Goodreads helps you keep track of books you want to read.
Start by marking “Just Ask a Woman: Cracking the Code of What Women Want and How They Buy” as Want to Read:
Just Ask a Woman: Cracking the Code of What Women Want and How They Buy
Enlarge cover
Rate this book
Clear rating
Open Preview

Just Ask a Woman: Cracking the Code of What Women Want and How They Buy

3.83  ·  Rating Details ·  12 Ratings  ·  1 Review
An enlightening blueprint of the secrets of reaching female consumers from the expert Just Ask a Woman is a powerful book about how to tap into female consumers' needs. Mary Quinlan, the founder of the premiere consultancy dedicated to marketing to women, has personally interviewed 3,000 women in the course of her research for Just Ask a Woman. Women are the decision-mak ...more
Hardcover, 272 pages
Published April 11th 2003 by John Wiley & Sons (first published January 1st 2003)
More Details... edit details

Friend Reviews

To see what your friends thought of this book, please sign up.

Reader Q&A

To ask other readers questions about Just Ask a Woman, please sign up.

Be the first to ask a question about Just Ask a Woman

This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

(showing 1-33)
filter  |  sort: default (?)  |  Rating Details
Kavita Kavita
It cracks the code of what women want and how they buy.
Lee Kay
Lee Kay rated it liked it
Mar 24, 2008
Rikki Arundel
Rikki Arundel rated it really liked it
Feb 25, 2015
Susan rated it it was amazing
Mar 03, 2015
Ann Clarke
Ann Clarke rated it really liked it
Dec 14, 2014
Silvia rated it it was amazing
Jul 20, 2016
Candace rated it it was amazing
Oct 04, 2015
Margaret rated it it was amazing
Apr 29, 2016
Wendy rated it really liked it
Feb 01, 2008
Angela Maria Bryant
Angela Maria Bryant rated it liked it
Jun 24, 2009
Elizabeth rated it did not like it
Feb 01, 2014
Carly Hana
Carly Hana rated it liked it
Oct 09, 2011
Bill Yeadon
Bill Yeadon rated it really liked it
Jan 03, 2016
Paul Miller
Paul Miller marked it as to-read
Mar 15, 2009
Monica Willyard
Monica Willyard marked it as to-read
Mar 30, 2009
Fatima marked it as to-read
Jun 13, 2009
JM. marked it as to-read
Jul 22, 2009
Ola added it
Feb 23, 2013
Kristen Gilligan
Kristen Gilligan marked it as to-read
Apr 23, 2014
Denise added it
Aug 22, 2014
Preetigarg marked it as to-read
Oct 28, 2014
Doug added it
Dec 21, 2014
Jeanna marked it as to-read
Feb 14, 2016
There are no discussion topics on this book yet. Be the first to start one »
Mary Lou Quinlan has written inspirational features for Real Simple, O, the Oprah Magazine, and MORE, and other magazines and, is the author of the books Just Ask a Woman, Time Off for Good Behavior, and What She’s Not Telling You. She is the nation’s leading expert on female consumer behavior.
As the founder and CEO of marketing consultancy Just Ask a Woman and Mary Lou Quinlan & Co., she has
More about Mary Lou Quinlan...

Share This Book