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Eyetracking Web Usability

3.81  ·  Rating Details ·  62 Ratings  ·  9 Reviews
Eyetracking Web Usability is based on one of the largest studies of eyetracking usability in existence. Best-selling author Jakob Nielsen and coauthor Kara Pernice used rigorous usability methodology and eyetracking technology to analyze 1.5 million instances where users look at Web sites to understand how the human eyes interact with design. Their findings will help desig ...more
Paperback, 437 pages
Published December 1st 2009 by New Riders Publishing (first published October 17th 2007)
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Community Reviews

(showing 1-30 of 204)
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Ryan Kennedy
Feb 26, 2012 Ryan Kennedy rated it it was amazing
A wealth of amazing information - if you're even peripherally involved in designing websites, you need to read this.
Gabriele D'Amato
Mar 31, 2012 Gabriele D'Amato rated it really liked it  ·  review of another edition
Shelves: web-design
Ancora una volta Jakob Nielsen fa capire come realizzare siti web che funzionino veramente. Importanza alla grafica e all'architettura informativa, ma ciò che conta di più è la logica e la semplicità. Gli esempi contenuti nel libro portano spesso ad esclamare "ma perché non ci ho pensato? Così è molto più chiaro!" Buone e cattive pratiche, abitudini degli utenti e attitudini (si parla addirittura di richiami sessuali primordiali sul web) vengono mostrati con dovizia e chiarezza. Grande spazio de ...more
Jorge Calle
Jan 24, 2014 Jorge Calle rated it really liked it
Even for a study that has been done approximately 8 years ago, it still having useful information, with graphical information as it must be for this topic.
Igor Timoshenkov
Jan 20, 2014 Igor Timoshenkov rated it really liked it
Definitely a great research, but very theoretical and hard to read.
Sasha Endoh
May 17, 2013 Sasha Endoh rated it really liked it
Very informative read. I'd go as far as saying that it's a must read for web professionals. The text itself is a bit dry, but presentation of scientific research is meant to be concise and academic.

Also a great tool for confidently citing usability patterns to clients.
Ben Haley
Apr 02, 2010 Ben Haley marked it as to-read
Codding horror recommends this book. It covers eye tracking results from a number of major websites in the hopes of giving readers an insight into how a user experiences a page. Seems cool.
Marcella Bongiovanni
Jun 19, 2015 Marcella Bongiovanni marked it as limbo
Shelves: comunicazione, web
L'unico testo di Nielsen che ho abbandonato senza pietà
Nov 04, 2010 Lyddie rated it it was ok
Dry, dry, dry, but Nielsen knows his subject.
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Jakob Nielsen is a leading web usability consultant. He holds a Ph.D. in human-computer interaction from the Technical University of Denmark in Copenhagen. He is also the principal of the Nielsen Norman Group which he co-founded with Dr. Donald A. Norman (former VP of research at Apple Computer). Before starting NNG in 1998 he was a Sun Microsystems Distinguished Engineer.

Nielsen founded the "dis
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