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Megatrends 2010: The Rise of Conscious Capitalism: Seven New Trends That Will Transform How You Work, Live, and Invest
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Megatrends 2010: The Rise of Conscious Capitalism: Seven New Trends That Will Transform How You Work, Live, and Invest

3.41  ·  Rating Details ·  51 Ratings  ·  5 Reviews
A change in business is coming--one that is far more important than advances in information technology or a shift in the economy. In Megatrends 2010, best-selling author and legendary social forecaster Patricia Aburdene charts the forces that will shape the way business is conducted in the next ten years. These trends will give rise to an economy driven by social responsib ...more
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Published June 1st 2007 by Sounds True (first published 2005)
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Sarah
May 28, 2010 Sarah rated it it was ok  ·  review of another edition
While the author has some interesting ideas, she is way off the mark when it comes to consumer entitlement. She misses the reality that employees do not have as much power as she says they do. They can’t realistically hypnotize their boss into giving them shorter hours.

Supply and demand is an ageless trend – I don’t see why she thinks this is something new.

The author’s idea of social justice seems limited to spending habits. I must say it doesn’t really make you a good person if you buy fair t
...more
Tami
Apr 14, 2008 Tami rated it really liked it  ·  review of another edition
In the past, there has been a well defined line between those who wanted to make money in industry and those interested in the spiritual, cultural, and environmental future of our world. Megatrends 2010: The Rise of Conscious Capitalism states that this division is becoming more and more blurred. In fact, a new trend is growing in business. This new development is blending industry with spiritual, cultural, and environmental awareness to create Conscious Capitalism.

As I read this book, I wasn't
...more
Linda
Apr 10, 2009 Linda rated it really liked it  ·  review of another edition
I love the idea of consciousness in capitalism. I think business is a very powerful thing and could and should be used for the good of ALL. Businesses who realize that a social mission is every bit as important as a profit are true win/win entities.
Laura
Jun 08, 2011 Laura rated it it was ok  ·  review of another edition
Focuses on sprituality in the workplace,corporate soical responsibility, and managerial rather than executive leadership. Just OK.
Yosephine
Jul 20, 2008 Yosephine is currently reading it  ·  review of another edition
that business is going to be started from the heart
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Patricia Aburdene is a leading social forecaster, bestselling author, sought after speaker, and authority on conscious money. She collaborated with John Naisbitt on the publishing phenomenon Megatreds, which sold millions of copies and topped the charts in the US, Germany, and Japan. She coauthored the #1 New York TImesbestseller Megatrends 2000, The New York Times bestseller Re-Inventing the Corp ...more
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