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The Enchantment Emporium (Gale Women #1)

3.79  ·  Rating Details  ·  4,390 Ratings  ·  508 Reviews
Alysha Gale belongs to a specially "charm"-full family. The men grow horns, and obey females until they "choose". She inherits her gran’s Calgary junk shop with fey mailboxes and the Monkey's Paw. Leprechaun Joe can help sell yoyos. Tabloid reporter Graham bats very blue eyes and beds her. But when dragons fly overhead can even the Aunties save the day?
Hardcover, 361 pages
Published June 2009 by DAW
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The Best Urban Fantasy
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Community Reviews

(showing 1-30 of 3,000)
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"For pity's sake boy," Auntie Jane snorted as Dimitri shuffled carefully into the kitchen, there's salve for that . Use it before these trousers rub you raw. Downstairs bathroom. And you lot," she snapped at the girls who gathered round the table as he left the room, "stop giggling. He didn't get in that condition all on his lonesome."
Allie pulled a platter of pancakes out of the oven were they'd been keeping warm. "He needs to learn to pace himself."

Please correct me. But what I've learned from
Mike (the Paladin)
May 11, 2014 Mike (the Paladin) rated it did not like it  ·  review of another edition
Shelves: didn-t-finish
I'm sorry if you like this book...and I'm tired.

It seems more and more that when I pick up a book looking for an Urban Fantasy I get paranormal romance. I suppose that I set the bar lower than some for deciding what is PNR. And at the risk of being stoned I find more often than not if it's a female author it's going to lean that way (not always I know. I kind of like Rob Thurman's Leandros series).

The idea behind this book sounded good and caught my interest. I went out and bought it based on r
Jamie Collins
May 21, 2012 Jamie Collins rated it really liked it
Shelves: fantasy-urban
This is one of the best urban fantasy books I've read in a while. With a slightly stronger ending this would have been a five-star book for me; it really hit my sweet spot. It's funny and light-hearted but not shallow at all. The magic system felt fresh and different, and it's not hard to enjoy this idea of women becoming more powerful as they age. I hope this is the beginning of a new series.

There's a big, loving, powerful, nosy, overprotective and very appealing family. There's a lot of amusin
Aug 06, 2011 Lightreads rated it liked it
Shelves: fiction, fantasy, romance, lgbt
Yeah, stoned on painkillers is totally the best way to review this one.

If you tilt your head to the right, this is a cozily hijinxical* Canadian urban fantasy with a magical junk shop and a leprechaun and a snuggly extended family who express their feelings by baking a lot, also dragons.

But if you tilt your head to the left, it’s seriously fucked up slice-of-life about a family of creepy mind-controlling witches who have a consent-optional incestuous breeding program RUN AWAY RUN AWAY.

So I most
Aug 10, 2010 Caressa rated it it was ok
*sigh* I picked this novel off the New Fiction shelf of the library, after not reading a word for two whole weeks. Crazy, I know. The librarians were getting ready to send a relief party out after me. Anyhoo. I've learned to be VERY wary of female-penned "urban fantasies," as they tend to be heavier on the romantical pining and orgies than the urban or fantasy. But EE piqued my interest for several reasons: 1) Witches with nary a vamp or were to be seen, 2) Said witches don't have frizzy red cur ...more
Jul 12, 2012 Punk rated it liked it  ·  review of another edition
Shelves: queer, ebook, fantasy, dragons
Canadian Urban Fantasy. Magic runs in the Gale family, so when Allie's grandmother sends her a letter saying she's dead, no one really believes it. Still, the letter says that Allie's responsible for her gran's business, which is supposedly vital to the community, and having recently been fired, it's not like she has anything better to do. Allie packs up and heads for Calgary to take over her grandmother's...junk shop.

Reasons why this book made me D-face: 1) Unexplained magic system. 2) Unexplai
Jacob Proffitt
Oct 29, 2012 Jacob Proffitt rated it really liked it
Shelves: urban-fantasy
I enjoyed this book despite all the efforts of the author to make me hate it. And I’ll admit up front that I’m not a huge Tanya Huff fan, but mainly because she takes her anti-hetero-normative politics so very seriously. So I was surprised that I found this book as engaging as I did.

The Gale family setup was bizarre and I’d hate to be caught in it (on the male or female side), but that didn’t lessen my fascination for the dynamic they find themselves in. If you buy the premise, the adaptations a
I feel like finishing this book should leave me with more to say than "meh." Let's see. The plot was fast-paced enough to keep me reading, but not enough to get me past the weird gender relations, undeveloped magic system (I like the ritual set-up, but with no sense of what magic normally can or can't do, the ending lacked tension--I assumed they'd win, since so far magic had never failed them), and really, really sloppy editing.

And then, as other reviews note, there's the incest. It doesn't bot
Sep 15, 2009 Cait rated it really liked it
Recommends it for: those who like this sort of thing
...Well, that was far more quasi-incestuous sex magic than I expected to meet this side of fanfiction.

I really liked this book. I'd hit a bad run and started to forget that the urban fantasy equivalent of the B movie can actually be good, but this is definitely a good book. It's cheerful and sexual and funny and well-built, and it definitely improved my week.
Nov 07, 2009 Amanda rated it did not like it
I hate that these books keep disappointing me. I felt like this book was one big inside joke. First of all, the horn manifestations and copious references to sex=magic powers goes back to the pagan beliefs about the Green Man and May Day celebration and whatnot. However, if I wasn't a big brainiac and knew about that stuff already, I'd be super confused. So, perhaps I just don't have enough trivial knowledge, but so much of this book acknowledges these Gales and it really just doesn't make sense ...more
Mar 21, 2009 Nina rated it it was amazing
Shelves: 2009
It was great! A slow and somewhat confusing start resolved itself into a protagonist I couldn't help but love and an amazing magical system. If the beginning needed a little work, the ending more than made up for it. I love Allie and her motley selection of friends and family as well as her actual Family. There wasn't a character that wasn't perfectly written. Definitely think everyone should read. Exactly what Urban Fantasy should be and there must be more! (Or I will cry.)

Tim Hicks
Jan 14, 2015 Tim Hicks rated it liked it
Shelves: fantasy
Hmm, weird book. Excellent setup with a magical emporium, a family that appears to have some interesting powers, and a problem shaping up. Easy, breezy writing and a plot that moves along well. Some characters that look interestingly diverse.

Along comes Graham. First guy she sees is Mr. McDreamy, whose descriptions kept making me think of the guy on the cover of every Harlequin Romance ever printed.

And the longer the book went on, the more squirmy details appeared. The Gales are not nice peopl
Aug 08, 2010 Gerd rated it did not like it
Shelves: dnf, tausch
I really like Tanya’s work, she’s one of the few authors that got me to read actual Fantasy, I do enjoy her Valor series a lot, but my true love always was with her Vicky Nelson novels and so it was with great anticipation that I awaited her return to Urban Fantasy.
Ah, but what a disappointment this book is.
After a hundred+ pages I’m still not sure what the main protagonist is supposed to be. Other than some variety of magic user that is.
All that Tanya cares to tell us about her is that she come
Aug 18, 2011 Sally rated it it was ok
Shelves: ebooks
This review has been hidden because it contains spoilers. To view it, click here.
In all honesty, I seriously considered giving up on this book in the first chapter.

Not only was the "let's throw the reader right into the middle of this weird family" thing incredibly confusing, the abundant references to everyone enjoying threesomes, moresomes, orgies and sex rituals in all possible permutations - and keeping it all in the family at that - really isn't my cup of tea. At all.

At that point, I took a look at some reviews, which promised me that the plot would actually kick in w
Jul 23, 2009 Robin rated it really liked it
Bought this book on a recommendation from a friend. Now I have to go find the friend a really nice Christmas present.
Although I found the beginning to be fairly rocky (I kept having to check and make sure I wasn't coming in halfway thru the series. Characters kept popping in with little in the way of narrative introduction. it was very odd), the rest of the story was very good. I couldn't put it down. I haven't done any housework in a week.

Honestly, how can you not love a character who (when th
Jan 03, 2010 Mercurybard rated it really liked it
This review has been hidden because it contains spoilers. To view it, click here.
Dec 23, 2010 Carol. rated it really liked it
Enjoyed it, enough to add to my collection. Nice balance of plot and character development. On first read, the first chapter was slightly disjointed and challenging to follow, but sticking with it paid off big dividends. It's true, like other reviewers, I found the sex more distracting but it does play a role in the story in terms of relationships and emotional connections.
Laura (Kyahgirl)
This was my first Tanya Huff book. It was 'pleasant' but not riveting. I liked the characters but got kind of tired of "the Gale girls" and all the mysterious magical stuff. It felt a bit disjointed. However, I liked the dragons and the magic.
Blodeuedd Finland
First I must say that the family breeding program was pretty messed up. It was a keep in the family policy, and because there were so many girls then some got to breed outside the family. If the guy was accepted. But to be honest it never truly bothered me, Allie was not chosen by a cousin so I was a bit, ok, I can deal.

Allie left her family to start over in Calgary and take over her gran's weird shop. And of course things goes wrong at once. She meets a Fae, she sees...things I shall not mentio
Oct 30, 2011 Estara rated it really liked it  ·  review of another edition
Recommends it for: fans of urban fantasy a la Emma Bull or Charles de Lint
Recommended to Estara by:
This review has been hidden because it contains spoilers. To view it, click here.
Jun 04, 2009 Darcy rated it really liked it
Shelves: 2009, uf, magic
I was very confused on this book at first. Things seemed very random. When this happens I will give a book until page 50, if it is still like that give up. Luckily things started to make sense and I really liked the book in the end. But this does seem like one book where if you re-read it right again things will click faster.

I really liked Allie and her crazy family. They seemed like a fun group to be around. There was so much going on within how the family works it was hard to grasp it. There w
Ben Babcock
This book has been on my to-read list for four years, and I’m glad I finally got to it. Tanya Huff delivers strong urban fantasy set in a Canadian city. She sets up an interesting family of magic users, where the women and the men participate in complicated rituals that allow them to work charms. Alongside, she sends us a light mixture of supernatural creatures to pad out the character sheet—a leprechaun, some dragons and Dragon Lords, but nothing too unusual or overwhelming. That’s what I appre ...more
Apr 28, 2015 Mara rated it liked it  ·  review of another edition
Shelves: urban-fantasy
Weird, weird book. Intriguing, but also completely baffling. I had no idea what was going on. Not sure I'm interested in book 2.

Please read Jacob's for an in-depth review:
Apr 09, 2016 Cornerofmadness rated it liked it
Shelves: urban-fantasy
This review has been hidden because it contains spoilers. To view it, click here.
Sarah Leenart
Dec 02, 2015 Sarah Leenart rated it really liked it
This is a hard review to right as there were things about this book that I loved and others that I really didn't like. In the end my overall feeling was one of enjoyment and I did think about it in-between picking it up, so I rounded a 3.5 star up to a 4. So onto what I really liked, first off Allie, our main character, she was spunky, well developed and her character adapted well throughout. The magic and world building were utterly fascinating and perhaps my favourite part of the story, it was ...more
originally posted at:

Urban Fantasy comes in many forms and shapes and I just found another one! Having read her first book in the Confederation series: Valour's Choice, her Tanya Huff showed that she knows how to write cool characters and an even better storyline. The Enchantment Emporium is the first book in the Gale Women series and promises a fine display of all things you like in Urban Fantasy. From a magic store, that takes the magic quite literal to
Jun 11, 2014 Tasula rated it liked it
This is the lst book in a series about a magic emporium, left by a dead (?) grandmother to Allie Gale. She moves to Calgary to take over the emporium, meets strange people, including fey, and helps save the city from a fiery death by dragon. The heroine is a typical Tanya Huff female- strong, confident, loving. Some readers have remarked about the sex in the book- sex seems to be a tool for defusing tension, as well as bonding, and casual sex including with multiple partners (even committed part ...more
Xenophon Hendrix
Female witches in fiction, folklore, and reconstructed religion and lifestyle fantasy often follow three archetypes: the sexy young witch, the earth mother, and the scary hag; or, in Triple Goddess terms, the maiden, matron (or mother), and crone. In her novel The Enchantment Emporium, Tanya Huff posits a whole clan, the Gale family, whose women follow this witchly lifecycle -- although the young witches certainly aren't maidens -- while their men follow more of a Horned God archetype.

It's not a
Nov 09, 2011 Viridian5 rated it did not like it
Since I tend to enjoy Tanya Huff's work and read through them very quickly, I picked up The Enchantment Emporium as the first of my two newest library books to read, figuring that'd give me more time to work on the other one to be done before the due date. I was wrong and disappointed.

When a letter from Alysha Gale's eccentric, missing, and possibly dead Gran arrives, Allie has to take over Gran's odds and ends store in Calgary to find out what happened. Trouble and a lot of magic ensue.

This bo
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"Born in Halifax, Nova Scotia: Although I haven't actually lived "down east" since just before my fourth birthday, I still consider myself a Maritimer. I think it's something to do with being born in sight of the ocean. Or possibly with the fact that almost no one admits to being from Ontario…

Raised, for the most part, in Kingston, Ontario. It was the late sixties, early to mid seventies. Enough s
More about Tanya Huff...

Other Books in the Series

Gale Women (3 books)
  • The Wild Ways (Gale Women, #2)
  • The Future Falls (Gale Women, #3)

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“One, if I’m behind the wheel we go by Winchester rules: driver picks the music, shotgun shuts his cakehole.” 0 likes
“If you’re reading this, Alysha Catherine, I’m dead. Don’t make a fuss—it’s a state we all come to in the end. Except possibly for Jane who may be too mean to die.” 0 likes
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