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Brand You

3.65 of 5 stars 3.65  ·  rating details  ·  37 ratings  ·  8 reviews
Paperback, 194 pages
Published May 1st 2009 by Artesian Publishing Llp
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The notion of this book is that it's not aimed squarely and solely at business owners. You don't have to be the CEO of an organisation or business; it's relevant if you're an employee too, applying for jobs, or wanting to further your career and stand out. With the economy not in it's best shape, this is about trying to find ways of "marketing" yourself and stand out from the crowd. It's a book that actually job hunters and business owners can all benefit from.

The book has a few excellent areas
Sadie-jane (sj) alexis nunis

Issue 2 Today's Manager

Rebrand Yourself and Succeed

BRANDING is an important part of business, regardless of whether it is for personal or corporate branding. This book helps readers rebrand themselves in order to stand out from the crowd. This is crucial in today’s fast-paced society where there is so much information vying for attention.

The authors give advice on how to be more visible in the markets you deal with. Another important aspect of the book is
Kartheepan Yoganathan
The essence of this book is If you make it easier for people to see what you do and how you do it, their perception will be aligned with reality. BRAND YOU is much suitable for those who wish to develop their career.
Roberta McDonnell
This is a most enlightening book and would be useful both as a top up for people already well down the marketing road and as a helpful introduction for those of us just venturing into the arena. Full of essential information on all aspects of creating and maintaining an authentic and attractive personal and / or business Brand. I am actually reading it now for the second time in two weeks.
Even though it took me a long, long time to read (and I really have no idea why), this book is quite interesting and useful. Lots of exercises to identify and strengthen the brand "you". I especially loved the chapter on archetypes and how they fit into your work life. Pleasant reading with lots to think about.
Bjorn Hardarson
"only takes two days to read but an interesting subject on how to Brand yourself and your image. Good stories on Beckham, Bezos on lot of other people. still I have said before still looking for the best Brand yourself book out there
Jolie Pre
The book is filled with information, but the book is boring.
A must read if you want to get somewhere with your life.
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