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Coach: The A. L. Williams Story

4.47  ·  Rating Details ·  116 Ratings  ·  10 Reviews
In a story rich with details and anecdotes, heroes and villians, Art Williams chronicles how A.L. Williams and it "ragtag army of part-timers" took on a Goliath-sezed insurance industry.
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Published June 28th 2006 by Art Williams Productions
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Mayumi Amargo
Mar 31, 2016 Mayumi Amargo rated it it was amazing
The opportunities in this life are abundant. The opportunities to make an impact rarer. Art Williams showcases his tenacity by taking readers through the story of an industry changer. Intertwined with life lessons (such as letting go of bitterness), leadership principles (just do it), and an educational conversation; readers will find the heart of a champion. They will find a newfound respect for insurance. We will all die someday. What legacy will be left behind?
Michael Thomas
Jun 21, 2016 Michael Thomas rated it it was amazing
Shelves: biography, business
Goodreads: https://goo.gl/TxBRC7


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No matter what happened, she expected us to stay positive, "look happy" (even if we weren't), and to never, ever quit.

A strong sense of responsibility to be successful.

Recognition is a powerful force in building a team. If you praise and recognize successful behaviour, chances are a person will repeat the performance.

There is something really powerful with public praise, it motivates the whole group to improve.

I never made a sale on the fi
...more
Bob Collins
Mar 22, 2013 Bob Collins rated it it was amazing
I was a"termite" for a couple of years in the mid-80's, so Art Williams book on the history of the A. L. Williams company was a walk down memory lane for me. I believed (and still do believe) in the "Buy Term and invest the difference" Crusade. Although I knew a portion of the whole story, I didn't know the whole thing - especially why Art sold the company the early '90's. Art's company and leadership style were controversial, but he had the consumer and his employees best interests at heart and ...more
Ayeshah Lacy
Jul 25, 2011 Ayeshah Lacy rated it liked it
A GREAT INSPIRING READ BY INFAMOUS ART WILLIAMS. THIS TESTIMONIAL OF REAL EVENTS THAT INSPIRES US TO TAKE A STAND AND GO AGAINST THE GIANTS OF AMERICA. BASED WITH MORAL AND ETHICS IT DEPICTS HOW ONE MAN MADE A DIFFERENCE IN EDUCATING AND SHARING WITH THE WORLD THAT YOU DON'T HAVE TO JUST TAKE WHAT THEY SAY, BUT YOU CAN MAKE A DIFFERENCE THROUGH KNOWLEDGE EMPOWERMENT. HIS JOURNEY TO THE TOP UNPRECEDENTED EXPLAINS "HOW TO WIN WITH YOUR HEART NOT WITH YOUR HEAD" HE QUOTES. I HIGHLY RECOMMEND.
Jary Welker
Sep 27, 2013 Jary Welker rated it really liked it
Fascinating story of success. Art Williams was certainly a character to be reckoned with as he battled the traditional insurance world. His model of building his organization is worthy of emulation.
Ashlee
Nov 15, 2010 Ashlee rated it it was amazing
Such a good book! Haven't yet finished it yet, but LOVE getting to see what the founder of our company had to go through and why the company was originally founded. So motivating!
John
Jul 03, 2015 John rated it really liked it
Quite a story! Quite a fireball of a man! He was something else when it comes to the basic of principle of initiative...
(all you can do is all you can do)
David Lowry
Great book by one of the creators of buy term and invest the difference.
Naim
May 05, 2012 Naim added it
Very good reference for people who dream to go in business for themselves.
Jimmy Ferneyhough
Apr 08, 2013 Jimmy Ferneyhough rated it it was amazing
Great read of business success & what it takes to win in business & life
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“A cowboy must never shoot first, hit a smaller man, or take unfair advantage. He must never go back on his word, or a trust confided in him. He must always tell the truth. He must be gentle with children, the elderly and animals. He must be free from racial and religious prejudices. He must help people in distress. He must be a good worker. He must keep himself clean in thought, speech, action and personal habits. He must respect women, parents and his nation’s laws. The Cowboy is a patriot.” – GENE AUTRY’S “COWBOY CODE” 0 likes
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