The Choice
Enlarge cover
Rate this book
Clear rating

The Choice

4.2 of 5 stars 4.20  ·  rating details  ·  148 ratings  ·  15 reviews
TOC has been successfully applied in almost every area of human endeavor, from industry to healthcare to education. And while Eli Goldratt is indeed a scientist, an educator and a business leader, he is first and foremost a philosopher; some say a genius.
He is a thinker who provokes others to do the same. Often characterized as unconventional, and always stimulating--a sl...more
Paperback, 173 pages
Published October 1st 2008 by North River Press (first published January 1st 2008)
more details... edit details

Friend Reviews

To see what your friends thought of this book, please sign up.
This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

(showing 1-30 of 393)
filter  |  sort: default (?)  |  rating details
Ash Moran
I'm torn between whether this is the best book I've ever read, or the second. It's in contention with The Goal, also by Eli Goldratt.

The Goal introduces the concept of the Theory of Constraints by starting in a factory and identifying a manufacturing bottleneck. Towards the end, it talks about the idea that the thing constraining a business may not be physical, but mental - an idea or policy. The Goal's key idea is a process of ongoing improvement, targeted at whatever the current constraint is....more
Kanti Brahma
The Choice starts with more generic issues that people face in their lives- how to leave a meaningful life? Whether or not to leave an easy life? How do people behave and what's the rationale for their behavior? But it goes to the frontiers of operation management in retail business.

Goldaratt (he needs to introduction)draws a parallel with apparel retail business and human behavior. The entire book is in the form of a conversation between a father and his daughter. The case-lets discussed in th...more
Eli Goldratt really challenged some of my long held assumptions with some of his ground breaking insights. The book is essentially about having a full life and the ways to go about achieving that and the barriers one needs to overcome and watch out for. Here he lays out his methodology of thinking, his fundamental system of beliefs.

I first heard of Goldratt when I was at Bschool at Somaiya in Mumbai. Some of my classmates who were specializing in Logistics and Supply Chain Management, swore by h...more
Emilis Kuke
This is the fourth book I read by Eliyahu Goldratt and I think Eliyahu is more than genius in business, but also, he is a genius in books writing, especially in business romance. The book is quite short, just about 220 pages including anexes and easy to read for regular persons, so to understand TOC principles you shouldn't be business guru. All the ideas presented in book is quite clear with explanations and shot case studies. In the end of book additionally author added his daughter's explanat...more
Rick Yvanovich
A very different style in this book from what I was expecting. I did enjoy all the case studies but wanted more of them!
Alexander Mikhalev
Absolutely amazing book, must read for every scientist in business
All the goldratt's books are practical. you can read the book and immediately apply what you learned. Main message of this book is how to think clearly like a true scientist. scientific thinking is not just for biology or social science or... It's for everyday thinking, for solving any problem
Jack Vinson
Second reading after being much more involved in Theory of Constraints projects.
Here's my blog entry.
Muchas críticas dicen que es un libro muy bueno, pero a mi no me terminaron de parecer muy "reveladores" o muy interesantes siquiera los pocos conceptos básicos que se discuten.
Apr 03, 2012 Don added it
A masterpiece. Highly recommended. It has changed my thinking pattern and have significantly improved my perspective towards business problems.
In about just 25 pages this book changed the whole concept of retailing .....Awesome book
If u r planning to read Goldratt, i suggest reading Choice,Goal,Goal 2 in that order.
In time , The Choice will go down as Eli's greatest book. The logic of leading a full life.
Ricardo Andorinho
Another great book from one of the best critical thinkers in organizational development.
rhodeswarrior marked it as to-read
Jul 28, 2014
Tiago Oliveira
Tiago Oliveira marked it as to-read
Jul 24, 2014
Francesco Norelli
Francesco Norelli marked it as to-read
Jul 23, 2014
Pranay marked it as to-read
Jul 11, 2014
Dragonr marked it as to-read
Jul 10, 2014
Lorelyn Mendaros
Lorelyn Mendaros marked it as to-read
Jul 02, 2014
Ankush Parab
Ankush Parab marked it as to-read
Jul 01, 2014
Joe Thacker
Joe Thacker is currently reading it
Jun 22, 2014
Chris Combe
Chris Combe marked it as to-read
Jun 15, 2014
Chris Combe
Chris Combe marked it as to-read
Jun 15, 2014
« previous 1 3 4 5 6 7 8 9 13 14 next »
There are no discussion topics on this book yet. Be the first to start one »
Eli Goldratt is an educator, author, scientist, philosopher, and business leader. But he is, first and foremost, a thinker who provokes others to think. Often characterized as unconventional, stimulating, and "a slayer of sacred cows," Dr. Goldratt exhorts his audience to examine and reassess their business practices with a fresh, new vision.

He obtained his Bachelor of Science degree from Tel Aviv...more
More about Eliyahu M. Goldratt...
The Goal: A Process of Ongoing Improvement Critical Chain It's Not Luck Theory of Constraints Necessary But Not Sufficient: A Theory Of Constraints Business Novel

Share This Book

No trivia or quizzes yet. Add some now »