false http://photo.goodreads.com/books/1177012264m/673918.jpg 673918 2 Few recent sociology books have succeeded in capturing the imagination more than George RitzerÆs The McDonaldization of Society, which has become an international bestseller and has been translated into eleven languages. The book stimulated thought and discussion throughout the sociological community. In this sequel, Ritzer moves on by examining how the thesis of McDonaldization should be adapted and extended. WeberÆs ideas provided the theoretical foundation for the thesis, but the ideas of Kurt Mannheim on rationalization are also useful and lead to some new perspectives on the process. The degree to which sociology and sociological theory have been McDonaldized are also assessed. In Part II, Ritzer discusses the process of McDonaldization. Areas scrutinized include the labor process and the degree to which it has been McDonaldized, the relationship between McDonaldization and processes such as globalization and Americanization, and the credit card. Part III presents the new means of consumption. These include fast-food restaurants, credit cards, shopping malls, and cybermalls. Ritzer introduces us to "McDisneyization," explaining the role of Disney in contemporary tourism. The modern universityùthe McUniversityùis also discussed as a new means of educational consumption. The book concludes with a reevaluation of the thesis and its future. 659932 17 2 1998 The McDonaldization Thesis: Explorations and Extensions total:5|5:2|4:2|3:1| 5 21 9 0 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 4 0 false Sat Mar 21 16:40:03 -0700 2009 Thu Jun 11 09:30:27 -0700 2009 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 0 0 false Wed Mar 11 14:15:19 -0700 2009 Wed Mar 11 14:15:19 -0700 2009 1233897 0761955399 9780761955399 0 0 4.20 http://photo.goodreads.com/books/1182117714m/1233897.jpg http://www.goodreads.com/book/show/1233897.The_McDonaldization_Thesis_Explorations_and_Extensions 0 0 false Tue Jan 01 00:00:00 -0800 2002 Thu Feb 12 17:09:00 -0800 2009 Thu Feb 12 17:09:05 -0800 2009 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 0 0 false Sun May 25 04:55:27 -0700 2008 Sun May 25 04:55:28 -0700 2008 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 5 0 false Fri Apr 25 13:10:47 -0700 2008 Fri Apr 25 13:10:47 -0700 2008 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 3 0 false Wed Mar 12 17:31:17 -0700 2008 Wed Mar 12 17:31:17 -0700 2008 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 4 0 false Wed Jan 01 00:00:00 -0800 2003 Sat Jul 28 09:46:59 -0700 2007 Sat Jul 28 09:47:03 -0700 2007 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 0 0 false Tue Jul 17 10:57:21 -0700 2007 Tue Jul 17 10:57:21 -0700 2007 673918 0761955402 9780761955405 5 0 4.20 http://photo.goodreads.com/books/1177012264m/673918.jpg http://www.goodreads.com/book/show/673918.The_McDonaldization_Thesis_Explorations_and_Extensions 5 0 false Fri May 11 21:31:15 -0700 2007 Fri May 11 21:31:15 -0700 2007 http://www.goodreads.com/book_link/follow/8?book_id=673918