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Desde el otro lado del escaparate
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Desde el otro lado del escaparate

3.25 of 5 stars 3.25  ·  rating details  ·  8 ratings  ·  1 review
The flashes of genius of Toni Segarra can get, for example, BMW sales increased by more than 70% (be water, my friend). Advertising makes the world and Toni Segarra is considered the best advertising creative Spanish twentieth century. In this book, your thoughts, concerns, complaints. Its genius.

A Toni Segarra (Barcelona, 1962) magazine ads crowned him in 2000 as "the bes
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Paperback, 224 pages
Published January 2nd 2009 by Espasa Calpe (first published 2009)
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Jose Alguacil
Un libro que releo cada año para descubrir de nuevo las bases que pierdo cada 365 días.
Grande Segarra
Cristian Flores
Cristian Flores marked it as to-read
Mar 06, 2014
Martín
Martín marked it as to-read
Feb 13, 2014
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