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What Customers Like About You: Adding Emotional Value For Service Excellence And Competitive Advantage
Whether you're an explorer or a tourist, the journey often proves to be more exciting than the place you arrive at. Not to mention more alarming, entertaining, spectacular, dangerous or farcical. All of which is pretty closely connected with the mode of transport you're dependent on - from stubborn mule to ancient plane. Brian Thacker has been on the look-out for unusual ...more
Hardcover, 312 pages
Published February 23rd 1999 by Nicholas Brealey Publishing
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