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Search Engine Visibility (Voices That Matter)

3.64  ·  Rating Details  ·  42 Ratings  ·  1 Review
"Search Engine Visibility" is about designing, writing, and creating a Web site primarily for site visitors, and helping them find what they are searching for via the major search engines, directories, and industry-related sites.
Paperback, Second Edition, 292 pages
Published June 1st 2007 by New Riders Publishing (first published December 30th 2002)
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Ruslan Kuzamysh
May 24, 2010 Ruslan Kuzamysh rated it really liked it
Search Engine Visibility by Shari Thurow

Models:
1. Organic
2. PFI
3. PFP

Organic Components:
1. text
2. links
3. popularity

Text:
1. Title tag (5-10 words or around 70 chars, unique for every page, no company info, power combination strategy - 3 first words are keyword in any combination, sometimes include both singular and plural)
2. Visible body text (write 250-800 words per page, keyword prominence - above the fold, using headlines, around and inside links, resonable repetitions, also add calls to acti
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