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The Google Way: How One Company Is Revolutionizing Management as We Know It
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The Google Way: How One Company Is Revolutionizing Management as We Know It

3.61  ·  Rating Details ·  357 Ratings  ·  20 Reviews
Shortly after World War I, Ford and GM created the large modern corporation, with its financial and statistical controls, mass production, and assembly lines. In the 1980s, Toyota stood out for combining quality with continuous refinement. Today, Google is reinventing business yet again-the way we work, how organizations are controlled, and how employees are managed.

Hardcover, 256 pages
Published April 17th 2009 by No Starch Press (first published May 23rd 2006)
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(showing 1-30)
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Denise Blumenfeld De Amiel
Es interesantr pero bastante aburrido. El tamaño de bolsillo tampoco ayuda.
Creo que hay otros libros o lugares que tienen la misma información y no aporta demasiado.
Aug 06, 2011 Jack rated it liked it
Shelves: business-finance
I started reading this book expecting that it would strengthen my idealization of Google, but it has instead revealed a lot of flaws and organizational weaknesses. This book does not go into much detail in terms of the history of Google's development, but instead focuses on its strategic and institutional organization. It declares Google's management approach to be revolutionary, and that the main novel components thereof are small teams, creative flexibility (in the 80/20 rule which provides ti ...more
Ricardo Roman
Dec 12, 2007 Ricardo Roman rated it it was amazing  ·  review of another edition
El Modelo Google es la historia de la empresa, pero también la exploración a sus métodos de gestión, a su manera innovativa de innovar, al modo como unió tecnología, cercanía al espíritu de los clientes y velocidad para poner nuevas ofertas en el mercado. El motor de búsqueda es su secreto y su fortaleza, pero puesto en la óptica de una agudeza de entender el proceso cultural que se vive en la red y de los nuevos visitantes que llegan. Pero también es un poderos análisis al proceso de la red com ...more
Raul Mercado
Un libro que repasa las características únicas de Google como empresa, tales como el triunvirato en la dirección de ésta, el 20% de su tiempo laboral que tienen los ingenieros para dedicarse a proyectos personales relacionados a la tecnología, el meticuloso proceso de selección de los postulantes, la ausencia de una fuerza de ventas, la decisión de modificar el logo (doodles), el cual va contra toda la literatura acerca del impacto que tiene un logo en la marca, el uso de las matemáticas avanzad ...more
Dan Watts
Sep 12, 2016 Dan Watts rated it it was ok
I gave up on this one halfway through, so this is only a half-review. One problem with the book is that its been 7 years since it was published, and much of "the Google Way" has changed in that time. The leadership is no longer a "triumvirate", Google has become increasing secretive about its future product plans, and Google's knack for turning employee ideas into products is now debatable. The other problem is that this is strictly an outsider's opinion of "the Google Way" - there is no origina ...more
Apr 16, 2014 Raj rated it really liked it
So many thought provoking management concepts, plus the story behind google, should be compulsory reading for technocrats. Google's success is due to its focus on users and automation. eCommerce has profoundly changed the relationship between businesses and their customers, for the first time giving customers an important role to play in a major corporation's growth.
D.J. Webber
Dec 03, 2009 D.J. Webber rated it did not like it
Shelves: non-fiction
This was one of the most disappointing books I have read. I was drawn in by the great book cover and because it had "Google" in the title. However there is very little information in this book that you couldn't find out by googling, and that is probably how Girard did his research.
Caroline Gordon
Sep 20, 2011 Caroline Gordon rated it liked it
Shelves: business, google
Now I'm actually going to read the Google ads and see what they actually say about me, if anything. So many thought provoking management concepts, plus the story behind google, should be compulsory reading for technocrats.
Jesus Guerrero
Mar 22, 2010 Jesus Guerrero rated it really liked it  ·  review of another edition
La historia detrás de Google es fenomenal. Google no solo se basa en la tecnología más avanzada para crear sus servicios. El modelo administrativo de la organización es tal vez igual o más interesante que la parte visible de esta empresa y Bernard Girard lo expone de forma excelente en este libro.
Keith Clark
Feb 02, 2012 Keith Clark rated it liked it
A really depressing book when I compare it to my current job. We're just grateful for paper towels and hand soap. How can we even think about catered meals and rewards. We're more of a stick company than a carrot company.
Alvaro Alcocer Sotil
Muy buen libro, muestra como se administra google (matematicamente), el gran nivel de exigencia de reclutamiento de personal. Terminando de leer queria mandar mi CV sabiendo lo gratificante de trabajar en Google
Carlos Eduardo
El libro sirve como una buena fuente de informacion gerencial. Los capitulos cada uno ofrece detalles y formas a considerar para mejorar el funcionamiento de Los equipos de trabajos.
Lori Grant
Mar 29, 2013 Lori Grant rated it really liked it
A should-read company profile for knowledge workers, managers, directors, C-levels, and entrepreneurs.
Abo 7aneen
Jul 28, 2009 Abo 7aneen rated it it was amazing
was very good one. talking about google's model , and how the co-founders have built the decent empire. I strongly recommend it.
Jan 17, 2014 Naomi rated it it was ok
Unbearably boring. This book read like a poorly written undergraduate textbook, and I would not read it again or recommend it to a friend as an inside look into Google.
Joel Solomon
Joel Solomon rated it liked it
Sep 18, 2015
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Dec 09, 2010
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Sep 10, 2012
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May 20, 2012
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“Here, economists will recognize the principle of price differentiation formulated by the engineer-economist Jules Dupuit in 1849: "To set a price for a service, don't base it on what it costs the provider, but instead set the price according to the importance of the service to the user."[10]” 0 likes
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