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<book id="69736">
  <title><![CDATA[Thinking with Type: A Critical Guide for Designers, Writers, Editors, &amp; Students (Design Briefs)]]></title>
  <isbn><![CDATA[1568984480]]></isbn>
  <isbn13><![CDATA[9781568984483]]></isbn13>
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  <best_book_id type="integer">69736</best_book_id>
  <books_count type="integer">2</books_count>
  <default_description>The organization of letters on a blank sheet -- or screen -- is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new primer, leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills. &lt;BR&gt;&lt;I&gt;Thinking with Type&lt;/I&gt; is divided into three sections: letter, text, and grid. Each section begins with an easy-to-grasp essay that reviews historical, technological, and theoretical concepts, and is then followed by a set of practical exercises that bring the material covered to life. Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities (along with some classic no-no's to avoid).</default_description>
  <id type="integer">67572</id>
  <media_type nil="true"></media_type>
  <original_language_id type="integer" nil="true"></original_language_id>
  <original_publication_day type="integer">9</original_publication_day>
  <original_publication_month type="integer">9</original_publication_month>
  <original_publication_year type="integer">2004</original_publication_year>
  <original_title>Thinking with Type: A Critical Guide for Designers, Writers, Editors, &amp; Students (Design Briefs)</original_title>
  <rating_dist>total:387|5:102|4:159|3:104|2:19|1:3|</rating_dist>
  <ratings_count type="integer">387</ratings_count>
  <ratings_sum type="integer">1499</ratings_sum>
  <reviews_count type="integer">671</reviews_count>
  <text_reviews_count type="integer">55</text_reviews_count>
</work>

  <average_rating><![CDATA[3.87]]></average_rating>
  <ratings_count><![CDATA[386]]></ratings_count>
  <text_reviews_count><![CDATA[55]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/69736.Thinking_with_Type_A_Critical_Guide_for_Designers_Writers_Editors_Students]]></url>
  <authors>
        <author id="39248">
      <name><![CDATA[Ellen Lupton]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/39248.Ellen_Lupton]]></url>
      <average_rating><![CDATA[3.92]]></average_rating>
      <ratings_count><![CDATA[782]]></ratings_count>
      <text_reviews_count><![CDATA[129]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="670">
    <review id="51024264">
    <user id="2165030">
    <name><![CDATA[Princeton]]></name>
    <location><![CDATA[New York, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2165030-princeton-architectural?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Mar 31 00:00:00 -0700 2009</read_at>
  <date_added>Tue Mar 31 08:24:12 -0700 2009</date_added>
  <date_updated>Tue Mar 31 08:24:41 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[The organization of letters on a blank sheet—or screen—is the most basic challenge facing anyone who practices design. What type of font to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, shaped, and otherwise manipulated? In this groundbreaking new pri...<a href="http://www.goodreads.com/review/show/51024264">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/51024264?utm_medium=api]]></url>
</review>
    <review id="50538181">
    <user id="2164931">
    <name><![CDATA[Andy]]></name>
    <location><![CDATA[]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2164931-andy?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
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      </shelves>
  <recommended_for><![CDATA[everyone]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jan 01 00:00:00 -0800 2009</read_at>
  <date_added>Thu Mar 26 13:44:55 -0700 2009</date_added>
  <date_updated>Thu Mar 26 13:45:26 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Editorial Reviews<br/><br/>Azure:<br/>&quot;Lupton is at her best communicating visually - as when she repeats words and phrases in a variety of fonts and point sizes to illustrate what type can do. Lupton also makes good use of old and new examples, ranging from 13th-century manuscripts to conce...<a href="http://www.goodreads.com/review/show/50538181">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/50538181?utm_medium=api]]></url>
</review>
    <review id="23152152">
    <user id="107855">
    <name><![CDATA[Tedb0t]]></name>
    <location><![CDATA[Brooklyn, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/107855-tedb0t?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>1</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Wed May 28 13:57:57 -0700 2008</date_added>
  <date_updated>Wed May 28 13:59:39 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I bought this while drunk.  See what happens when you wander around in bookstores, wasted, after just getting a paycheck?  Now I feel pretty embarrassed; it's not a bad book but it still has that aura of things uncreative people buy to make themselves think they're creative (*cough* art directors *c...<a href="http://www.goodreads.com/review/show/23152152">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/23152152?utm_medium=api]]></url>
</review>
    <review id="4988824">
    <user id="158061">
    <name><![CDATA[lydia]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/158061-lydia?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>1</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
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  <read_at></read_at>
  <date_added>Thu Aug 23 06:16:33 -0700 2007</date_added>
  <date_updated>Thu Aug 23 06:17:25 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[oh so fascinating!  the evolution of type, a basic history, and practical applications.  very useful for those not formally trained in typography and/or design.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/4988824?utm_medium=api]]></url>
</review>
    <review id="38654346">
    <user id="999324">
    <name><![CDATA[Matt]]></name>
    <location><![CDATA[Dallas, TX]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/999324-matt-mcclard?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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        <shelf name="read-in-2008" />
      </shelves>
  <recommended_for><![CDATA[designers, design aware writers]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Nov 25 00:00:00 -0800 2008</read_at>
  <date_added>Tue Nov 25 16:33:36 -0800 2008</date_added>
  <date_updated>Wed Nov 26 20:35:09 -0800 2008</date_updated>
  <read_count>1</read_count>
    <body><![CDATA[<a href="http://www.goodreads.com/search/search?q= Thinking with Type" title=" Thinking with Type"> Thinking with Type</a> was a great little read. I don't really read that many books on the theory of design, but this one makes me certainly want to read more. <a href="http://www.goodreads.com/search/search?q= Ellen Lupton" title=" Ellen Lupton"> Ellen Lupton</a> does a good job of laying out the why and how of typography showing a detailed overview of not only print design, but also web de...<a href="http://www.goodreads.com/review/show/38654346">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/38654346?utm_medium=api]]></url>
</review>
    <review id="48746323">
    <user id="1099064">
    <name><![CDATA[Ryan]]></name>
    <location><![CDATA[Denver, CO]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1099064-ryan?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Jan 01 00:00:00 -0800 2005</read_at>
  <date_added>Mon Mar 09 17:53:01 -0700 2009</date_added>
  <date_updated>Mon Mar 09 17:57:27 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[An excellent introduction to the basics of typography and graphic design, aimed squarely at beginning students of graphic design. Lupton incorporates both modern and historic examples as she moves through the three main sections of the book: letter, type, and grid. The big drawback of this book is t...<a href="http://www.goodreads.com/review/show/48746323">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/48746323?utm_medium=api]]></url>
</review>
    <review id="68147195">
    <user id="2622767">
    <name><![CDATA[Zaveqna]]></name>
    <location><![CDATA[Bulgaria]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2622767-zaveqna?utm_medium=api]]></url>
  </user>
      <rating>2</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Jan 01 00:00:00 -0800 2008</read_at>
  <date_added>Wed Aug 19 23:54:14 -0700 2009</date_added>
  <date_updated>Wed Aug 19 23:55:52 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Интересна е ако нищо не си чувал по темата, но има по-скоро теоретично и историческо звучене, отколкото да те учи реално как да правиш нещо... Не е лоша, де, ама не е впе...<a href="http://www.goodreads.com/review/show/68147195">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/68147195?utm_medium=api]]></url>
</review>
    <review id="65705639">
    <user id="196890">
    <name><![CDATA[Janie]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/196890-janie?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Jul 31 00:00:00 -0700 2009</read_at>
  <date_added>Fri Jul 31 16:44:12 -0700 2009</date_added>
  <date_updated>Fri Jul 31 16:53:22 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A basic but broad overview of typography, probably best for the uninitiated, but fun for any typophile. This attracted more bus book flirtations than any other book this year. Four stars (as opposed to three) because of the awesome, AWESOME page from a Book of Hours (an illuminated text).]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/65705639?utm_medium=api]]></url>
</review>
    <review id="20107567">
    <user id="824413">
    <name><![CDATA[Hannah Jo]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/824413-hannah-jo-parker?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Apr 05 00:00:00 -0700 2008</read_at>
  <date_added>Sun Apr 13 22:38:27 -0700 2008</date_added>
  <date_updated>Sun Apr 13 22:45:04 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Thank you, Librarian Wonder, for bringing this book to my attention. By reading it, I was able to get back in touch with my inner font geek. I love all things related to type and type design, so it was a treat to immerse myself in this world again for a bit.<br/><br/>I do wish, however, that the e...<a href="http://www.goodreads.com/review/show/20107567">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20107567?utm_medium=api]]></url>
</review>
    <review id="42347740">
    <user id="915392">
    <name><![CDATA[Patrick]]></name>
    <location><![CDATA[Apex, NC]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/915392-patrick?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Feb 03 19:17:28 -0800 2009</read_at>
  <date_added>Thu Jan 08 08:24:30 -0800 2009</date_added>
  <date_updated>Tue Feb 03 19:17:28 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Original reference for this book from: <a rel="nofollow" target="_blank" href="http://www.toolness.com/wp/?p=441">http://www.toolness.com/wp/?p=441</a><br/><br/>I was disappointed with the book.  Too much time spent on fonts, not enough on layout, very little actual text because there were so many examples.  The appendix was a complete waste of time for me (grammatical error...<a href="http://www.goodreads.com/review/show/42347740">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/42347740?utm_medium=api]]></url>
</review>
    <review id="39965301">
    <user id="1791976">
    <name><![CDATA[Caleb]]></name>
    <location><![CDATA[Joliet, IL]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1791976-caleb-king?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Oct 01 00:00:00 -0700 2008</read_at>
  <date_added>Fri Dec 12 13:32:44 -0800 2008</date_added>
  <date_updated>Fri Dec 12 13:34:30 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book is invaluable to those who are interested in typography. It is not a text book or a &quot;how-to&quot; book but more of a very brief history of type and design utilizing type. <br/><br/>One of my favorites!]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/39965301?utm_medium=api]]></url>
</review>
    <review id="49586898">
    <user id="196084">
    <name><![CDATA[James]]></name>
    <location><![CDATA[Brooklyn, NY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/196084-james?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Tue Mar 17 14:00:50 -0700 2009</date_added>
  <date_updated>Tue Mar 17 14:01:40 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I take this off the shelf every time I design a book, magazine, or screed. It always helps me keep things lovely and organized. A key design reference text, and feels good in the hand, too.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/49586898?utm_medium=api]]></url>
</review>
    <review id="6761447">
    <user id="399402">
    <name><![CDATA[Erik]]></name>
    <location><![CDATA[Cincinnati, OH]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/399402-erik?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[designers, writers and type nerds]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Aug 01 00:00:00 -0700 2007</read_at>
  <date_added>Tue Sep 25 07:49:57 -0700 2007</date_added>
  <date_updated>Tue Sep 25 07:50:41 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[From time to time I buy resource books and out of all of my purchases this may be the most handy. Besides being beautifully laid out and a pleasure to read, there is a wealth of information for designers of all experience levels. Thinking with Type provides a nice overview of the history of typograp...<a href="http://www.goodreads.com/review/show/6761447">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/6761447?utm_medium=api]]></url>
</review>
    <review id="16727208">
    <user id="205321">
    <name><![CDATA[Librarian]]></name>
    <location><![CDATA[Seattle, WA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/205321-librarian?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="adultnonfiction" />
        <shelf name="design-or-art-or-crafty-books" />
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Mar 07 00:00:00 -0800 2008</read_at>
  <date_added>Fri Feb 29 16:27:12 -0800 2008</date_added>
  <date_updated>Fri Mar 07 12:52:22 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I have a major problem in my life and it is the following: COMIC SANS.  Librarians love the Comic Sans, people!  It is everywhere, and it drives me batshit insane.  Even the typographer who invented the damn thing says it should not be used as a general typeface!  COME ON!  If you want to expand you...<a href="http://www.goodreads.com/review/show/16727208">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/16727208?utm_medium=api]]></url>
</review>
    <review id="59035237">
    <user id="2400693">
    <name><![CDATA[Elyse]]></name>
    <location><![CDATA[Wilmington, DE]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2400693-elyse?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Tue Jun 09 13:48:05 -0700 2009</date_added>
  <date_updated>Tue Jun 09 14:13:00 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Very interesting.  For me, reading this book consolidated and explicitly stated what I intuitively &quot;knew&quot; about type design and uses. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/59035237?utm_medium=api]]></url>
</review>
    <review id="55250286">
    <user id="271302">
    <name><![CDATA[Staci]]></name>
    <location><![CDATA[Beverly Hills, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/271302-staci?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Thu May 07 07:33:56 -0700 2009</date_added>
  <date_updated>Thu May 07 07:34:37 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Very simple, very basic, but well done. Lupton puts things into words that I knew but hadn't necessarily thought consciously about. ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/55250286?utm_medium=api]]></url>
</review>
    <review id="44250440">
    <user id="448385">
    <name><![CDATA[India]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/448385-india?utm_medium=api]]></url>
  </user>
      <rating>2</rating>
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  <read_at>Thu Oct 28 00:00:00 -0700 2004</read_at>
  <date_added>Sat Jan 24 22:18:40 -0800 2009</date_added>
  <date_updated>Sat Jan 24 22:20:31 -0800 2009</date_updated>
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    <body><![CDATA[If you know nothing whatsoever about design, this might be a good introduction. There are errors in the appendix, though.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/44250440?utm_medium=api]]></url>
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    <review id="62822139">
    <user id="2467269">
    <name><![CDATA[Charles]]></name>
    <location><![CDATA[Ann Arbor, MI]]></location>        
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  <read_at></read_at>
  <date_added>Thu Jul 09 15:04:43 -0700 2009</date_added>
  <date_updated>Thu Jul 09 16:44:31 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Thinking with Type: A Critical Guide for Designers, Writers, Editors, &amp; Students (Design Briefs) by Ellen Lupton (2004)]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/62822139?utm_medium=api]]></url>
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    <review id="55103901">
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    <name><![CDATA[Toni]]></name>
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  <read_at>Thu Jan 15 00:00:00 -0800 2009</read_at>
  <date_added>Tue May 05 21:34:11 -0700 2009</date_added>
  <date_updated>Wed May 06 21:16:53 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A very readable reference book that's a bit history, a bit design guide and a bit inspirational. I love type!]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/55103901?utm_medium=api]]></url>
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    <name><![CDATA[Karen]]></name>
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  <date_added>Sun Apr 13 14:57:35 -0700 2008</date_added>
  <date_updated>Sun Apr 13 15:06:04 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[When I first saw this book, I think I might have drooled. Oh, the trim size! Oh, the paper! Oh, the layout, the color, the art! I had never taken a design class before, so to me this was sort of an explosion.<br/><br/>And I continue to think highly of the book. In fact, I ought to read it again. I a...<a href="http://www.goodreads.com/review/show/20077379">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20077379?utm_medium=api]]></url>
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