Goodreads helps you keep track of books you want to read.
Start by marking “The Goal” as Want to Read:
The Goal
Enlarge cover
Rate this book
Clear rating
Open Preview

The Goal

3.99  ·  Rating Details ·  35,187 Ratings  ·  1,231 Reviews
First published in 1984, this undergroung bestseller--a business text disguised as a novel--contains revolutionary ideas. An exhilarating adventure in human potential. Sound effects and music. Unabridged. 8 cassettes.
(2nd edition)
Published (first published 1982)
More Details... edit details

Friend Reviews

To see what your friends thought of this book, please sign up.

Reader Q&A

To ask other readers questions about The Goal, please sign up.

Popular Answered Questions

Jason Convince management at your company that everyone should read it, assuming that they will then buy several copies to share.
This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

(showing 1-30)
filter  |  sort: default (?)  |  Rating Details
Otis Chandler
May 23, 2014 Otis Chandler rated it it was amazing  ·  review of another edition
Recommended to Otis by: Russ
Great explanation of the theory of constraints and operations management. It's a business classic- first published in 1984 - but still relevant as it gets at the fundamentals. I almost removed a star for trying to create a fictional story to tell the book in that was badly told/edited. Did we really need the side story about the protagonists marital issues?

One of the biggest takeaways from this book is that it's incredibly important to set the right goals to manage a complex operation. This soun
It is hard for me to find the right tone to review this book, perhaps I'll open by saying that of all the business books I've read this remains the most approachable, and possibly also the best value for money once the case studies in the interview with the author at the end of the book are taken into account.

Really it is built around a very simple insight - that the speed of a convoy is determined by the slowest ship, what the book does is demonstrate the effect of consistently applying this in
Aug 15, 2007 Nathaniel rated it really liked it  ·  review of another edition
Recommends it for: all industrial engineers and process managers
Shelves: engineering
The best process improvement novel I've seen, this classic work explains the all-important Theory of Constraints through real life examples and a surprisingly good story. Most books of this nature are exceptionally unrealistic, but this one manages to keep the reader engaged, which is key for an instructional text like this.

The book's lessons have some practicality in normal, everyday life, but its greatest utility is for those involved in process improvement in industries such as manufacturing,
Noble Aide
Jul 01, 2010 Noble Aide rated it it was amazing  ·  review of another edition
د. إلياهو قولدرات ، فيزيائي تحول إلى عالم إدارة الأعمال ، حصل على بكالوريوس العلوم من جامعة تل أبيب ، وعلى ماجستيرالعلوم و الدكتوراة في الفلسفة من جامعة بارإيلان ، و الجامعتان في إسرائيل. ويتضح من اعتماره الطاقية اليهودية دائما أنه متعصب ، و هو صاحب نظرية القيود التي سيأتي شرحها.

طبعا لا تنخرشون ، صورته في الكتاب قبل خمسة و عشرين عاما! :^).

قصة الكتاب:

بطل القصة هو Alex Rogo ، وهو مدير مصنع للإنتاج ضمن شركة ضخمة تسمى UniCo ، و يدفعك قولدرات في روايته هذه إلى التعاطف الشديد مع بطلها إل روقو ، و الذي
Bjoern Rochel
The references in "The Phoenix Project" pushed me towards reading this one as well. I really enjoyed listening to the audible version of this book and I would also argue that there's a lot to take from this book, even if you've already read "The Phoenix Project".

In a world where so many people are talking about scaling Agile, this is one of the books that gave me a lot more insights in the underlying principles of lean. The last chapters are especially great ammunition for folks that have to de
Dec 03, 2008 Darcy rated it it was amazing  ·  review of another edition
Shelves: business
Goldratt introduces the Theory of Constraints via this entertaining novel. I think this book is excellent if you are new to Operations. And I think the approach of telling a story rather reading a traditional text book is a good format.

It demonstrates why many traditional measurements and common intuition is wrong. The book revisits what the goal of a business should be and what is important to measure and control to achieve that goal. Through examples in the main character's personal life and
Meryl Marr
Mar 30, 2011 Meryl Marr rated it did not like it  ·  review of another edition
Herbie oh Herbie the bottleneck

I was forced to read this book for a business school course in operations management. I'll admit it was better than reading a 270 page textbook, but not by much. This "novel" by Eliyahu Goldratt is a poorly written and disguised book meant to teach all little first year b-school students about the joys of inventory management, bottlenecks, and throughputs. It is a thinly veiled, overly dramatic book which follows a plant manager, his love life, and his family prob
Lance Greenfield
Mar 27, 2015 Lance Greenfield rated it really liked it  ·  review of another edition
This is THE book that will improve your business

I have lost count of the number of people to whom I have recommended this book. Whatever area of management you find yourself in, and at every level from business studies student to CEO and CFO, you are bound to pick up something useful from "The Goal."

The story follows the complex life of Alex Rogo as he works at one problem after another. With the help of his old friend, Jonah, he identifies and solves problem after problem, on the road to saving
Oct 18, 2012 Imran rated it it was amazing  ·  review of another edition

Productivity: to accomplish something in terms of a goal

“The future of our business depends upon our ability to increase productivity”. -Peach

What is the Goal?
Original thoughts
Increase producitivity
Produce products
Market share / Sales
Cost-effective purchasing
Supplying jobs
Quality & Efficiency
Technology / R&D
Customer satisfaction
Make Money
Three measurements essential to knowing whether company is making money
Net Profit
Cash flow
Make money by increasing net
Jun 23, 2014 Pedro rated it liked it  ·  review of another edition
Shelves: audio
This is a business book, telling the story of a factory manager, and eliminating bottlenecks, and ultimately helping to make money for your company. I liked the story approach of this book (as, lets be honest, so many business books are boring). No, you shouldn't read it for literature sake. Yes, it will give you some ideas on helping to achieve The Goal.

One quick side-note: the audiobook is great, since it has other voices for different characters, background sounds (for when they're walking ar
Sergey Shishkin
Aug 24, 2015 Sergey Shishkin rated it it was amazing  ·  review of another edition
This book is fantastic. Not only does it introduce the Theory of Constraints, but does it so as if ToC was invented by the main characters themselves: Revealing the reasoning behind the theory, unfolding each step in a logical progression, highlighting the pitfalls and finally crystallizing the method.

Truly genius.
Ameera Hegazy
Jan 24, 2014 Ameera Hegazy rated it it was amazing  ·  review of another edition
It is a Fantastic book, full of wisdom and knowledge. For all Industrial Engineers and those who are interested in management trust me and read it :)
Robert Postill
If there's one thing I'm clear on, it's that I'm very dubious about business novels, in the same way that I am about musical theatre. However you hear The Goal bandied about seemingly endlessly so eventually I caved and got the book. Initially I devoured the book in a mighty rush, then I hit the two additional pieces of material in this edition and struggled through to the end over the course of some two weeks.

The novel that forms the core of the book is very well done. It's crisp and simple pro
Eric Shamow
Aug 14, 2013 Eric Shamow rated it really liked it  ·  review of another edition
I wanted to love this book. I very nearly loved this book. Unfortunately, I read "The Phoenix Project" first.

I keep flipping between 3 and 4 stars for this. The book deserves 5 for its place in business history, and I flip to 4 for it because it will communicate on a general-purpose level far better than a book like "Phoenix."

But having been around people who understood about bottlenecks and the Theory of Constraints (if you don't know what those are, put down this review and go read the book) f
Pin Zhou
Jan 09, 2013 Pin Zhou rated it really liked it  ·  review of another edition
"What are we asking for? For the ability to answer three simple questions: ‘what to change?’, 'what to change to?', and 'how to cause the changes?' Basically what we are asking for is the most fundamental abilities one would expect from a manager. Think about it. If a manager does not know how to answer those three questions, is he or she entitled to be called manager?" (Page 337)

"Would we have had the courage to try to implement them if it weren't for the fact that we'd had to sweat to constru
Nov 02, 2013 Abhishek rated it really liked it  ·  review of another edition
"Now, this has to be interesting" I said to myself, when I was first introduced to this book, "An IT guy recommending a book on manufacturing, which is authored by a physicist!!" How the hell am I gonna miss this?

The recommendation to read this book came along in a lecture from a prof, who himself is an IT guy. I got hooked up to this book from the word go.

How many business books makes you think, learn & enjoy at the same time? In the vast sea of management books out there, there are only a
Jul 12, 2012 Betty rated it liked it  ·  review of another edition
Recommends it for: Motivational readers
This was a very unique, interesting little book. The author has developed "The Theory of Constraints" (which is a factory that can produce a product only as fast as its slowest bottleneck) and put it in novel form in order to explain it to the average worker. Lots of food for thought.

I see that bottlenecks exist all around us, not just in manufacturing. We move forward in finances, careers, projects, etc. only as fast as our weakest link will allow.

The key is to be able to identify constraints,
Oct 14, 2015 Sivy rated it really liked it  ·  review of another edition
The book explained how a plant manager, Alex almost fail his company. Instead he turned it around with help from a colleague Jonah. It explained what is needed and steps that are taken in order to keep the company going. So, hopefully I pass my test tomorrow. ;)
Автор в данной книге показывает отличный пример распространённых ошибок в бизнесе и в жизни человека. Он пытается донести до каждого, что готовые решения не всегда верны, что к желаемому результату человек должен прийти путём собственных умозаключений.
Автор также даёт понять, что в гонке за эффективностью и за снижением затрат компании часто приносят себе вред и в итоге начинают меньше зарабатывать. Показывает, что таким образом возможно сделать бизнес убыточным, а следовательно даёт понимание
Jan 31, 2014 Michelle rated it did not like it  ·  review of another edition
What would you do if your manager told you one morning that your division of a manufacturing plant has not been making money for so long time that if things didn’t pick up in three months time, your division will be shut down? This is the situation Al Rogo is faced with, and if that isn’t hard enough to deal with, his marriage is crumbling as well. With the help of his old physics teacher, Jonah, Rogo begins a journey of not only a re-evaluation of everything he thought he knew about business bu ...more
Jan 13, 2016 Mariya rated it it was amazing  ·  review of another edition
I picked up this book completely by chance and largely at random. My background couldn't be further from industrial management and engineering - the only thing I know about plant processes management is a few terms and heuristics that I picked up while proofreading my boyfriend's thesis on process discovery. "Lean" was just a word I had heard in relation to "agile" but I had no idea what it actually meant. So, really, I was not the target audience for the book. The format of "The Goal" is so acc ...more
Dec 29, 2015 Nick rated it did not like it  ·  review of another edition
Долго и упорно внедряют канбан на заводе, не понимаю зачем я вообще это читал. Художественная ценность -5 из 7; практическая - лучше прочитать статью вики про канбан. Сюжетная линия про брак главного героя очень cringeworthy.
May 29, 2016 Ali rated it really liked it  ·  review of another edition
Shelves: 2016
This is my first ever trial with #audio #books ...this book has been recommended to me by a colleague @aab94 11 years younger but full of knowledge ...About The Goalits is amanagement-oriented novelby Eliyahu M. Goldratt, a #business consultant known for hisTheory of Constraints. It was originally published in 1984 and has since been revised and republished. This book can be used for case studies in operations management, with a focus geared towards the #Theory of Constraints, bottlenecks and ho ...more
Mahmoud Ghoz
Jun 14, 2015 Mahmoud Ghoz rated it it was amazing  ·  review of another edition
The book is very impressive about the way he discuss the problem and the progressive elaboration for solving the problem. The book is mainly talking about theory of constraints and how to deal with it.
May 23, 2016 Frank rated it it was amazing  ·  review of another edition
I would highly recommend this book, and particularly the audiobook version, to anyone who has an interest in Lean or more generally in optimizing human systems of work. The concepts laid out in The Goal and the Socratic method by which the reader comes to understand them made a significant impact on my understanding even though I've read several similar books published more recently. For those that prefer reading the hard copy I would still recommend the audiobook. The use of multiple narrators ...more
Sergey Khomyuk
Эта книга относится к серии бизнес-литературы и посвящена оптимизации эффективности производства. Как это модно для книг этого жанра - она написана в виде повествовательной истории с неким простым сюжетом, что облегчает восприятие и усвоение идей, изложенных в ней.

Главный герой по имени Эл - управляющий завода, столкнулся с проблемой - доверенное ему предприятие никак не справляется с поступающими заказами, задерживая их на значительные сроки, хотя они строго следуют всем стандартным правилам и
I don't remember when was the last time I read a business book cover to cover. Well, to be fair, this is not exactly a business book, rather a manufacturing process improvement book disguised as a what's-next kind of thriller. But dear thriller-enthusiasts, don't expect a da Vinci code here. The people who it can potentially impress are people who had 'operations management' as an elective in their management course or their job description deals with supply chain. Yes, I am one of those.

Tigran Mamikonian
This is classical book which was first published many years ago, but still is treated as very relevant for all managers. Eliyahu Goldratt introduces here and explains in an engaging novel format Theory Of Constraints (TOC). This theory made revolution years ago and it represents very well formulated common sense... The basis of this theory are the following principles: 1. The capacity of the plant (any system) is determined by the capacity of the least productive unit (bottleneck)... 2. To optim ...more
Jul 27, 2012 Suhrob rated it really liked it  ·  review of another edition
The book gives some introductory insight to how to efficiently run a
production plant using theory of constraints. If that is not exciting
enough then I do not know what... OK, to sweeten a deal add marital
problems and an overlong depiction of a boy scout hike.

But really I found this to be quite excellent introduction to
operational *research* and management *science*. The pedagogical parts
might be a bit slow but since most of these things were new to me it
wasn't too bad. Also what helped was that
Nov 29, 2007 Karina rated it it was amazing  ·  review of another edition
Shelves: unsorted
This is a required reading for one of the courses I'm taking now (Operations Management), and despite the assurances of the teacher and one of the classmates who already read it, who said it was highly readable, novel-type book, I was skeptical. I'm not liking this Operations Management class.

But they were so right! It became fast-paced soon, and I didn't want to put it down to go to bed. I lay awake for a while thinking about the concepts too. Warning: possible spoilers and technical discussion
« previous 1 3 4 5 6 7 8 9 next »
There are no discussion topics on this book yet. Be the first to start one »
  • Lean Thinking: Banish Waste and Create Wealth in Your Corporation
  • The Partnership Charter: How To Start Out Right With Your New Business Partnership (or Fix The One You're In)
  • Bankable Business Plans
  • Out of the Crisis
  • Re-Create Your Life
  • Value-Based Fees: How to Charge - and Get - What You're Worth (The Ultimate Consultant Series)
  • Making Sense of Behavior: The Meaning of Control
  • The 1% Windfall: How Successful Companies Use Price to Profit and Grow
  • Fearless Change: Patterns for Introducing New Ideas
  • Turning Numbers into Knowledge: Mastering the Art of Problem Solving
  • Numbers Guide: The Essentials of Business Numeracy
  • Results Without Authority: Controlling a Project When the Team Doesn't Report to You - A Project Manager's Guide
  • Go It Alone!: The Secret to Building a Successful Business on Your Own
  • Reengineering the Corporation: A Manifesto for Business Revolution
  • The Secrets of Consulting: A Guide to Giving and Getting Advice Successfully
  • Learning from the Future: Competitive Foresight Scenarios
  • Indispensable: How to Become the Company That Your Customers Can't Live Without
  • Toyota Production System: Beyond large-scale production

Goodreads is hiring!

If you like books and love to build cool products, we may be looking for you.
Learn more »
Eli Goldratt is an educator, author, scientist, philosopher, and business leader. But he is, first and foremost, a thinker who provokes others to think. Often characterized as unconventional, stimulating, and "a slayer of sacred cows," Dr. Goldratt exhorts his audience to examine and reassess their business practices with a fresh, new vision.

He obtained his Bachelor of Science degree from Tel Aviv
More about Eliyahu M. Goldratt...

Share This Book

“So this is the goal: To make money by increasing net profit, while simultaneously increasing return on investment, and simultaneously increasing cash flow.” 9 likes
“Well, I don’t. Not absolutely. But adopting "making money’’ as the goal of a manufacturing organization looks like a pretty good assumption. Because, for one thing, there isn’t one item on that list that’s worth a damn if the company isn’t making money.” 4 likes
More quotes…