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Visual Research: An Introduction to Research Methodologies in Graphic Design
Serious graphic design students and creative professionals will find this presentation of quantitative and qualitative research methods in visual communication invaluable. Fully illustrated with eye-opening real-life case studies, it focuses on the relatively unexplored process of design analysis. Illuminating and thought-provoking discussions deal with such issues as the...more
Paperback, 192 pages
Published
April 1st 2005
by AVA
(first published April 28th 2004)
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