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Time Change American Newspaper CL
Time, Change, and the American Newspaper focuses on newspapers as organizations, examining the role of change in the newspaper industry and providing a model from which to view and respond to change. Authors George Sylvie and Patricia D. Witherspoon discuss environmental and organizational influences on contemporary newspapers, and they analyze newspapers within the larger ...more
Hardcover, 232 pages
Published November 1st 2001 by Routledge
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Illustrates some important applications of organizational/management research to newspapers, with a particular emphasis on time as a variable of interest. The first and last few chapters are useful; the case studies less so because they seem divorced from an active working knowlege of the newspaper industry; for example, the section on USA Today implies that somehow Al Neuharth (sp) invented the news peg. Um. Okay. Although as someone who didn't know much about the history of USA Today, it was i ...more