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Inspire!: Why Customers Come Back

3.19  ·  Rating Details  ·  16 Ratings  ·  2 Reviews
This is the eBook version of the printed book. If the print book includes a CD-ROM, this content is not included within the eBook version. Make Your Customers Stick Like Glue 8 Powerful Ways to Inspire Today's Tough Customers to Stick in Tough Times Jim Champy revolutionized business with "Reengineering the Corporation." Now, in "Inspire ," the second book in a series abou ...more
ebook, 185 pages
Published March 27th 2009 by FT Press (first published 2009)
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Leader Summaries
Desde Leader Summaries recomendamos la lectura del libro ¡Inspira!, de Jim Champy.
Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: marketing y ventas, atraer y retener a los clientes.
En el siguiente enlace tienes el resumen del libro ¡Inspira!, 5 casos de empresas que han sabido definir una propuesta de valor auténtica para asegurarse la fidelidad de los clientes: ¡Inspira!
trav
Nov 03, 2011 trav rated it liked it  ·  review of another edition
Shelves: business
This is a slim book weighing in at 154 pages and is a follow up to Champy's other book OutSmart!

I appreciate the book's brevity and concise story telling. Champy says the book is aimed at helping today's businesses retool themselves with new thoughts, strategies and processes to help them grow their customer base and maintain it.

Out of the gate, he said that he kept companies that maintain 15% growth on his radar. And that all of the example companies fit that profile.
There are many "big names"
...more
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