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Inspire!: Why Customers Come Back

3.19  ·  Rating Details ·  16 Ratings  ·  2 Reviews
8 POWERFUL WAYS TO INSPIRE TODAY'S TOUGH CUSTOMERS IN TOUGH TIMES AND MAKE THEM STICK! "With Jim Champy's well-proven gift for keen management analysis, today's essential notions of business transparency, channel and customer alignment, and enduring cultural values become palpable, memorable, and-most important-usable." Alan Spoon, "Managing General Partner, Polaris ...more
Hardcover, 176 pages
Published March 27th 2009 by FT Press (first published 2009)
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trav
Nov 03, 2011 trav rated it liked it
Shelves: business
This is a slim book weighing in at 154 pages and is a follow up to Champy's other book OutSmart!

I appreciate the book's brevity and concise story telling. Champy says the book is aimed at helping today's businesses retool themselves with new thoughts, strategies and processes to help them grow their customer base and maintain it.

Out of the gate, he said that he kept companies that maintain 15% growth on his radar. And that all of the example companies fit that profile.
There are many "big names"
...more
Leader Summaries
Aug 04, 2014 Leader Summaries rated it it was amazing
Desde Leader Summaries recomendamos la lectura del libro ¡Inspira!, de Jim Champy.
Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: marketing y ventas, atraer y retener a los clientes.
En el siguiente enlace tienes el resumen del libro ¡Inspira!, 5 casos de empresas que han sabido definir una propuesta de valor auténtica para asegurarse la fidelidad de los clientes: ¡Inspira!
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