false <![CDATA[Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future]]> http://photo.goodreads.com/books/1176682521m/644198.jpg 644198 2 Hanlon reveals seven definable assets, known as the primal code, that together construct the belief system that lies behind every successful brand. He shows how to use and combine them to create a community of believers in which the consumer develops a powerful emotional attachment to the brand. 788595 1 2 2006 Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future total:17|5:4|4:5|3:5|2:2|1:1| 17 60 26 4 5 0 false false Mon Dec 08 00:00:00 -0800 2008 Thu Jun 05 09:33:27 -0700 2008 Mon Dec 08 12:46:22 -0800 2008 more...]]> 1 0 false false Wed Sep 17 19:04:47 -0700 2008 Wed Sep 17 19:06:06 -0700 2008 5 0 false false Tue Jan 01 00:00:00 -0800 2008 Fri Jul 04 13:00:21 -0700 2008 Fri Jul 04 13:01:46 -0700 2008
Well worth the time to read.]]> 0 0 false false Tue May 13 20:40:30 -0700 2008 Tue May 13 20:40:52 -0700 2008 0 0 false false Mon Oct 19 16:02:23 -0700 2009 Mon Oct 19 16:02:23 -0700 2009 0 0 false false Tue Oct 06 22:44:51 -0700 2009 Tue Oct 06 22:44:53 -0700 2009 3 0 false false Wed Sep 09 11:14:49 -0700 2009 Thu Sep 10 17:59:09 -0700 2009 0 0 false false Tue May 05 03:11:03 -0700 2009 Tue May 05 03:11:03 -0700 2009 0 0 false false Tue Apr 14 12:24:32 -0700 2009 Tue Apr 14 12:24:33 -0700 2009 4 0 false false Mon Apr 13 22:30:17 -0700 2009 Mon Apr 13 22:41:51 -0700 2009 5 0 false false Sat Apr 11 18:32:02 -0700 2009 Sat Apr 11 18:32:02 -0700 2009 0 0 false false Thu Apr 02 15:01:25 -0700 2009 Thu Apr 02 15:01:25 -0700 2009 2 0 false false Tue Feb 17 17:20:23 -0800 2009 Tue Feb 17 17:20:41 -0800 2009 0 0 false false Tue Oct 21 05:49:29 -0700 2008 Tue Oct 21 05:49:36 -0700 2008 4 0 false false Sun Jul 01 00:00:00 -0700 2007 Wed Sep 17 15:28:24 -0700 2008 Sat Sep 20 13:38:18 -0700 2008 4 0 false false Thu Jul 03 15:22:15 -0700 2008 Thu Jul 03 15:22:22 -0700 2008 0 0 false false Thu Jun 26 10:39:32 -0700 2008 Thu Jun 26 10:39:32 -0700 2008 3 0 false false Mon Jun 09 11:10:01 -0700 2008 Mon Jun 09 11:10:01 -0700 2008 3 0 false false Fri Jun 06 22:20:46 -0700 2008 Fri Jun 06 22:20:46 -0700 2008 5 0 false false Sun Apr 13 19:03:26 -0700 2008 Sun Apr 13 19:03:26 -0700 2008 http://www.goodreads.com/book_link/follow/8?book_id=644198