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Strategic Mobile Design: Creating Engaging Experiences
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Strategic Mobile Design: Creating Engaging Experiences

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This book gives anyone interested in mobile campaigns, both client-side and production-side, the knowledge to approach a mobile project with a cohesive strategy. The book presents a holistic view of the mobile ecosystem design/technology/marketing/business/build, with enough information to get one started with a project of this nature.
Paperback, 210 pages
Published November 1st 2008 by New Riders Publishing (first published 2008)
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