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Just Food: Where Locavores Get It Wrong and How We Can Truly Eat Responsibly
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Just Food: Where Locavores Get It Wrong and How We Can Truly Eat Responsibly (Arts and Traditions of the Table: Perspectives on Culinary History)

3.62  ·  Rating Details  ·  502 Ratings  ·  109 Reviews
We suffer today from food anxiety, bombarded as we are with confusing messages about how to eat an ethical diet. Should we eat locally? Is organic really better for the environment? Can genetically modified foods be good for you?

JUST FOOD does for fresh food what Fast Food Nation (Houghton Mifflin, 2001) did for fast food, challenging conventional views, and cutting throu
ebook, 0 pages
Published August 26th 2009 by Little, Brown and Company
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Nov 18, 2009 Lena rated it really liked it  ·  review of another edition
Shelves: non-fiction
Let me begin this review by saying that the subtitle of this book – Where Locavores Get it Wrong – is a bit misleading. Author James McWilliams isn't on a rampage against locavorism per se, but rather against overly simplistic "solutions" to the incredibly complex problem of how to feed our planet's 7 billion-and-still-growing population in a way that is truly environmentally sustainable.

McWilliams is a history professor down in Austin and a former locavore himself. But one day, he found himsel
It's a six-year-old book, but still one that goes into a lot of science that many folks don't want to believe, even when the science is pretty clear. But there's good news, which the author of Just Food writes about in Even the Critics Are Coming Around on GMOs . And the article he links to, about a tour of Monsanto, Inside the Country's Most Controversial Company , is informative even aside from the surprise that a GM-hating reporter from Mother Jones would even deign to visit Monsanto.

Feb 21, 2011 Zelda rated it really liked it  ·  review of another edition
I was pretty happy to be finished with the book. It starts out pretty hot with a no-holds barred butchering of the sacred cows of responsible eating. Food miles? Bollocks. Organic? Schmorganic. Frankenfood? It's what's for dinner! I was feasting on the charry remnants of those slaughtered heifers of hoity-toity loco-vorianism when the fun came to a screeching halt. The author thinks we shouldn't eat meat. At all. Ever. Oops.

But, he knows we will so he has some ideas about that. And he has numbe
Susan Albert
Aug 20, 2009 Susan Albert rated it really liked it  ·  review of another edition
Just Foods is an important book in the continuing (and continually escalating) debate over how we should grow our food and what we should eat. Environmental historian and reformed locavore James McWilliams, invites us to think logically and dispassionately about some of the most important food issues of our time--and of the future. Having read two of McWilliams' previous books, I expected a controversial, detailed, and well-documented discussion. I wasn't disappointed.

In summary, McWilliams arg
A disclaimer: I only made it through the first chapter. I would like to try again, when I have calmed down a bit.

As someone who relies on the people around us to eat locally-grown organic produce, I probably have quite a different view than the author and most people who will read this book. That being said, the author made some sweeping generalizations about how we as Americans consume local goods. His claim that most people can't tell the difference between a store-bought tomato and a freshly
Andrew Breslin
McWilliams is an excellent researcher. He has some very worthwhile ideas. And he seems to have a genuinely balanced perspective. As unconventional as it is in our increasingly polarized society, he swims against the current of schismogenesis and attempts to actually discuss and raise awareness of agricultural issues, rather than preaching to one of two choirs who mostly scream at one another when they interact at all. It's really a shame that the book is so astoundingly boring.

Maybe that's not f
Feb 22, 2010 Jennifer rated it really liked it  ·  review of another edition
Shelves: grownupbooks
Each year, I try to read one book that goes against the grain of how I think about things. I picked “Just Food” without knowing much about it except for the subtitle, “Where Locavores Get it Wrong and How We Can Truly Eat Responsibly.” I am not a card-carrying loacavore by any means; I do not belong to a CSA, nor do I calculate the meal on my plate in food miles. But I do patronize the local farmer’s market in the warmer months and buy corn on the cob from any farm kid I see selling it on the si ...more
Dec 22, 2011 Shawn rated it liked it  ·  review of another edition
this book was good i thought about giving it 4 stars but could not bring my self to overlook the fact that he never thought to question If the solutions he was presenting where just putting off the collapse of our whole food system. I like reading an alternative point of view and like what he said about meat, organic food and local food. but felt like he adviods the hard fact that we are killing the earth and if we don't do some thing radical very soon it will be to late. I could not agree with ...more
Michelle Streufert
To start, the blurb "Everyone who has read up on their Michael Pollan should also read Just Food" is misleading. While it is true that I think Just Food is an important read, it by no means is a counter argument against everything Pollan has written; in fact it agrees with some of Pollan's ideas.

That being said... The first half of the book I regretted ever picking it up. I found myself on the receiving end of a repetitive lecture about the fallacies of locavores and organic produce. The writin
Mike Rooney
Pretty good book. Challenges the conventional farm system and locavorism. Basically seeks to get people to realize there aren't easy, pat answers to the question of how we can have a just and compassionate food system that doesn't further climate change and also produces enough food to feed the 9 to 10 billion people that will inhabit this planet in the near future. One of his better points is that simply deciding to eat as much local food as possible is too simplistic of a guiding rule for just ...more
Keith Akers
Aug 21, 2011 Keith Akers rated it really liked it  ·  review of another edition
This is clearly an important book, and the "star-rating" system doesn't really do justice to it. So if you're wondering whether to read this book, consider it a five-star review. It has some flaws, but as someone said of Kant (if I recall correctly), the mistakes of a great thinker are more valuable than a thousand correct platitudes from a lesser one.

McWilliams takes on one of the hottest topics in food politics, the whole question of the "locavores" who emphasize the need for eating locally. I
Feb 22, 2010 Linnea rated it liked it  ·  review of another edition
Shelves: non-fiction, food
An interesting and worthwhile read, McWilliams takes on a lot of assumptions about the environmental benefits of eating locally and other issues of responsible eating and points out some unexpected problems--especially for feeding the world responsibly. He makes some particularly good points about genetically modified crops and higher yields/lower land use. He also stresses the value of expanding healthy fish farming as a good solution to some of the food crises facing the world. However, he alm ...more
Mike Jorgensen
Apr 27, 2015 Mike Jorgensen rated it really liked it  ·  review of another edition
Shelves: ethics, food
Extremely well done. Highly readable and very timely. Rise above the bumper sticker mantras and work for food change that actually accomplishes something.

“Our job as consumers is not what it used to be. It is, less to make the right choices among the current range of food options, and more to advocate for changes that would help develop a sound twenty-first-century food system, one in which our collective choices might actually matter.” (214)
Sep 09, 2014 Josh rated it really liked it  ·  review of another edition
Shelves: health
Want to eat local to help the environment? Your efforts are gallant, but ultimately they are wrong. This is the message Mr. McWilliams succeeds in conveying. I’ve never really cared one way or the other about eating local. Actually, I probably have. I perceive our ability to eat a widely varied diet that includes foods from all over the world all year round as a great thing. I feel like it allows me to have the best possible diet available – vitamins and minerals that weren’t available to people ...more
Jul 21, 2014 Candace rated it it was amazing  ·  review of another edition
I have been immersed in food politics for a long time. I did not think that there would be any groundbreaking book that would change my deeply-held beliefs about how we should eat. And then "Just Food" came along. At first, I was skeptical of McWilliams' theory of the "golden mean": that we should strive for the most sustainable model of food production that can feed the most people worldwide, rather than looking for a more ideal solution. As his argument unfolded, however, I came to agree with ...more
Maya Man
Mar 28, 2016 Maya Man rated it it was amazing  ·  review of another edition
one of my favorite food books I've ever read. McWilliams carefully crafts a clear and justified argument pointing out how radical food campaigns such as "eat local", "no GMOs", "free-range/grass-fed beef" over simplify the food system in a way that may harm the environment, rather than promote the most efficient methodology. it challenged my beliefs about the most viable solutions for the future of food & helped me to realize that it's too easy to buy into these food movements without proper ...more
Oct 05, 2012 Laura rated it liked it  ·  review of another edition
I certainly don't agree with the entirety of McWilliams' argument but I have been thinking a lot about many of his points - particularly about meat consumption. He's right that there is far more to responsible eating than just buying food that is grown/raised close by. The issue is far more complex than that.
Bob Holt
Mar 13, 2013 Bob Holt rated it it was amazing  ·  review of another edition
One of the most balanced, even-handed, and heavily-researched books on eating responsibly and environmentally out of the many I've read. Not as engaging as The Omnivore's Dilemma, but certainly more all-encompassing of the realities of food production.
Jun 01, 2013 Sally rated it liked it  ·  review of another edition
Well researched and thought out, but quite dry. Feels like studying or reading someone else's dissertation, making it less accessible and therefore less effective.
Mar 18, 2015 Karen rated it did not like it  ·  review of another edition
This book reminded me of something an adolescent might write for the high school newspaper. It was laden with hyperbole and unsupported assertions, and the author seemed to be trying to use every word he knew, even if it meant saying the same thing in several different ways. His unfamiliarity with agriculture, which he acknowledged early in the book, was particularly evident in numerous misrepresentations of beef production. His erroneous placement of the Leopold Center for Sustainable Agricultu ...more
Nov 27, 2015 Shannon rated it really liked it  ·  review of another edition
This book is enjoyable for the ag-conscious reader, or anyone who's wondered if the current mantras about food are just too simple. That's the premise McWilliams espouses for this book: it's great that we want to eat 'justly', but we're missing the real points with our bumper sticker catchphrases.
He attempts to take a middle perspective and examine food philosophies from a different angle, with an entertaining voice. He thoroughly investigates local foods, organic food, GMOs, meat consumption,
Amanda Haggerty
Oct 17, 2015 Amanda Haggerty rated it it was amazing  ·  review of another edition
This book was fantastic. While some may feel that McWilliams is being hard on the local or organic movements, he simply shows that these systems are not free from criticism. He does not spend much time on Big Ag, as much of the apparent problems (monocultures, pesticide use, chemical fertilizers and runoff, antibiotic use, over fishing, etc.) are most likely known to people that are interested in food systems.

I really appreciated his approach, even investigating the pros and cons of GMOs (an is
This was a very interesting book that made me think. McWilliams challenges the whole locavore movement, especially the food miles theory. Also, he goes into organic food, and how organic peticides and herbicides aren’t automatically necessarily healthy and safe. There’s even a section on GMO’s. A lot of what he said were things I had considered before, only backed up with some actual facts, and a lot more helped me see both sides of the situation. I wouldn’t take everything he says at face value ...more
Becky R.
Aug 03, 2011 Becky R. rated it really liked it  ·  review of another edition
Just Food is not for the faint of heart or causal reader. James E. McWilliams has written a strong argument about the misleading ideals being spread about the "locavore" movement and how it is causing consumers to vilify methods of production that could reduce costs and still save the environment. The book is heavy handed in its use of facts, data, and research, which gives it good backing, but makes for weighty reading.

McWilliams really has seven key arguments that he makes in the book:

* The
Apr 22, 2016 Julia rated it liked it  ·  review of another edition
Shelves: non-fiction
McWilliams takes down the environmentalist's sacred cows of food miles, organic, and grass-fed, and redeems the often demonized GMO foods and aquaculture, all in the name of finding a better way to evaluate the sustainability of global food production. When he finally gets down to the nuts and bolts of his argument it is solid, well-researched, and well-referenced. However, his writing still is a little tedious and simplistic. He restates his argument multiple times before offering details. He s ...more
Goodreads Just Food four stars
I applaud this book. I thought because it was a few years old it would be outdated. Much to the contrary. It is a must read for anyone who claims to try to eat eco-responsibly. McWilliams is definitely the Skeptical Environmentalist of the food world, asking the tough questions and weighing a debate that should happen.
If you did not know that the world suddenly switching to a completely organic and localized food system on a global scale would result in mass starvat
Sandy D.
May 02, 2010 Sandy D. rated it really liked it  ·  review of another edition
Shelves: non-fiction, food
Interesting note: my copy of this book has the subtitle "Where Locavores Get It Wrong and How We Can Truly Eat Responsibly". I think this is a better subtitle than "How Locavores Are Endangering the Future of Food", but maybe danger sells better.

Anyway, this is an important, timely, and well-researched book, but is unfortunately not always the most gripping reading. McWilliams doesn't actually say that eating locally is always wrong, just that it is too simplistic and not always the best choice
May 15, 2011 David rated it liked it  ·  review of another edition
Shelves: food-writing
This was a good, if not difficult, book for me to read. I am open to hearing different opinions on the subject of the future of food, agribusiness vs. organics, GM seeds, etc., and I was excited to read a well-written book by a local author. I also think it's an extremely important subject and set of challenges and I care deeply about food and the planet. But in the end, what I didn't like about this book had nothing to do with the opinions or proposals set before us by the author, but something ...more
Sep 14, 2010 Nisha rated it liked it  ·  review of another edition
Just Food
By James E. McWilliams
Little, Brown and Co., 222 pages, $29

It isn't easy telling people what they don't want to hear, but that is exactly what Texas history professor James E. McWilliams does in his latest book.

He attacks the locavore -- a person who seeks out locally grown and produced food -- and suggests their deep-rooted belief that local food can save the world is not only short-sighted but a luxury of the privileged western world.

In Just Food, McWilliams attempts to demonstrate ho
Anu Khosla
Really liked this book, this is a great next read for people who have read "Omnivore's Dilemma" and want another perspective on the issue of sustainable agriculture.

In particular, I thought his chapters on biotechnology and aquaculture were really great. I really appreciated that he tapped into where the environmental movement is sometimes at a crossroads with humanitarian and economic development goals.

Of course, there were points of disagreement for me with some of his ideas. In particular I
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“However close you can be to a vegan diet and further from the mean American diet, the better you are for the planet." quoted by Gidon Eshel (Bard College geographer)” 4 likes
“We instinctively feel an overwhelming desire to take sides: organic or conventional, fair or free trade, "pure" or genetically engineered food, wild or farm-raised fish. Like most things in life, though, the sensible answer lies somewhere between the extremes, somewhere in that dull but respectable placed called the pragmatic center. To be a centrist when it comes to food is, unfortunately, to be a radical.” 3 likes
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