The 800-Pound Gorilla of Sales: How to Dominate Your Market
by Bill Guertin
Smart insight and best practices for achieving sales excellence in any marketThe proverbial 800-pound gorilla is the monster in the room that you just can't ignore, though maybe you want to. In sales, the 800-pound gorilla is that salesperson or company who totally dominates their market, taking more than their fair share of business, and winning time after time. How can y...more
Hardcover, 184 pages
Published November 1st 2009 by John Wiley & Sons
(first published October 22nd 2009)
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