The Ultimate Guide To Social Media Marketing
"The Social Media Bible" will show you how to build or transform your business into a social media-... read full description
reviews
Mar 11, 2011
The book The Social Media Bible: Tactics, Tools and Strategies for Business Success by Lon Safko and David K. Brake is a comprehensive resource of all types of social media. I purchased this book a while ago because it got excellent reviews on Amazon, and never really had a chance to read it. I thought that it would be perfect for the Goodreads assignment for my Emerging Internet Technologies class. The version that I have is the first edition published in 2009. There is a second edition no
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Aug 11, 2009
getAbstract
rated it: 
Comprehensive guidebook to online social media
Do you tweet or troll? Lurk or plurk? Do you have Facebook friends or a LinkedIn list? Are you a virtual world resident with a beguiling or scary avatar? What is your favorite aggregator or rich site summary (RSS) service? Are you happy with your Yelp rating? Do you have a Meebo login? You know Google, but do you know Redlasso or IceRocket? What is your favorite wiki beyond Wikipedia? Like it or not, it is increasingly difficult to functi More...
Do you tweet or troll? Lurk or plurk? Do you have Facebook friends or a LinkedIn list? Are you a virtual world resident with a beguiling or scary avatar? What is your favorite aggregator or rich site summary (RSS) service? Are you happy with your Yelp rating? Do you have a Meebo login? You know Google, but do you know Redlasso or IceRocket? What is your favorite wiki beyond Wikipedia? Like it or not, it is increasingly difficult to functi More...
May 24, 2010
Blog on Books
rated it:
Want to develop a social networking strategy but need the tools to accomplish the job? Sure you have a Facebook page and maybe even a Twitter handle, but where do you go from there? Well Lon Safko and David Brake (with the help of numerous, well known and not so well known social media players) have devised an ‘everything you need to know about social media in a box’ book.
Unlike a lot of the new social media books out there, the SM Bible is the best completist’s volume that not only More...
Unlike a lot of the new social media books out there, the SM Bible is the best completist’s volume that not only More...
Oct 26, 2011
Maliy
rated it:
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Dec 10, 2009
Sebastian
rated it:
This book expands your knowledge base of social media to the maximum. What a great social media book of knowledge. It breaks down the social web into micro sections and then analyzes each one precisely telling you how to best use the information to empower your brand and marketing objectives. A must read for any marketing professionals.
Jun 27, 2011
Rob
rated it: 
Good information here for people who've never used social media. For the rest of us, it's mostly just filler and marketing pap. If you didn't guess by now, I thought it was terrible but it was required reading for my course. Fortunately, I bought a kindle version so I don't have to look at it.
Nov 12, 2011
Prabowo
rated it: 
Facebook and Twitter have been a round for "social media" mogul. Marketers all around the world try to use social media for their purposes. That is "how to sell" via social media. This book explores from A to Z on how to use social media like Facebook, Youtube, and Twitter as a tool for marketing.
Mar 26, 2010
The Social Media Bible: Tactics, Tools, and Strategies for Business Success by Lon Safko (2009)
Jul 09, 2010
Catherine
rated it: 
I won this autographed book from the author after he spoke at a City of Gilbert Conference!
Oct 26, 2011
Paul
rated it:
The Social Media Bible is an amazing resource and good introduction to myriad social networking tools. Although the extensive interviews which are included throughout the book could have used much better editing to make them more readable, the descriptions of the social networking tools themselves are well organized and very helpful. The writers' efforts to place the information into a marketing context makes the book very useful to anyone interested in gaining a better understanding of Web 2.0
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Oct 22, 2009
Tatiana
rated it:
I really liked this book and plan to use it as a resource when beginning new social media campaigns, or to become inspired.
I pretty much skimmed through Part 2 of this monster of a book titled "Tools" because it basically reiterates Part 1, but it just breaks down the social media tools even more... almost to an idiot level. Sorry. I don't mean to offend, but I'm sure that section of the book is helpful to many social media newbies.
I pretty much skimmed through Part 2 of this monster of a book titled "Tools" because it basically reiterates Part 1, but it just breaks down the social media tools even more... almost to an idiot level. Sorry. I don't mean to offend, but I'm sure that section of the book is helpful to many social media newbies.
Feb 03, 2010
Emily
rated it:
This is another really helpful resource about tools, trends, and strategies in social media.
Oct 26, 2011
Vastine
rated it:
It is a losing game to keep up with social media in books since it changes so fast. The editors do a good job of updating but major changes really happen mothly. I would use this as an introductory primer and them augment your learning on the web. But it is a good place to start.
Oct 26, 2011
Jon
rated it:
Just starting this one on my iPad, it's large but I hope to learn a few things from it. Very interactive on the iPad, which is awesome.
Oct 26, 2011
Nathan
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Great book, just so much stuff, I felt like I went from zero to hero in terms of knowledge about social media with this book.
Oct 26, 2011
Mary
rated it:
I need to own this book for work. Did not read entire book. Skimmed for content and attitude.
Oct 26, 2011
Katrina
rated it: 
It's ok for beginners, but there are a LOT easier to use reference books.
Oct 26, 2011
Morgan
rated it:
This us a lot of book to just sit down and read. I suggest perusing as needed.
Feb 16, 2012
Feb 10, 2012
