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Global Business Today
Charles Hill's Global Business Today, 6e (GBT) has become an established text in the International Business market for several key reasons: (1) it is comprehensive and up-to-date, (2) it goes beyond an uncritical presentation and shallow explanation of the body of knowledge, (3) it maintains a tight, integrated flow between chapters, (4) it focuses on managerial implicatio...more
Paperback, 608 pages
Published
October 21st 2008
by Irwin/McGraw-Hill
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Another textbook. But tons of insanely interesting case studies, I reread it.
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Great book on international business environment. Very detailed and up to date.
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