[close] What do Ted Turner and Rupert Murdoch want out of life? Apart from the usual pleasures--love, fortune, good health--they apparently want to control the world's media. And, to judge by this account, each wants the other's head on a platter.

"In another time, they might have dueled on a grassy plain with muskets, or faced each other at high noon at opposite ends of a dusty street, holsters slung low on their hips," writes media/entertainment pundit Hack. Turner and Murdoch have chosen to fight it out, with undisguised venom, in a singularly public venue--Turner through CNN and other networks, Murdoch through Sky and Fox TV, plus a host of magazines and newspapers. Turner espouses liberal views while Murdoch is a hard-line conservative, but both are supreme "controllers of information" and "manipulators of public opinion," according to Hack. Their fight has cost billions of dollars, and it's wounded more than a few bystanders. It has also, as Hack rightly notes, set the tone for the contemporary press, for the worse, sacrificing journalistic integrity in the interest of two "competing political agendas ... until there is one."

Balanced, for the most part, if only because Hack seems to have little affection for either of his subjects, Clash of the Titans is a readable account of a private war between prideful tycoons with long memories. Media buffs will find much of interest in this portrait of "colliding storm fronts," both of whose reach extends far and wide. --Gregory McNamee [close]