golden hue, art deco-inspired bottle, and timeless, musky scent, Chanel No. 5 is the world's bestselling perfume. Reverently known among industry insiders as le monstre--the monster--it is arguably the most coveted consumer luxury product of the twentieth and twenty-first centuries. Yet how did this pioneering celebrity fragrance, introduced in the early 1920s, eventually take on a life of its o...more
How did the Imperial Russian court and the revolution, cabaret clubs, a breakthrough in molecular chemistry, a convent in the South of France, the flower fields of Grasse, American GIs and German troops in World War II, contribute the to creation and worldwide popularity of this iconic fragrance? Mazzeo tells all in this fun slice of history.
Knowing there are more definitive biographies of Coco Chanel already written, Mazzeo wisely gives us just enough of her background to show how and why she d...more
Knowing there are more definitive biographies of Coco Chanel already written, Mazzeo wisely gives us just enough of her background to show how and why she d...more
The book reads like an overwritten book version of Behind The Music, the author tends to repeat herself a lot (as if she was getting paid by the word...or if she didn't trust her audience to read straight through and actually retain the information), and the writing is just plain klunky in some places. Although the book seems meticulously researched (at least there are a gazillion notes so one assumes), I never feel safe with the theses that she makes. Bottom line: Mme. Chanel doesn't seem to be...more
This was an interesting book that I found pretty much by serendipity. I learned one or two things along the way not only about Chanel (the lady and the perfume) but also about the perfume industry itself. This book does two things. One, it provides a biography of Coco Chanel, the fashion designer of humble beginnings who went on to launch a fashion brand and created a perfume (with some help from some friends) that is now known the world over. Two, it is a history of Chanel No. 5, a perfume that...more
Good history on the perfume industry and specifically the history of Chanel. Of course, you can't write about the perfume without including much of the life of Coco Chanel. Some time is taken to describe the chemical process of producing perfume and why it was essential to Chanel No 5's innovation and success. The author was able to help even the scientifically challenged to understand. Overall, a good book, but the pace lagged a bit at times. Not as well written or evenly paced as some non-fict...more
Oct 28, 2011
Sam
rated it
4 of 5 stars
Recommends it for:
perfume and Chanel fans
Recommended to Sam by:
sale book
This book was another of my $5 sale books. I don’t wear this perfume (I prefer Bvlgari or Estee Lauder) nor am I a particular fan of Chanel cosmetics or fashion. Coco Chanel was an interesting character though and several beauty bloggers have read this book and enjoyed it, so I thought I should try it.
The first thing that hit me when I started reading this was the excessive amount of descriptive language – adjectives were dominating every page! I’m not sure if this improved or I just got used to...more
The first thing that hit me when I started reading this was the excessive amount of descriptive language – adjectives were dominating every page! I’m not sure if this improved or I just got used to...more
I would compare this book to an opera by Wagner. A good red pen to edit could only help! The book is a biography of a perfume. A most interesting premie. The problem...the amount of minutia is painful. There is apparently NOTHING in this world concerning the perfume that does not need to be shared...and most irritatingly...repeated or restated...endlessly. I seldom "skip" when I read a book. I studied history and was taught that one must read every word the author wrote, from the preface to the...more
What is it about Chanel No. 5 that has made it so famous? I've never smelled it, but I know what it is--and I'm Nobody, living in the middle of Nowhere, doing Nothing. According to Mazzeo, the true "secret" is how intensely personal this fragrance is, not just for Coco Chanel, who birthed it from her own tragedy, ambition, and love--but uniquely personal for every woman who experiences it.
Even though I've never smelled it, it has a personal meaning for me, too. When I saw this book on the librar...more
Even though I've never smelled it, it has a personal meaning for me, too. When I saw this book on the librar...more
It's an engaging, generally enjoyable read. It's not exactly the best written book and I sometimes found myself wishing for a little more depth. I also didn't care for the Afterwood too much as it seemed like it was written on autopilot. It's an interesting story though. I can see why people say it would have been better written as a magazine article, but I'm not sure I quite agree with that. It was enjoyable and I'd recommend to friends as an enjoyable light read.
Although the topic is interesting and the book gives an insight (albeit superficial) into a world which is fascinating, the writing style almost killed it for me. Rarely have I read a book where the author (although it'd be probably more accurate to call him a 'gatherer of facts and anecdotes') repeated the same facts over and over and over and over - it was truly maddening at times. This book is in dire need of a good edit, but I bet that if all the repeatitions were removed, the book would be...more
A fascinating look into the history of Chanel No. 5 as well as the creator (the famous Coco Chanel). While I was reading it I wound up in the Las Vagas airport and had to pop into duty free to smell the perfume! :) I carried the sample slip (you know that paper thing that you spray) with me while I read it! Very Interesting!
Jun 27, 2011
Nita
added it
Very intriguing life lived by CoCo Chanel. Her history from the wrong side of the tracks never allowed her to be completely accepted in the upper echelon of Parisian society. She was not only brilliant she had the will power of the goddess Athena. A very insightful, inspiring read. I highly recommend this one.
I enjoyed this book, and found the mystery about the creation of Chanel No. 5 very interesting. There is also a good deal of information about the manufacturing of fine perfumes. I have read several biographies of Gabrielle "Coco" Chanel and did not learn anything new about her -- I wonder if the biographical information would have been adequate for someone who had not already read a biography. I also thought it odd that her return to fashion after WWII was not really mentioned other than refere...more
My mother has a bottle of No. 5, and she always has. My grandmother wore it. It's a very historical perfume, and I'm glad I read this book to truly understand the beauty and magic behind it. The facts and backstory were very interesting, but the author has a tendency to jump around between the years. The history of Chanel No. 5 is a complicated one, indeed, with all of the people, events, and inspiration surrounding it. Sometimes I got a little lost reading it. But overall an entertaining read....more
If this book had been edited better, it would have made a very nice article in Vanity Fair or The New Yorker; it's pretty straightforward-Coco Chanel is a successful designer; she would like to create a perfume; she finds a perfumer; Chanel No. 5 becomes wildly popular. From the beginning, there were way too many foreshadowings of the "she had no idea of creating a perfume yet" kind, and the actual creation of Chanel No. 5 merited a page and a half. The book seemed to be cobbled together from no...more
I liked this book. A biography of a perfume, who knew? I liked the fact that it was not terribly long or drawn out, and offered enough information to keep it enjoyable.
In the book you learn a little about the life of Coco Chanel, the art of perfume making, marketing strategies and some historical content. It also shows you how a product can evolve and make a life of its own, sometimes even overshadowing the creator.
This is great for any non-fiction reader, especially those who like narrative n...more
In the book you learn a little about the life of Coco Chanel, the art of perfume making, marketing strategies and some historical content. It also shows you how a product can evolve and make a life of its own, sometimes even overshadowing the creator.
This is great for any non-fiction reader, especially those who like narrative n...more
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Tilar J. Mazzeo is a cultural historian, biographer, and passionate student of wine and food culture. She divides her time among the California wine country, New York City, and Maine, where she is a professor of English at Colby College.
(from the author's website)
More about Tilar J. Mazzeo...
(from the author's website)
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