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<book id="5958783">
  <title><![CDATA[Why Does E=mc^2?: And Why Should We Care?]]></title>
  <isbn><![CDATA[0306817586]]></isbn>
  <isbn13><![CDATA[9780306817588]]></isbn13>
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  <best_book_id type="integer">5958783</best_book_id>
  <books_count type="integer">1</books_count>
  <default_description>This is an engaging and accessible explanation of Einstein's equation that explores the principles of physics through everyday life. In this riveting, deeply informative exploration of Einstein's famous equation, Dr. Brian Cox and Professor Jeff Forshaw go on a journey to the frontier of 21st century science to consider the real meaning behind the iconic sequence of symbols. Breaking down the symbols themselves, they pose a series of questions: What is energy? What is mass? What has the speed of light got to do with energy and mass? In answering these questions, they take us to the site of one of the largest scientific experiments ever conducted.Lying beneath the city of Geneva, straddling the Franco-Swiss boarder, is a 27 km particle accelerator, known as the Large Hadron Collider. Using this gigantic machine - which can recreate conditions in the early Universe fractions of a second after the Big Bang - Cox and Forshaw will observe the origin of mass in action, and record their findings.Alongside questions of energy and mass, they will consider the third, and perhaps, most intriguing element of the equation: 'c' - or the speed of light.  Why is it that the speed of light is the exchange rate? Answering this question is at the heart of the investigation as the authors demonstrate how, in order to truly understand why E=mc2, we first must understand why we must move forward in time and not backwards and how objects in our 3-dimensional world actually move in 4-dimensional space-time. In other words, how the very fabric of our world is constructed.A collaboration between one of the youngest professors in the UK, and a distinguished, popular physicist, &quot;Why Does E=MC2?&quot; promises to be one of the most exciting and accessible explanations of the theory of relativity in recent years.</default_description>
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  <original_publication_day type="integer">13</original_publication_day>
  <original_publication_month type="integer">4</original_publication_month>
  <original_publication_year type="integer">2009</original_publication_year>
  <original_title>Why Does E=mc^2?: And Why Should We Care?</original_title>
  <rating_dist>total:24|5:6|4:7|3:9|2:2|1:0|</rating_dist>
  <ratings_count type="integer">24</ratings_count>
  <ratings_sum type="integer">89</ratings_sum>
  <reviews_count type="integer">129</reviews_count>
  <text_reviews_count type="integer">12</text_reviews_count>
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  <average_rating><![CDATA[3.71]]></average_rating>
  <ratings_count><![CDATA[24]]></ratings_count>
  <text_reviews_count><![CDATA[12]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/5958783.Why_Does_E_mc_2_And_Why_Should_We_Care_]]></url>
  <authors>
        <author id="2732419">
      <name><![CDATA[Jeff Forshaw]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/2732419.Jeff_Forshaw]]></url>
      <average_rating><![CDATA[3.71]]></average_rating>
      <ratings_count><![CDATA[24]]></ratings_count>
      <text_reviews_count><![CDATA[12]]></text_reviews_count>
    </author>
        <author id="247769">
      <name><![CDATA[Brian Cox]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/247769.Brian_Cox]]></url>
      <average_rating><![CDATA[3.71]]></average_rating>
      <ratings_count><![CDATA[24]]></ratings_count>
      <text_reviews_count><![CDATA[12]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="128">
    <review id="67117110">
    <user id="175748">
    <name><![CDATA[Thermalsatsuma]]></name>
    <location><![CDATA[The United Kingdom]]></location>        
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      <rating>5</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Aug 12 00:00:00 -0700 2009</read_at>
  <date_added>Wed Aug 12 13:12:57 -0700 2009</date_added>
  <date_updated>Wed Aug 12 14:11:26 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is probably the best known equation in science but knowing how it is derived and what it actually means is a whole different story. <br/><br/>In this book Professors Brian Cox and Jeff Forshaw start with Galileo's profound insight into the nature of relative motion which led him to the inesca...<a href="http://www.goodreads.com/review/show/67117110">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/67117110]]></url>
</review>
    <review id="68444919">
    <user id="251555">
    <name><![CDATA[Shinynickel]]></name>
    <location><![CDATA[Austin, TX]]></location>        
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  <read_at></read_at>
  <date_added>Sat Aug 22 08:11:03 -0700 2009</date_added>
  <date_updated>Sat Aug 22 08:11:16 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Off this review: Why Does E=MC2? (And Why Should We Care?)<br/>By Brian Cox and Jeff Forshaw (Da Capo Press)<br/>To move beyond a cursory understanding of Einstein’s iconic equation, put yourself in the adept hands of physicists and science educators Brian Cox and Jeff Forshaw. Using clear langu...<a href="http://www.goodreads.com/review/show/68444919">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/68444919]]></url>
</review>
    <review id="78440552">
    <user id="1795309">
    <name><![CDATA[Robb]]></name>
    <location><![CDATA[Philadelphia, PA]]></location>        
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      <rating>3</rating>
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  <read_at>Tue Nov 24 00:00:00 -0800 2009</read_at>
  <date_added>Fri Nov 20 11:20:37 -0800 2009</date_added>
  <date_updated>Tue Nov 24 17:23:19 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I felt like this book went back and forth between being written in real simple terms to being hard to follow mathematics written in narrative form.  It went back and forth between being exciting to being boring in its presentation of equations, and that's coming from a math major who enjoyed every m...<a href="http://www.goodreads.com/review/show/78440552">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/78440552]]></url>
</review>
    <review id="78080881">
    <user id="1109345">
    <name><![CDATA[Dan]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1109345-dan]]></url>
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      <rating>3</rating>
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  <read_at>Tue Nov 17 00:00:00 -0800 2009</read_at>
  <date_added>Tue Nov 17 08:57:34 -0800 2009</date_added>
  <date_updated>Tue Nov 17 09:01:10 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I have a slightly better grasp of relativity, and if I were to read the book again I think I would get even more. However, there seemed to be a lot of basic stuff.<br/><br/>My main problem is that it doesn't answer the question in the subtitle. I was hoping for more everyday application stuff. One...<a href="http://www.goodreads.com/review/show/78080881">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/78080881]]></url>
</review>
    <review id="66497043">
    <user id="2270881">
    <name><![CDATA[Ken]]></name>
    <location><![CDATA[The United States]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2270881-ken-rideout]]></url>
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      <rating>3</rating>
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  <read_at>Thu Aug 06 00:00:00 -0700 2009</read_at>
  <date_added>Thu Aug 06 20:15:03 -0700 2009</date_added>
  <date_updated>Thu Aug 06 20:20:02 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Great treatment - of course they use the equation as an excuse to give a primer of just about all of modern physics.  I really enjoyed their treatment of Noether's theorem and giving her due credit (rarely done).  I couldn't believe they pulled off a non mathematical treatment of 4-vectors (although...<a href="http://www.goodreads.com/review/show/66497043">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/66497043]]></url>
</review>
    <review id="76979214">
    <user id="939340">
    <name><![CDATA[Joanna]]></name>
    <location><![CDATA[Tonopah, AZ]]></location>        
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      <rating>4</rating>
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  <read_at>Sat Nov 14 00:00:00 -0800 2009</read_at>
  <date_added>Fri Nov 06 21:49:40 -0800 2009</date_added>
  <date_updated>Wed Nov 18 06:53:45 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I enjoyed this book. I am an operator at a nuclear power plant, and love science.<br/>It isn't always easy to wrap your head around some of the concepts, and I had to re-read some paragraphs, but it is an excellent resource for finding out about physics.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/76979214]]></url>
</review>
    <review id="71359712">
    <user id="1927460">
    <name><![CDATA[Christine]]></name>
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      <rating>3</rating>
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  <read_at>Sat Aug 01 00:00:00 -0700 2009</read_at>
  <date_added>Tue Sep 15 19:01:26 -0700 2009</date_added>
  <date_updated>Tue Sep 15 19:02:18 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Interesting but a little too complex for someone without a background in physics.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/71359712]]></url>
</review>
    <review id="77677003">
    <user id="846793">
    <name><![CDATA[Rose Ann ]]></name>
    <location><![CDATA[Omaha, NE]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/846793-rose-ann]]></url>
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      <rating>3</rating>
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  <date_added>Fri Nov 13 13:30:46 -0800 2009</date_added>
  <date_updated>Wed Nov 18 16:32:30 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[WAAAAAAY over my head! ]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/77677003]]></url>
</review>
    <review id="69255346">
    <user id="2679300">
    <name><![CDATA[Charlesworthe]]></name>
    <location><![CDATA[Offutt A F B, NE]]></location>        
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      <rating>5</rating>
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  <read_at>Fri Sep 18 17:37:31 -0700 2009</read_at>
  <date_added>Fri Aug 28 14:58:00 -0700 2009</date_added>
  <date_updated>Fri Sep 18 17:37:31 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[currently dope as fuck]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/69255346]]></url>
</review>
    <review id="56476165">
    <user id="831633">
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  <date_added>Mon May 18 08:18:47 -0700 2009</date_added>
  <date_updated>Fri Jul 24 12:37:34 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Wonderful.  Well written, accessible, funny. The best praise I can give it is that it took away a fear of calculus I've had since I mostly blew off the subject Freshman year of college. I found myself working out an equation in the book.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/56476165]]></url>
</review>
    <review id="70402374">
    <user id="2713561">
    <name><![CDATA[Pete]]></name>
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  <date_added>Mon Sep 07 16:52:23 -0700 2009</date_added>
  <date_updated>Mon Sep 07 16:56:24 -0700 2009</date_updated>
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    <body><![CDATA[Very well written for a non mathematician/physicist who wants to understand special and general relativity and their consequences without having to study calculus for 2 years first.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/70402374]]></url>
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  <read_at>Tue Dec 01 00:00:00 -0800 2009</read_at>
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