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The Google Way: How One Company Is Revolutionizing Management as We Know It
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The Google Way: How One Company Is Revolutionizing Management as We Know It

3.56 of 5 stars 3.56  ·  rating details  ·  239 ratings  ·  11 reviews
Shortly after World War I, Ford and GM created the large modern corporation, with its financial and statistical controls, mass production, and assembly lines. In the 1980s, Toyota stood out for combining quality with continuous refinement. Today, Google is reinventing business yet again-the way we work, how organizations are controlled, and how employees are managed.

Hardcover, 256 pages
Published April 17th 2009 by No Starch Press
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Steve Jobs by Walter IsaacsonHackers by Steven LevyGhost in the Wires by Kevin D. MitnickThe Cuckoo's Egg by Clifford StolliWoz by Steve Wozniak
Silicon Valley
157th out of 166 books — 286 voters
In the Plex by Steven LevyI'm Feeling Lucky by Douglas EdwardsHow Google Tests Software by James A. WhittakerThe Googlization of Everything by Siva VaidhyanathanAre You Smart Enough to Work at Google? by William Poundstone
Books About Google
15th out of 16 books — 14 voters

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I started reading this book expecting that it would strengthen my idealization of Google, but it has instead revealed a lot of flaws and organizational weaknesses. This book does not go into much detail in terms of the history of Google's development, but instead focuses on its strategic and institutional organization. It declares Google's management approach to be revolutionary, and that the main novel components thereof are small teams, creative flexibility (in the 80/20 rule which provides ti ...more
So many thought provoking management concepts, plus the story behind google, should be compulsory reading for technocrats. Google's success is due to its focus on users and automation. eCommerce has profoundly changed the relationship between businesses and their customers, for the first time giving customers an important role to play in a major corporation's growth.
D.J. Webber
This was one of the most disappointing books I have read. I was drawn in by the great book cover and because it had "Google" in the title. However there is very little information in this book that you couldn't find out by googling, and that is probably how Girard did his research.
Keith Clark
A really depressing book when I compare it to my current job. We're just grateful for paper towels and hand soap. How can we even think about catered meals and rewards. We're more of a stick company than a carrot company.
Caroline Gordon
Now I'm actually going to read the Google ads and see what they actually say about me, if anything. So many thought provoking management concepts, plus the story behind google, should be compulsory reading for technocrats.
Unbearably boring. This book read like a poorly written undergraduate textbook, and I would not read it again or recommend it to a friend as an inside look into Google.
Abo 7aneen
was very good one. talking about google's model , and how the co-founders have built the decent empire. I strongly recommend it.
Lori Grant
A should-read company profile for knowledge workers, managers, directors, C-levels, and entrepreneurs.
Sunil Surendar
Liked the section on Ad sense and google's cost per click strategy.
Sep 09, 2012 Vishanta marked it as to-read
The start is good and lets see how it goes till the end...
Noviyanti Selviani
confuse about this book
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