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  <title><![CDATA[I'm with the Brand: The Secret Dialogue Between What We Buy and Who We Are]]></title>
  <isbn><![CDATA[184529887X]]></isbn>
  <isbn13><![CDATA[9781845298876]]></isbn13>
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  <original_publication_year type="integer">2008</original_publication_year>
  <original_title>I'm with the Brand: The Secret Dialogue Between What We Buy and Who We Are</original_title>
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      <name><![CDATA[Rob Walker]]></name>
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  <date_added>Sun Mar 22 18:18:33 -0700 2009</date_added>
  <date_updated>Sun Mar 22 18:19:41 -0700 2009</date_updated>
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    <body><![CDATA[I got this in a socialist bookstore which, with its focus, made me think that it would be a kind of 2008 update of Naomi Klein’s “No Logo”. Instead, it reads like a primer for brand marketers, and, in fact, its back cover is full of praises sung by business journalists. Its author, Rob Walker,...<a href="http://www.goodreads.com/review/show/50115519">more...</a>]]></body>
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  <date_added>Sun Nov 22 19:21:27 -0800 2009</date_added>
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  <read_at>Sat Feb 28 10:27:32 -0800 2009</read_at>
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