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The Networked Nonprofit: Connecting with Social Media to Drive Change
The Networked Nonprofit Connecting with Social Media to Drive ChangeThis groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet.
""The Networked Nonp...more
""The Networked Nonp...more
Paperback, 201 pages
Published
June 28th 2010
by Jossey-Bass
(first published June 25th 2010)
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An essential social media manual for all Non-Profits
I picked up this book as part of a “recommended reading” list for a social media marketing course. I am no social media enthusiast. Prior to the social media introduction in my course, I would not have even explored the worlds beyond facebook. I have been involved with various non-profit organizations in my days. Prior to this book, I would not have even guessed the power social media can grant a non-profit entity. Thanks to the authors, Kante...more
I've been an avid fan of Beth Kanter's blog for the past few years. It might come as no surprise that I pre-ordered her, and co-author Allison Fine's, book The Networked Nonprofit. And if you're a reader of their blogs, it might also come as no surprise that the book fully lived up to its great expectations.
It doesn't have the common "social media hippie" talk. You know, the long-haired, world-peace-wishing, tree-hugging, social-media-is-going-to-solve-all-your-problems-and-here-are-the-tools-to...more
It doesn't have the common "social media hippie" talk. You know, the long-haired, world-peace-wishing, tree-hugging, social-media-is-going-to-solve-all-your-problems-and-here-are-the-tools-to...more
For anyone connected to the nonprofit world, Beth Kanter should be a familiar name. In "The Networked Nonprofit," she and the equally adept Allison Fine approach the daunting task of trying to get notoriously conservative and slow-moving nonprofit organizations to embrace the tenets of the social media revolution. They do so as friendly guides, never scolding or talking down but pointing to the now unmistakable evidence that opening up and engaging with your stake...more
i'd been reading beth's blog for a while, it had sparked my thinking, i'd enthusiastically forwarded articles to colleagues and friends. i had high hopes and expectations of this book, but found that for me, unfortunately the content was much more engaging online. the translation to book format left in decontextualised online references (most notably: to content in a sidebar that didn't exist in the print) and didn't introduce enough framework to allow the series of ideas to hang together as a w...more
With all the buzz, I was surprised it took me this long to finish this new book (probably because I was stuck in some historical fiction).
As a follower of both Allison's and Beth's blogs, I was excited to see what they would put forth. The first few chapters were good, but included more generalities/theory I've seen before. I took greater value from the last few chapters, which provided case studies, examples and a few how-tos for strategically utilizing social networks to enhance the missions o...more
As a follower of both Allison's and Beth's blogs, I was excited to see what they would put forth. The first few chapters were good, but included more generalities/theory I've seen before. I took greater value from the last few chapters, which provided case studies, examples and a few how-tos for strategically utilizing social networks to enhance the missions o...more
The more I learn about using social media and networks for businesses and non-profits, the more interested I get. Kanter and Fine, both well-known social media gurus for nonprofits write the perfect introduction for nonprofits looking to get into the new social networks. While I know the basics, it was especially handy to have the reflection questions at the end of each chapter as I get closer to finishing my draft for our social media policy. Highly recommend!
Got the Ebook from Baruch Lib, and it's required reading in Fund Raising class by Prof. Seltzer.
Social media creates and sustains relationships with full social capital, because of the interactions with social awareness. It's "social", which means civil responsibility and humanistic caring among the community. It is change-maker built on the connections among people, to pursue the "good"--truth, kindness and beauty.
Social media creates and sustains relationships with full social capital, because of the interactions with social awareness. It's "social", which means civil responsibility and humanistic caring among the community. It is change-maker built on the connections among people, to pursue the "good"--truth, kindness and beauty.
One of my favorite quotes, "Networked nonprofits are simple and transparent organizations. They are easy for outsiders to get in and insiders to get out. They engage people in shaping and sharing their work in order to raise awareness of social issues, organize communities to provide services, or advocate for legislation... Networked nonprofits don't work harder or longer than other organizations, they work differently."
I thought this was a really strong book for helping nonprofits understand the potential benefits of social networking. Most importantly, I think it introduces nonprofit leaders to the fundamentally different world that is already reality for most young people in America. You can avoid this change in attitudes for the moment, but it's coming whether you want it or not!
It's not aimed at the advanced practitioner who has adopted these social media concepts already and looking for ways to get much b...more
It's not aimed at the advanced practitioner who has adopted these social media concepts already and looking for ways to get much b...more
This book is a must read for nonprofits.Its filled with compelling valuable information on the approach thats to be taken in using social media to drive change.I stumbled upon this book as a recommendation (yeah yeah i know my algorithm is in check) I came across a number of tweeters who i have noted played a valuable role in furthering the "cause" by their online activity.
Mar 31, 2013
Hol
added it
I’m a fan of Beth Kanter’s blog so was happy to get my hands on this book at last (the library system clearly needs more copies--I had a long wait). It’s a great overview of how social media can spur organizational development, but for nuts-and-bolts advice about integrated marketing for nonprofits, online resources are a better bet.
Interesting premise, but I feel like The Dragon Fly Effect is a far superior read; understanding the power of Social Networking and crowd sourcing in evoking societal impact can be an exceptionally powerful tool (Just look at Egypt) and definitely worth exploring.
If you work for a non-profit, give to a non-profit, or want to understand how social media enables you as an individual to support and interact with a non-profit, you need to read this book. Plus Beth Kanter and Alison Fine are awesome.
People at work love this book, but for me the information within seemed basic and intuitive. Probably very helpful for people who have limited understanding of social media, but I think I am not the target audience for this one.
Practical common-sense advice, as well as some astute observations on the disruptive influence of social media on traditional organizations. User-friendly format and helpful glossary.
This little book will change not only the way nonprofit organizations communicate, but the way they see themselves. A must-read for nonprofit organizations today.
On the surface you would think that this is merely a book about using social media; the authors actually make an insightful analysis of the world of nonprofits.
I have attended many webinars lead by Beth Kanter and she has been helpful thus far. This book was amazing, very easy to read, and exceedingly helpful.
A must for anyone who works for or with non-profits. For the beginner to the advanced in social media this book is vital!
love this book! and I get a shout out in the acknowledgments, which might be one of my life's few accomplishments :)
Lots of excerpts from Kanter's blog presented in a format my wonderful (but old-fashioned) colleagues can swallow.
A must-read for nonprofit consultants and nonprofit decision-makers alike.
Some useful tips, particularly in the later chapters.
Excellent book on nonprofit usage of social media
Opened my eyes to the fact that I volunteer for a "fortress" and that there are small steps possible to become more open and later a networked nonprofit. Wish I could make the leaders of my NPO read this and act upon it.
Sep 20, 2012
Adam
added it
This will be very general to most people who live and breathe social/marketing/content strategies day in and day out (put it this way - there's a glossary that includes terms like "crowdsourcing" and "tags"). But for anyone newer to the challenges - or anyone who needs to beef up their advocacy while dealing with a social skeptic - this book offers up a nice, concise array of evidence and actionable tips. It's geared toward nonprofits (obviously), but there are takeaways that are applicable to o...more
It's a quick read, and there's some good advice in here, but much of this is social media strategy 101.
Very helpful.
Brilliant read
Are you interested in exploring the world of social media and making it work for your organization? This is the book for you. Each chapter provides you with a distinct part of an overall plan to become networked and sprinkled with advice that is easy to incorporate into your working model. This is a must read for any nonprofit organization who is up for meeting the challenge of an increasingly networked world.
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