false http://photo.goodreads.com/books/1213030236m/68562.jpg 68562 1 Videogames are both an expressive medium and a persuasive medium; they represent how real and imagined systems work, and they invite players to interact with those systems and form judgments about them. In this innovative analysis, Ian Bogost examines the way videogames mount arguments and influence players. Drawing on the 2,500-year history of rhetoric, the study of persuasive expression, Bogost analyzes rhetoric's unique function in software in general and videogames in particular. The field of media studies already analyzes visual rhetoric, the art of using imagery and visual representation persuasively. Bogost argues that videogames, thanks to their basic representational mode of procedurality (rule-based representations and interactions), open a new domain for persuasion; they realize a new form of rhetoric.<br /> <br /> Bogost calls this new form "procedural rhetoric," a type of rhetoric tied to the core affordances of computers: running processes and executing rule-based symbolic manipulation. He argues further that videogames have a unique persuasive power that goes beyond other forms of computational persuasion. Not only can videogames support existing social and cultural positions, but they can also disrupt and change those positions, leading to potentially significant long-term social change. Bogost looks at three areas in which videogame persuasion has already taken form and shows considerable potential: politics, advertising, and education. Bogost is both an academic researcher and a videogame designer, and <i>Persuasive Games</i> reflects both theoretical and game-design goals. 66437 1 7 2007 Persuasive Games: The Expressive Power of Videogames total:13|5:4|4:6|3:0|2:1|1:2| 13 48 43 4 2 1 false false Wed Aug 01 00:00:00 -0700 2007 Mon Oct 29 12:18:00 -0700 2007 Mon Oct 29 12:19:07 -0700 2007 1 0 false false Mon Apr 20 00:00:00 -0700 2009 Thu Mar 19 12:12:27 -0700 2009 Mon Apr 20 13:26:07 -0700 2009 0 0 false false Wed Sep 10 19:27:58 -0700 2008 Wed Sep 10 19:29:34 -0700 2008
Bookmark p.112 - will continue as soon as I get the book back.]]> 0 0 false false Fri Mar 07 18:50:14 -0800 2008 Thu Feb 07 08:13:12 -0800 2008 Sat Feb 23 18:36:38 -0800 2008 4 0 false false Fri Nov 27 11:36:56 -0800 2009 Fri Nov 27 11:41:50 -0800 2009 0 0 false false Sun Nov 01 21:11:20 -0800 2009 Sun Nov 01 21:32:44 -0800 2009 0 0 false false Sat Aug 15 16:49:58 -0700 2009 Sat Aug 15 16:49:58 -0700 2009 0 0 false false Wed Jul 08 23:38:08 -0700 2009 Tue Oct 27 17:52:11 -0700 2009 4 0 false false Sun Jun 28 23:44:14 -0700 2009 Sun Jun 28 23:44:14 -0700 2009 5 0 false false Thu Jun 11 23:49:12 -0700 2009 Thu Jun 11 23:49:12 -0700 2009 0 0 false false Thu Jun 11 11:21:40 -0700 2009 Thu Jun 11 11:21:40 -0700 2009 1 0 false false Wed Jun 10 10:26:03 -0700 2009 Sat Jun 06 09:35:34 -0700 2009 Wed Jun 10 10:26:03 -0700 2009 0 0 false false Sun May 31 14:26:16 -0700 2009 Wed Oct 14 17:17:34 -0700 2009 0 0 false false Mon May 25 09:25:08 -0700 2009 Mon May 25 09:25:08 -0700 2009 0 0 false false Wed May 20 15:24:08 -0700 2009 Wed May 20 15:24:08 -0700 2009 0 0 false false Sun May 03 18:58:17 -0700 2009 Sun May 03 18:58:26 -0700 2009 0 0 false false Thu Feb 26 12:41:44 -0800 2009 Thu Feb 26 12:41:44 -0800 2009 0 0 false false Fri Dec 12 16:35:54 -0800 2008 Fri Dec 12 16:35:54 -0800 2008 0 0 false false Fri Jan 23 05:45:14 -0800 2009 Wed Dec 10 07:00:31 -0800 2008 Fri Jan 23 05:45:14 -0800 2009 0 0 false false Mon Dec 08 13:53:00 -0800 2008 Mon Dec 08 13:53:00 -0800 2008 http://www.goodreads.com/book_link/follow/8?book_id=68562