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<book id="671511">
  <title><![CDATA[The Second Life Herald: The Virtual Tabloid that Witnessed the Dawn of the Metaverse]]></title>
  <isbn><![CDATA[0262122944]]></isbn>
  <isbn13><![CDATA[9780262122948]]></isbn13>
  <work>
  <best-book-id type="integer">671511</best-book-id>
  <books-count type="integer">1</books-count>
  <default-description>When a virtual journalist for a virtual newspaper reporting on the digital world of an online game lands on the real-world front page of the &lt;i&gt;New York Times,&lt;/i&gt; it just might signal the dawn of a new era. Virtual journalist Peter Ludlow was banned from &lt;i&gt;The Sims Online&lt;/i&gt; for being a bit too good at his job--for reporting in his virtual tabloid &lt;i&gt;The Alphaville Herald&lt;/i&gt; on the cyber-brothels, crimes, and strong-arm tactics that had become rife in the game--and when the &lt;i&gt;Times,&lt;/i&gt; the BBC, CNN, and other media outlets covered the story, users all over the Internet called the banning censorship. Seeking a new virtual home, Ludlow moved the &lt;i&gt;Herald&lt;/i&gt; to another virtual world--the powerful online environment of Second Life--just as it was about to explode onto the international mediascape and usher in the next iteration of the Internet.&lt;br /&gt; &lt;br /&gt; In &lt;i&gt;The Second Life Herald,&lt;/i&gt; Ludlow and his colleague Mark Wallace take us behind the scenes of the &lt;i&gt;Herald&lt;/i&gt; as they report on the emergence of a fascinating universe of virtual spaces that will become the next generation of the World Wide Web: a 3-D environment that provides richer, more expressive interactions than the Web we know today. In 1992, science fiction writer Neal Stephenson imagined the &quot;Metaverse,&quot; a virtual space that we would enter via the Internet and in which we would conduct important parts of our daily lives. According to Ludlow and Wallace, that future is coming sooner than we may think. They chronicle its chaotic, exhilarating, frightening birth, including the issue that the mainstream media often ignore: conflicts across the client-server divide over who should write the laws governing virtual worlds.</default-description>
  <id type="integer">657542</id>
  <media-type nil="true"></media-type>
  <original-language-id type="integer" nil="true"></original-language-id>
  <original-publication-day type="integer">31</original-publication-day>
  <original-publication-month type="integer">10</original-publication-month>
  <original-publication-year type="integer">2007</original-publication-year>
  <original-title>The Second Life Herald: The Virtual Tabloid that Witnessed the Dawn of the Metaverse</original-title>
  <rating-dist>total:11|5:2|4:2|3:5|2:2|</rating-dist>
  <ratings-count type="integer">11</ratings-count>
  <ratings-sum type="integer">37</ratings-sum>
  <reviews-count type="integer">19</reviews-count>
  <text-reviews-count type="integer">6</text-reviews-count>
</work>

  <average_rating><![CDATA[3.36]]></average_rating>
  <ratings_count><![CDATA[11]]></ratings_count>
  <text_reviews_count><![CDATA[6]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/671511.The_Second_Life_Herald_The_Virtual_Tabloid_that_Witnessed_the_Dawn_of_the_Metaverse]]></url>
  <authors>
        <author id="51975">
      <name><![CDATA[Mark Wallace]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/51975.Mark_Wallace]]></url>
      <average_rating><![CDATA[4.20]]></average_rating>
      <ratings_count><![CDATA[65]]></ratings_count>
      <text_reviews_count><![CDATA[9]]></text_reviews_count>
    </author>
        <author id="58164">
      <name><![CDATA[Peter Ludlow]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/58164.Peter_Ludlow]]></url>
      <average_rating><![CDATA[3.46]]></average_rating>
      <ratings_count><![CDATA[24]]></ratings_count>
      <text_reviews_count><![CDATA[7]]></text_reviews_count>
    </author>
      </authors>
  <reviews start="1" end="19" total="19">
    <review id="18992970">
  <user id="211534">
    <name><![CDATA[Sunni]]></name>
    <location><![CDATA[Austin, TX]]></location>        
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    <rating>3</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[gamers, et al]]></recommended_for>
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  <read_at>Tue Apr 01 00:00:00 -0700 2008</read_at>
  <date_added>Sun Mar 30 10:21:15 -0700 2008</date_added>
  <date_updated>Thu May 01 18:22:17 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Well, this was interesting. And not *quite* as lurid as the cover makes it out to be. One of my doctoral classes centered around the effect of virtual worlds and so I found this fascinating, especially about 10 years post that class. Second Life has exploded in that time.<br/><br/>The implications...<a href="http://www.goodreads.com/review/show/18992970">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/18992970?utm_medium=api]]></url>
</review>
    <review id="20525407">
  <user id="137566">
    <name><![CDATA[Kate]]></name>
    <location><![CDATA[San Francisco, CA]]></location>        
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    <rating>3</rating>
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  <recommended_for><![CDATA[Erin]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Apr 01 00:00:00 -0700 2008</read_at>
  <date_added>Sat Apr 19 10:23:22 -0700 2008</date_added>
  <date_updated>Sat Apr 19 10:36:06 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book was written by a University of Michigan (go blue!) philosophy professor who just absolutely cannot get over how cool he is. It's the story of a newspaper he founded in order to report on happenings in The Sims Online, and which he later moved to Second Life. A lot of interesting anecdotes ...<a href="http://www.goodreads.com/review/show/20525407">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20525407?utm_medium=api]]></url>
</review>
    <review id="20639549">
  <user id="36813">
    <name><![CDATA[Summer]]></name>
    <location><![CDATA[Somerville, MA]]></location>        
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    <rating>3</rating>
  <votes>0</votes>
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  <read_at></read_at>
  <date_added>Mon Apr 21 09:17:02 -0700 2008</date_added>
  <date_updated>Sat May 24 08:09:19 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Somewhat interesting book about trends and political machinations in online games. Although the title would have you think that this is about Second Life, it's really mostly about The Sims Online. <br/><br/>The way that people use massively multiplayer &quot;life sims&quot; in ways that the develo...<a href="http://www.goodreads.com/review/show/20639549">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20639549?utm_medium=api]]></url>
</review>
    <review id="13068114">
  <user id="629528">
    <name><![CDATA[Scott]]></name>
    <location><![CDATA[Saint Louis, MO]]></location>        
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    <rating>2</rating>
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  <read_at>Thu Feb 14 00:00:00 -0800 2008</read_at>
  <date_added>Mon Jan 21 11:42:54 -0800 2008</date_added>
  <date_updated>Thu Feb 14 07:07:14 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book, while I think interesting, is so long winded that I skipped many-a-paragraph.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/13068114?utm_medium=api]]></url>
</review>
    <review id="10114144">
  <user id="275191">
    <name><![CDATA[Barron]]></name>
    <location><![CDATA[Washington, DC]]></location>        
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    <rating>3</rating>
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  <read_at>Tue Jan 01 00:00:00 -0800 2008</read_at>
  <date_added>Fri Dec 07 16:47:45 -0800 2007</date_added>
  <date_updated>Wed Jan 16 16:45:04 -0800 2008</date_updated>
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    <body><![CDATA[Fascinating and also clueless...]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/10114144?utm_medium=api]]></url>
</review>
    <review id="8963305">
  <user id="379386">
    <name><![CDATA[Jessica]]></name>
    <location><![CDATA[Santa Monica, CA]]></location>        
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    <rating>5</rating>
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  <read_at>Wed Nov 14 09:36:20 -0800 2007</read_at>
  <date_added>Sun Nov 11 11:21:01 -0800 2007</date_added>
  <date_updated>Sun Nov 11 11:24:05 -0800 2007</date_updated>
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    <body><![CDATA[Peter Ludlow is the bizzomb.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/8963305?utm_medium=api]]></url>
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    <review id="74073749">
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  <date_added>Sat Oct 10 09:36:27 -0700 2009</date_added>
  <date_updated>Sat Oct 10 09:36:27 -0700 2009</date_updated>
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    <name><![CDATA[Ipublishcentral]]></name>
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  <date_added>Tue Aug 25 03:01:17 -0700 2009</date_added>
  <date_updated>Tue Oct 27 17:52:07 -0700 2009</date_updated>
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    <review id="39506842">
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  <read_at>Mon Aug 25 11:18:32 -0700 2008</read_at>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Fri Sep 21 09:34:06 -0700 2007</date_added>
  <date_updated>Fri Sep 21 09:34:06 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/6549924?utm_medium=api]]></url>
</review>
    </reviews>
</book>
</GoodreadsResponse>