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Mix It Up: Popular Culture, Mass Media, and Society
What accounts for the rise and fall of popular cultural trends? Why do A-list movie stars make so much money? How do television networks decide what programs to air? Do video games encourage violent behavior among young people, or do they make users smarter? Does advertising really work? In Mix It Up, David Grazian answers these questions and introduces students to a socio...more
Paperback, 238 pages
Published
January 19th 2010
by W. W. Norton & Company
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Oh dear. Popular cultural studies is such a rich, evocative and powerful field. My hopes were high for this book. The hopes were not realized. I am not sure who was the audience for this book. But it was too basic for my first year undergraduate students. I want them to be challenged and probe pop. That is what I want for myself. That opportunity is not found in this book. Such a shame.
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Shelves:
academics,
film-television,
journalism,
social-issues,
sociology,
technology,
popular-culture
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