An essential guide for leaders who want to use social media to be "open" while maintaining control
"Be Open, Be Transparent, Be Authentic" are... read full description
reviews
Oct 27, 2011
Ismail
rated it: 
How do you lead effectively in a world that is extremely connected and where ideas flow fast and with passion between individuals? How do you manage control in an era where grievances about your business are broadcast the moment they're experienced? Business leaders will get their answers reading this book. Moreover, I think the ideas in this book are beyond the scope of business and leadership; They are pointers for being an effective Open entity in today's world.
Companies like to th More...
Companies like to th More...
Sep 09, 2011
Keith
rated it: 
It is a good book, valuable in the right situation, but gave it three stars because my own interest is more about the vision behind the technology. I really liked Groundswell which she wrote with Josh Bernoff. Open Leadership follows on by talking about the qualities that a leader would need to have, to lead an organization that will make use of social technology.
One of its strong points is that it speaks to managers, directors, and CXOs about management style. It makes a strong More...
One of its strong points is that it speaks to managers, directors, and CXOs about management style. It makes a strong More...
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Sep 18, 2010
JD
rated it:
e first thing to understand about Charlene Li’s smart new book “Open Leadership” is that this is not a call to arms for top management to deploy a loosey-goosey, feel-good strategy of giving up complete control of your management structure. Nor is it yet another business book about effective corporate leadership techniques.
Instead, Open Leadership: How Social Technology Can Transform the Way You Lead is about how to reinvent companies (as they must be) for More...
Instead, Open Leadership: How Social Technology Can Transform the Way You Lead is about how to reinvent companies (as they must be) for More...
Jul 25, 2011
John
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Charlene Li has followed her bestselling Groundswell with a fantastic call to action for the modern organization. Her ability to weave case studies from Dell, Cisco, Best Buy, and State Bank of India into a clear prescription for transforming to an Open culture was very intriguing. The concepts of empowering a small group of Influencers, using the Engagment Pyramid to measure success, and beginning a product strategy blog to begin a conversation with users are tactics that I have already put i
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Oct 05, 2011
Sarah
rated it:
I recently finished reading Open Leadership by Charlene Li. I "stumbled" upon this book on a reading list for the University of Washington's Masters of Communication in Digital Technology program. I didn't know anything about the book, but the subtitle: "How Social Technology can Transform the Way You Lead," intrigued me. I've recently become a junkie for all things social.
Shortly after I started reading Open Leadership, I discovered that Charlene Li is an acknowl More...
Shortly after I started reading Open Leadership, I discovered that Charlene Li is an acknowl More...
Dec 13, 2011
Juliana
rated it:
Charlene Li
In this follow-up to Charlene Li and Josh Bernoff’s “Groundswell: Winning in a World Transformed by Social Technologies,” Li takes an even broader look at social media’s implications. Where “Groundswell” defined social media activity as a trend in which people use technology to get what they need from each other rather than from companies, this new volume outlines the ways in which concepts of leadership, company culture and organizational models are evolving to fit the ne More...
Nov 13, 2010
Sayo
rated it:
As a marketer and social media communication advocate, this is the type of book I want to wallpaper my brain with. Not only does is provide great advice on how to develop a strategic "open leadership" work culture, but it also offers great case studies on companies that are doing it successfully and not so successfully.
Feb 05, 2011
Luciano
rated it:
Again, Charlene Li shares a great vision about how smart organizations should work on this Century.
She puts the benefits of being open in a clear way, even if the explanations about measuring ROI are a bit indirect.
Talking about innovation without being open will look like BS after reading this book. Innovation and opennes are definetely best friends.
The last part of the book is a bit repetitive, but it's really worth to pay attention to the pages dedicated to the analysis of a More...
She puts the benefits of being open in a clear way, even if the explanations about measuring ROI are a bit indirect.
Talking about innovation without being open will look like BS after reading this book. Innovation and opennes are definetely best friends.
The last part of the book is a bit repetitive, but it's really worth to pay attention to the pages dedicated to the analysis of a More...
Aug 06, 2010
Jay
rated it:
I liked this book. It's a whole new way of thinking. I know there are a lot of people not there, and may never go there. It is a different way of thinking, and if people are successful in the positions they currently hold, they often resist the ideas of this book (why fix it if it ain't broke). I think listening to people and attempting to get authentic voice is the way to a successful organization.
Oct 05, 2010
Zak
rated it:
great read if trying to generate case for corporate investment in social media.
Mar 06, 2011
Phrases like "giving up control" and "transparency" are addressed. I liked that she was not attempting to apply these ideas as a blanket to any organization under any circumstance, but rather describes it in terms of levels or volumes (my interpretation). Chapters 7 & 8 probably the most applicable for leaders in a military organization as she describes the traits of what she describes is an 'open' leader (Optimism, curiosity, humility, etc).
Oct 31, 2011
Kasey
rated it:
A good book, nothing new that is not common sense to those of us in the work force. Would be great for management to read and actually follow, but we all know this will not happen :)
Aug 10, 2011
Dax
rated it: 
No mundo conectado as pessoas e as organizações inevitavelmente demandarão Transparência. O livro aborda como implementar uma Liderança Aberta através das redes sociais.
Ótimo para continuar a leitura iniciana em Empresas 2.0!
Ótimo para continuar a leitura iniciana em Empresas 2.0!
Oct 26, 2010
Tara
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A very good blend of inspiration and implementation. It helps build the case for social media and gives tools to help develop a strategy to do it.
Feb 15, 2011
John
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I would have liked more examples and more data. Yet the book was still useful (eg the section on social covenants/policies).
Feb 21, 2011
Seth
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Helpful view of social media and leadership. A bit more geared towards large companies, but still valuable for all who lead and are willing to step into the new age of collaboration and openness.
Nov 12, 2010
This book is really making me rethink the nature of leadership in business. It also applies to non-profits. The collaborative nature of the younger generation coming into the workforce almost guarantees a challenge to closed leadership.
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