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18th out of 103 books
—
35 voters
My rating:
add to my books
The Second Coming of Steve Jobs
by
Alan Deutschman (Goodreads Author)
From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media ...more
Paperback, 352 pages
Published
December 18th 2001
by Broadway
(first published 2000)
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What a great read. It had a drama, dirt, personalities, and style. It was my first encounter with the legend. I thoroughly enjoyed it. Personally, I find it so easy to worship this man. He has lots of bad qualities. Even those traits, I find them attractive. I guess that's what charisma means. Steve jobs has almost every trait that a leader should have. He's that unique.
Clearly this book did not add a great deal to the often rumored Bi-Polar personality of Steve Jobs. It did however add a very important concept, technology isn't so much about producing a product any longer, it's about content and content consumption.
I do not know a great deal of the early history of Apple. At some point Jobs had to have technical knowledge along the lines of Bill Gates writing software code. As explained in this book, he's a marketing person and in fact one of ...more
I do not know a great deal of the early history of Apple. At some point Jobs had to have technical knowledge along the lines of Bill Gates writing software code. As explained in this book, he's a marketing person and in fact one of ...more
C.D. Reimer
rated it
I recently re-read this book since the death of Steve Jobs. This is my favorite book about Steve Jobs, taking place between his firing from Apple, forming NeXT in the aftermath, buying Pixar from George Lucas, and returning to Apple. The book ends long before iTunes, iPods and iPads are introduced that would form Steve Jobs' lasting legacy. A great read.
This is a great story of the man who got kicked out of Apple and then asked back. I choose this over the Woz book as I thought the Job's story was probably more interesting. His twist and turns are actually quite entertaining. I would recommend.
Interesting enough, but poorly written, very journalistic, and broadly lacking in any sources able to give real insight into Steve Jobs as a person.
Also, if he tells me that a company was 'bleeding money' one more time, he's going to find himself bleeding too.
Also, if he tells me that a company was 'bleeding money' one more time, he's going to find himself bleeding too.
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A great book about Steve Jobs, post-Apple until NeXT was taken over and he went back. Also goes right up to the debut of iTunes and the complete turnaround of the company.
This is was and still remains to be a major inspiration for me!
If you are a computer tech head, business owner or a creative person,
I highly recommend this read!
If you are a computer tech head, business owner or a creative person,
I highly recommend this read!
A fascinating look at Steve Jobs' life until year 2000, as he was making his successful come back to Apple, before the iPhone/iPad phenomenon.
If you're a Mac fan, this is a must read. I would like to lock Steve Jobs in a room with my father and see how it would turn out. ;)
Read before Jobs passed away.
Interesting story. Interesting life.
Too bad Jobs didn't write an auto-biography.
Stay foolish, stay hungry.
Interesting story. Interesting life.
Too bad Jobs didn't write an auto-biography.
Stay foolish, stay hungry.
A gossipy collection of loosely connected stories about Steve Jobs. Clearly a journalist's book, it proceeds in paragraph fits and keeps restating its premises.
You get to know who and what Jobs is and his role in Apple as well as the history of Apple. Like Woz, it is a great book for Apple fans.
Very similar to the book iCon. Another great book regarding the iconic leader of Apple.
Zeer interessant boek uit 2000 over Steve Jobs tijd en rol bij NeXt, Pixar en zijn terugkeer bij Apple.
Not bad.
Not very complimentry to Jobs, who does seem have some dark shades.
Not very complimentry to Jobs, who does seem have some dark shades.
Too much of a focus on the celebrity nature, not enough substance.
A breezy look at Steve Jobs' life, including famous meltdowns.
Digressive nonetheless it is about my hero. I enjoyed it
A brilliant and eccentric man.
Very Interesting book.
audio book
Great read if you are at all interested in the world of business, technology, or Apple Inc. Steve is a fascinating person.
PG-13 equivalent for language quoting Jobs
(I sent a letter to the author asking about whether Jobs had read the book. The author responded that Jobs claims not to have read it.)
PG-13 equivalent for language quoting Jobs
(I sent a letter to the author asking about whether Jobs had read the book. The author responded that Jobs claims not to have read it.)
The true story of how Steve Jobs pulled himself back up after being fired from Apple Computer to retake the reigns of one of the most unique computer companies that ever existed. He went on to return the company to greatness, but this book only predicted that it would happen -- then it actually did.
Cesar Gonzalez
rated it
Recommends it for:
People looking for a good story
Shelves:
business,
biographies
I always find it fascinating to learn about the personalties behind some of the world's best known names. This one was particularly interesting because Steve Jobs is one of those larger than life characters, and frankly I knew next to nothing about him before reading this book.
Not very good. Insider's homage to the creator of the "reality distortion field." Too much homage, in fact.
Why Apple is so powerful and successful. You need to be an ass (at times) to win.
Pretty good book, covers the time up to the iMac (so no iPod stuff in there).
What can I say? Great book.
Steve Jobs! Enough said.
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Readers Also Enjoyed
Alan Deutschman is currently writing "Walk the Walk," a book about leadership, which will be published in September 2009 by the Portfolio imprint at Penguin.
His blog about leadership is at:
http://www.leaderswalkthewalk.blogspot.c...
More about Alan Deutschman...
His blog about leadership is at:
http://www.leaderswalkthewalk.blogspot.c...
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