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Squeezed: What You Don't Know About Orange Juice

3.30  ·  Rating Details  ·  111 Ratings  ·  28 Reviews
Close to three quarters of U.S. households buy orange juice. Its popularity crosses class, cultural, racial, and regional divides. Why do so many of us drink orange juice? How did it turn from a luxury into a staple in just a few years? More important, how is it that we don’t know the real reasons behind OJ’s popularity or understand the processes by which the juice is pro ...more
Hardcover, 288 pages
Published May 26th 2009 by Yale University Press
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Community Reviews

(showing 1-30 of 807)
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Nicholas Karpuk
Jun 02, 2012 Nicholas Karpuk rated it really liked it
Americans slam orange juice like its medicinal soda. I remember finishing off half-full jugs in my parent's refrigerator with impunity. Somehow the notion of juice, with all its vitamins and natural ingredients negated any notion of all the sugar it contained. Suggesting a product comes from natural content does a lot to warp perceptions.

Only in adulthood, after years of not drinking orange juice, did I discover that orange juice was the key reason I had an upset stomach through most of high sch
...more
Jill Richardson
Jun 28, 2009 Jill Richardson rated it liked it
This book is written in a very academic style, and it's best for somebody who truly cares about a history of not just how orange juice evolved through the last century but about processed foods in general (with OJ as a specific example). There's nothing too sinister about OJ and it certainly won't kill you, but the marketing definitely misrepresents the final product. OJ is heated several times during processing and orange oil is removed from the juice (oil that got into the juice by squeezing t ...more
Sepideh
Mar 29, 2014 Sepideh rated it it was amazing
I read this book prepared for it to be a polemic that would make me want to stop drinking orange juice.

Surprisingly, the book was a much better than that. This book gives a brief history of oranges, and then it gets into twentieth century food policy in the US explaining how the standard of identity for orange juice was developed.

It was interesting how the FDA did not want orange juice makers to lie to hapless housewives and how advertisers did not want the truth to confuse them.

Orange juice m
...more
David
Aug 04, 2009 David added it
Academic, but good info. Tropicana ain't what it says it is!
sdw
May 28, 2010 sdw rated it liked it
Orange juice won’t kill you but that doesn’t mean that we are buying what we think we are. Hamilton points out the degree of misinformation and the marketing manipulation at work in production and consumption of Florida orange juice. I have read Fast Food Nation, Omnivore’s Dilemma , Chicken , Tangled Roots , Stuffed and Starved , Food Politics , and many other similar works and still I was shocked.

Alissa Hamliton’s research into the history of the orange juice industry and the production an
...more
Derek
May 13, 2016 Derek rated it it was amazing
Shelves: library-ebook
This book was a good read. For anyone who drinks orange juice it is a MUST read but I would recommended it for anyone who wants to know more about how food labelling works and how companies get around labelling laws. The retelling of the FDA hearings was a little dry in the middle but their overall message was summarized well. The amount and quality of research done by the author was top notch. She really put her heart and soul into digging for every detail in this book. The tl;dr: if you drink ...more
AJ
Nov 15, 2014 AJ rated it really liked it
An interesting expose into the orange juice industry. I had no idea how processed not from concentrate orange juice is (although I already knew it doesn't taste as good as fresh squeezed oranges), and how the juice industry is really undermining Florida citrus growers. However, it really comes as no surprise.
Susan
Apr 07, 2012 Susan rated it really liked it
Great book, we do not drink OJ anymore after reading this!!!
Jason S
Feb 01, 2016 Jason S rated it really liked it
The Jungle for the orange juice industry. This book does a great job of explaining how the content of ornage juice has changed in the US over the last 60 years although the labelling has not (at least too much). While slow in spots, especially as it drags through a good deal of FDA testimony from the 1960s, overall the book does a good job of connecting to many of the current issues surrounding the politics of food in the US (right to know, trade, urban sprawl, globalization, etc. One of the bet ...more
Nate
If you're into food books, then this one is not only worth your time to read, but should be part of your library too. If you're a casual reader about the food industry, then you might find this one in too much of a niche or potentially boring.

I personally enjoyed her writing style and didn't find it academic; if anything, I was surprised by how quickly she bounced around and wondered if her colleagues might frown on the non-exhaustive presentation of the topic. So finding it stuffy or not seems
...more
Susan Tweit
Sep 28, 2010 Susan Tweit rated it really liked it
Orange juice is healthy and wholesome. We drink it because it's fresh, full of Vitamin C and made from the natural fruit of orange trees. Right? Not hardly, says Alissa Hamilton in this darkly absorbing history of the Florida orange juice industry. Even if the carton says "not from concentrate," what you drink when you pour a glass of conventional, pre-squeezed orange juice is wholly industrialized, more a product of laboratory "food science" than of those sunshine-nourished orange groves Bing C ...more
penny shima glanz
Jun 21, 2010 penny shima glanz rated it liked it
Shelves: library-nypl
Sadly, as I sit to write this review I discovered that I misplaced the many notes I took on this book. First, for a book published by an academic press I found it quite approachable considering I have little experience in nutrition, American food history, or the agricultural history of Florida. I learned a good deal about all of these topics and found the book informative and reassuring, in that I knew I wasn't drinking the OJ my brain wanted if I bought it at the supermarket, and probably not e ...more
Jason
Apr 08, 2016 Jason rated it really liked it
Shelves: ebook, my-library
This review was originally posted on jasonreads.com

Squeezed by Alissa Hamilton is a great kind of non-fiction, but you have to be ready for it. Coming off some very thrilling YA novels, I found it difficult to slow down and really process Hamilton’s points. I did find myself getting lost in all the information, but I enjoyed that feeling and I like researching again as well. I enjoy learning things like 96% of all oranges grown in Florida are processed into juice. There was a lot to take in from
...more
Richard
Oct 03, 2009 Richard rated it liked it
Shelves: nonfiction, food
What does Bing Crosby, the agricultural revolution, NFC and FDA S.341 have to do with orange juice? They all help 'define' orange juice as we know it today. Squeezed examines Florida orange juice, the product and the industry, from a historical perspective to its current state as we all find in the grocery aisle. Squeezed tries to answer this basic question, is orange juice really orange juice?

While I found the book to be interesting, especially development of a orange juice standard, the evolu
...more
Sfk
Apr 23, 2014 Sfk rated it did not like it
Must say i did not read whole book but start was BORING !!!! so do not read
Angie McCrae
Mar 11, 2009 Angie McCrae marked it as to-read
Squeezed: What You Don't Know About Orange Juice is about the orange juice industry and the practices used by companies in making it. It follows the same type of content as in Fast Food Nation (but by a different author), except this book is about orange juice. If you want to read an interview of the author and get a better sense of the book, you can read it here. I’ll post my own thoughts of the book when I read it.
Peter
Aug 27, 2015 Peter rated it liked it
OK book. Did not know all of this. Suspected some of this. Bottom line, "fresh" orange juice is not fresh. There's "big oil", and "big pharma". There's also "big OJ".

Anne read this too.

Newmarket library.
Katherine
Jan 02, 2011 Katherine rated it really liked it
You know those books like Freakonomics that are written by 1 content person and 1 professional writer? This book could have seriously benefited by using this method. Instead it is just the content person who is a decent writer but not great. Fortunately the content is amazing and completely new -- I guarantee you will not have thought about 80% of what she talks about in the book. Acknowledge the sometimes-painful writing style and read the book anyway -- you'll be glad you did.
Barrette Plett
Dec 26, 2012 Barrette Plett rated it it was ok
This book was really useful for me; I stopped drinking juice almost entirely. So, the content is great, and super-important. However, the actual writing and therefore readability of the book were not at the level of most of the non-fiction I read.. The book seemed more academic, and had large swaths of fairly difficult reading...
Hilary
Jan 01, 2014 Hilary rated it really liked it
Books in this YUP tend to be great, and I first found out about this while reading Every Twelve Seconds. My enjoyment of esoteric and technical topics may not be shared by other readers, but I really admired how doggedly the author figured out some of her facts, and how carefully she analyzed them.
Laura
Jul 11, 2012 Laura rated it it was amazing
I WILL NEVER BUY ORANGE JUICE AGAIN! I BOUGHT A JUICER AND SQUEEZE MY OWN STUFF!!

Alissa Hamilton brings to light the ugly truth about processed juice -- it’s certainly not fresh, wholesome, or natural!!
Rae
Oct 23, 2010 Rae rated it it was ok
Shelves: food-issues
Quite a slog to work through, but still interesting enough. Most of what we eat just isn't at all what it appears to be. Even when we DO read the labels. OJ isn't harmful, but it also isn't just orange juice.
Ryan
Feb 18, 2010 Ryan rated it liked it
Shelves: 2010-project
A look at what actually is in that box or can of orange juice at the supermarket (including how companies push the boundaries of the FDA standards).
Lynda
Dec 04, 2013 Lynda rated it liked it
Wow, everything I ever wanted to know about store-bought "orange juice." Very detailed truths behind those misleading labels.
Sparkle
Jan 10, 2013 Sparkle rated it it was ok
I suspect this is a thesis or dissertation turned into a book. It's an okay read, but bogged down in the middle.
Stuart
Oct 08, 2012 Stuart rated it liked it
Is ok book. Only for people obsessed about OJ. Not really intresting if you're not really into OJ
Katherine
Great topic, terrible writing. Ok not terrible, but semi-painful to read.
Thom
Jun 18, 2010 Thom rated it liked it
So many good reviews so I'll just add. "The more you know"
James Harvey
James Harvey marked it as to-read
May 16, 2016
MBird
MBird marked it as to-read
May 14, 2016
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Alissa Hamilton holds a Ph.D. from the Yale School of Forestry and Environmental Studies and a J.D. from the University of Toronto Law School. She has been a Graham Research Fellow in International Human Rights at the University of Toronto Faculty of Law. She is a former 2008-2009 Food and Society Policy Fellow with the Institute for Agriculture and Trade Policy (IATP). She lives in Toronto.
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