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No Fue La Suerte (Spanish Edition)

4.05  ·  Rating Details ·  1,330 Ratings  ·  83 Reviews
Published by Castillo (first published January 1st 1994)
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Rick Yvanovich
I do so much enjoy the style of Eli Goldratt, I find its easy to read and understand the concepts. This book is like a sequel to The Goal and takes the TOC concepts into other areas of the business such as Marketing and sales. If you liked the Goal, you'll like this too.
Sergey Shishkin
Aug 16, 2015 Sergey Shishkin rated it it was amazing  ·  review of another edition
Alex Rogo continues doing miracles at UniCo. In this installment he turns 3 companies in his diversified group from "bottomless pits" into highly profitable businesses and role models in their respective industries.

Through Alex' story Dr. Goldratt introduces the concept of the market perception of value and the ToC thinking processes: construction of the conflict cloud, the current and the future reality trees. He also develops generic win-win marketing strategy and outlines the foundation of th
Sequel to The Goal. A book which is a great read for anyone working and interested in the organistaion and direction of complex organisation - factories and schools onwards Continues to develop Goldrat's Theory of constraints in a fictional form using many of the same characters from the previous novel.

As a story it's not as effective, there isn't the same sense of threat or excitement that I felt in the first book as Alex grappled to save the factory, however it does develop the ideas and adds
Melanie Hughes
Nov 13, 2010 Melanie Hughes rated it really liked it  ·  review of another edition
Shelves: systems-thinking
Some more helpful tools from Goldratt--current reality trees, cloud diagrams. All immediately applicable to my C523 Systems Decision Theory and Applications coursework in the MBA. A business book in a novel format.
Bjoern Rochel
Aug 16, 2015 Bjoern Rochel rated it really liked it  ·  review of another edition
Shelves: 2015
The idea of the LTP is intriguing. However after listening to the audio-version book, I'm not sure whether I could create a tree. Reading the book would have been better.
Kanti Brahma
Feb 07, 2014 Kanti Brahma rated it it was amazing  ·  review of another edition
Eliyahu M Holdratt comes up with innovative business strategies through his book "It's not luck". UniCo goes for a shift in its policy and decides to sell the non-core businesses. Unfortunately, Alex Rogo's companies dealing with printer, cosmetics and pressure pump industries have to be sold. Rogo has to ensure a good deal for all these companies and being an empathetic superior Rogo also wants to ensure that the jobs of the employees remain intact.

All the three businesses have their own set of
This business novel is a sequel to the book The Goal which had introduced the concepts of Theory of Constraints (TOC) and shown its application in a manufacturing scenario.
This book is about how the protagonist of the novel Alex Rego applies TOC concepts and techniques to Sales, Marketing, Inventory Control and Business Strategy and comes out with flying colors in this challenging task.
Through this novel, the Goldratt teaches us Thinking Process techniques for solving problems using Current Rea
Dec 09, 2015 Mark rated it it was amazing  ·  review of another edition
An excellent book. The story, while definitely interesting enough to keep one's attention, has a motive that many stories don't; to teach concepts. Eliyahu does this remarkably well (as he did in The Goal also). The story is not at the entertainment level of some novels, but should not be expected to do that. The concepts are presented in a context that really helps understand TOC (Theory of Constraints) concepts. I really liked this and believe many will benefit.

Who will like: Those who want to
May 17, 2016 Frank rated it it was amazing  ·  review of another edition
For anyone that has read The Goal or Beyond the Goal I would highly recommend reading this book. In fact if you've only read The Goal then proceed directly to read It's Not Luck. It is chronologically next in the story of Alex Rogo and Unico.

Whereas in The Goal Goldratt enables the reader to grasp the concepts of the Theory of Constraints through being a fly on the wall as Alex, Bob, Lou, and Stacy turnaround the plan, It's Not Luck really digs into the details of how Jonah went about leading Al
Ashok Vaishnav
Aug 06, 2012 Ashok Vaishnav rated it really liked it  ·  review of another edition
Dr. Goldratt has succeeded in maintaining the balance between a treatise on a management theory -Thinking Process technique- and the story of Alex Rogo's professional life, after being elevated to the position of EVP and personal life, to be involved with the family of a working wife and frowning teenage children.
Those looking to know more about the management theory espoused in the book may be somewhat disappointed, but those who look forward to reading a management fiction can certainly look f
Sumit K  Jaiswal
Dec 11, 2013 Sumit K Jaiswal rated it it was amazing  ·  review of another edition
Recommends it for: Those who've read 'The Goal'
Further to his first book - The Goal, Goldratt has explained behavioral management and market in this book rather than physical constraints.
Once you are done with author's first book, you must go through this one.
In this book, Goldratt has talked about TOC(Theory of Constraints) and the way to overcome behavioral management issues. Thinking is not all , thinking back to scour out the constraints is an important method . Current reality Tree (CRT) is one of the method the author has shown in thi
Dec 03, 2008 Darcy rated it liked it  ·  review of another edition
Shelves: business
I recommend reading "The Goal" first. This book is a follow on to "The Goal" with some of the same characters.

"The Goal" is about the Theory of Constraints and uses a unique approach for discovering "The Goal". Unlike, Goldratt's other follow on book called "Critical Chain", "It's not Luck" is not a rehash of the Theory of Constraints applied to some new problem. Instead it revisits the unique approach used to discover/appreciate the root of a problem. So this book is about the art of defining
Srikanth Bhargava
Jan 26, 2016 Srikanth Bhargava rated it really liked it  ·  review of another edition
A management novel. Explains Theory Of Constraints(TOC) using examples. In this volume, the application of TOC is extended to management issues like aligning profits with employee interests and value to coustomer. the author also demonstrates that TOC can be used for obtaining clarity on personal issues also. He uses the "if-then" questioning approach along with construction of various "trees" to obtain clarity and direction on critical issues.

The book could have illustrated the various "trees"
Александр Федотов
В этой книге автор переходит от частных выводов теории ограничений к более высоким уровням абстракции:
Логике построения текущей реальности - связыванием всех нежелательных последствий с несколькими основными причинами
Грозовым тучам - метод решения конфликтныхситуаций не с помощью компромиссов, а с помощью устрания неверных предпосылоклежащих в основе конфликта
Дерева будущей реальности - новой реальности, которую необходимо создать с учетом новых условий

Герой романа в конечном итоге приходит к
Scott Wozniak
Jul 08, 2015 Scott Wozniak rated it it was amazing  ·  review of another edition
The story is great--good characters and situations that made me eager to see how it turned out. And the ideas--the thinking process and the business strategies that the protagonist uses to solve his problems--are among the best I've ever heard.

Example: solve root problems for customers rather than symptoms--and then he demonstrates a thinking process for knowing which are the root problems.

For anyone who wants to know how to solve seemingly impossible problems this is a great read. And if you'
Jan 12, 2012 TarasProkopyuk rated it really liked it  ·  review of another edition
Shelves: management
Главной мыслю в данной книге автор пытается донести до читателей тот факт, что большинство людей не совсем эффективно умеют подходить к вопросам решению проблем. Он на целом ряде примеров показывает как их решать с помощью нескольких техник и приёмов. Автор даёт понять что проблемой этого является человеческий фактор. Он на примере героев показывает как тем получается решать самые тяжелые проблемы не только в бизнесе, но и в обычной жизни не идя на компромиссы.
Данная книга для всех кто стремится
Marcos Moret
Inspiring fiction about Alex Rogo, the protagonist of Goldratt's excellent 'The Goal', and his quest to turnaround three struggling businesses in the space of a few short months. Introduces readers to 'Decision Trees', a means of getting to the crux of a problem to come up with a solution that might have ortherwise remained obscured. The reading around the Trees gets a bit wearisome at times, and I wasn't convinced of the their utility, but that aside, it's an inspiring business story that will ...more
John Hibbs
Sep 04, 2010 John Hibbs rated it really liked it  ·  review of another edition
This book is nowhere near it's predecessor 'The Goal', but it's still a very good book. If you've read the previous book this will add to the experience and will give you insight in additional areas where the theory of constraints can be applied.

It is not hard to read any of the books by Goldratt, as they read like a business novel. However, it will make you think about certain processes and how they interrelate. For me, it reinforced that the answers to a problem are usually not the ones that
Brian Button
While I didn't find the story of this book as engaging as in Critical Chain or The Goal, I really enjoyed the examples of how TOC was applied to service organizations. This was my first real exposure to Goldratt's Thinking Processes, and it definitely left me wanting to learn more about them.

Probably my third favorite book in terms of the actual writing, but I enjoyed the content as much as The Goal and Critical Chain. I consider all three to be important books to read in understanding Goldratt
Hussein AlSarabi
Oct 14, 2013 Hussein AlSarabi rated it really liked it  ·  review of another edition
Highly recommended.

A sequel to Alex's story. In this book the author introduces thinking tools and tackles the subjects of sales, marketing, customer needs and strategy. Introducing new innovative approaches and business models with the systematic way to reach them, all in a novel format.

The down side is that the tools are some times mixed up and the steps are not always clear, there appears to be complementary courses on that by the author.
May 31, 2010 Rob rated it really liked it  ·  review of another edition
Shelves: business
Read this book again on 21-25 Sep 2013. Some of the concepts made more sense this second time around. Some of the key words jumped out at me that I had missed before.
This book will make you think. You'll need to let it sink in and come back to it to glean the additional tidbits.
Being reminded of the steps in a couple of the Thinking Processes gives renewed interest in using them and learning to be more proficient with them.
Frank Tromp
Klassieker gelezen van de man die deze zomer overleden is. Op aanraden van collega. Leuke manier om naar conflicten te kijken en oplossingen te verzinnen. Mooi om te zien hoe een paradigma verschuiving kan leiden tot oplossingen die wel werken. Heeft weer klein beetje andere kijk gegeven op veranderingsprocessen waar we mee bezig zijn.

Leest door zijn opzet lekker makkelijk weg en je steekt er nog wat van op ook!
Kiryl Baranoshnik
Mar 04, 2014 Kiryl Baranoshnik rated it really liked it  ·  review of another edition
This book is not as insightful as "The Goal" but I found it much more practical. It depicts application of thinking processes of TOC in very different situations and shows that these methods can be applied equally well in production and in daily life. Probably, Goldratt's system is not the only one of it's kind, but it clearly provides a means for "controlled" invention. What I liked the most was that I could start using the methods right away because of their versatility.
Rahul Kulkarni
Jun 12, 2013 Rahul Kulkarni rated it really liked it  ·  review of another edition
3 different industries, each with its own set of problems and distinctive market segments. Goldratt takes you on a ride by illustrating the power of Thinking Processes. Although I enjoyed the prequel to this part more, I like the fact that Goldratt keeps the scenario as realistic as possible amidst the utopian agenda in-hand. Well thought and delivered. 4/5 for conveying such a tough topic with ease
Jul 02, 2016 Tiago rated it really liked it  ·  review of another edition
Excellent extension of principles from The Goal

As usual, Goldratt does an excellent job applying his time-tested principles to a new field. This may be what he is best at actually, even more than developing concepts in the first place. This book suffers on everything that usually defines fiction - plot, characters, dialogue, etc. - but it's made up for by the power of the ideas.
Jul 21, 2014 Alan rated it did not like it  ·  review of another edition
Shelves: borrowed, abandoned
I stopped reading after only a few dozen pages. Where "The Goal" seemed to blend the backstory with the business lessons fairly seamlessly, "It's Not Luck" does a poor job. The book introduces one of its key problem-solving techniques during an argument between the protagonist and his 13 year-old daughter - a passage that felt so forced it was difficult to slog through. It's rare that I willfully abandon a book, but this one is simply too poorly written to keep going.
Alexey Shpakov
The book very much resembles original "Goal" by the same author. It tries to teach you a new approach to solving complex issues by investigating precipices and trying to build a solution that all the interested parties will benefit from. Although the story line feels a bit irrelevant, if not to say artificial, it is still nice to have it as it helps to put the described techniques into perspective.
Prakash Raman
Nov 03, 2015 Prakash Raman rated it it was amazing  ·  review of another edition
A fitting sequel to The Goal! The concepts of the Theory of Constraints are driven harder. the application of its tools, from simple events in life to massive businesses makes it irrefutable!

I like the emphasis on the thinking process to approach to identify the constraint and lead to a solid solution. Great read! Again, don't miss the next one in the series!
Ivan Burda
Not as outstanding as The Goal but still a very decent read. The book deserves 3.5 stars. Some chapters, were a little bit awkward, however, useful marketing guidance, presented in an easy-to-grasp way, can be found in the book.
An entertaining business novel, which is definitely worth your timebut read The Goal first.
Apr 27, 2013 Evan rated it really liked it  ·  review of another edition
A good book on project management, but not as easily applicable as Critical Chain or The Goal. Only fair; the primary message of the story is to work directly with customer to identify their actual needs, and provide those, rather than a product-centric view of manufacturing or services. (Serve the market, not your planned products.) And, of course, inventory is fundamentally evil.
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Eli Goldratt is an educator, author, scientist, philosopher, and business leader. But he is, first and foremost, a thinker who provokes others to think. Often characterized as unconventional, stimulating, and "a slayer of sacred cows," Dr. Goldratt exhorts his audience to examine and reassess their business practices with a fresh, new vision.

He obtained his Bachelor of Science degree from Tel Aviv
More about Eliyahu M. Goldratt...

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