Competing on Analytics: The New Science of Winning
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Competing on Analytics: The New Science of Winning

3.4 of 5 stars 3.40  ·  rating details  ·  161 ratings  ·  30 reviews
You have more information at hand about your business environment than ever before. But are you using it to "out-think" your rivals? If not, you may be missing out on a potent competitive tool. In "Competing on Analytics: The New Science of Winning" , Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has s...more
Hardcover, 218 pages
Published February 5th 2007 by Harvard Business Review Press (first published February 1st 2007)
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Liam
Liam rated it 5 of 5 stars
"Among the firms we studied, we found that the most analytically sophisticated and successful had four common key characteristics: (1) analytics supported a strategic, distinctive capacity; (2) the approach to and management of analytics was enterprise-wide; (3) senior management was committed to the use of analytics; and (4) the company made a significant strategic bet on analytics-based competition. We found each of these attributes present in the companies that were most aggressively pu...more
Tim Wade
Business book on the how some corporations are focusing on improving their analytical power and competing on that basis. The book effectively explains how organizations grow through several stages to becoming an analytical competitor.

Details: As someone who works in this area, the book is quite general. However, I had some non-analytical partners enjoy reading the book, so that is a strength too.
The most interesting areas of the book are where specific examples are highlighted, fr...more
David Cain
David Cain rated it 2 of 5 stars
Shelves: 2011
The focus in this brief volume is on trends in analytics as well as how and why organizations should improve their analytical capabilities. I would have preferred to see more details and case studies that delve into specific metrics that have helped organizations, rather than the generalities that fill out most of this text. After reading this, you will be convinced that your organization needs to improve its analytical capabilities, but this book will not necessarily give you a detailed road m...more
Mark Ruzomberka
Impressive book. As I make my way through Drexel's MBA program I'm finding anything published by the Harvard Business School press to be a cut above my normal reading material. While most of my reading of their work was through handouts for a MIS class and academically focused this book I picked up to further my education of the Web Analytics field.

With over a dozen pages dog eared this one will be on my shelf for the long haul. The competing on analytics stages model is by far my fa...more
Takuro Ishikawa
This book documents an emerging trend in the business arena: decision making based on research and statistical analysis. About time!

In this book, Thomas Davenport and Jeanne Harris explain why executives should rely on analytics to make decisions. In addition, the authors also describe different stages of analytical maturity, a road map for improving analytics in a company, and a set of ideas on how to manage analytical people and how to synchronize business intelligence with analyti...more
Ben
Ben rated it 3 of 5 stars
This has become somewhat of a standard survey of Business Analytics. The first half is case studies of companies such as Amazon, Netflix, and Capital One; while the second is an outline of what coampanis should consider in order to compete on analytics. Overall a great survey, but I found the case studies to be of the most interest.
Carla
Carla rated it 3 of 5 stars
Concepts I am very interested in, but did feel like it was a bit of a high level overview about the field of analytics and how it is being currently used to measure and account for new data analysis in business. Cool, but wished there was a bit more depth.
Reba
Reba rated it 4 of 5 stars
I had to read this for a class, but it was very interesting. The authors use examples of real companies and how they have gained a competitive advantage by using analytics (Netflix, Walmart, CapitalOne, Harrah's). I now want to read Moneyball.
Puneet
Puneet rated it 2 of 5 stars
Data explosion + data analysis = business revolution. Generalized statements about businesses that use data analytics + examples - reliable data = slightly useful jargon = "Competing on Analytics".


Isk
Isk rated it 3 of 5 stars
Gave me a better picture of how analytics is used in other companies (and how to better convince people that analytics is needed =)), but... Definitely to be skimmed.
Duncan
Duncan is currently reading it
A good survey on how BI is used in businesses and made a difference. Companies like Netflix. May not be enough to chew.
Joe O'c
Excellent; Review of the use of analytics and business intelligence to succeed in business
Terra
Terra is currently reading it
Awesome if you have an interest in marketing analytics! Can be a bit of a snore fest if not.
Mahuang59
Anyone who want to know what is "Decision Science", read this book.
Alok Mohapatra
Good but a slow read.
Levee
Levee is currently reading it
So far, so good...
Roger
Roger rated it 4 of 5 stars
Inspires and informs those in-the-know about how to know even more through analyzing the numbers. For business functions like marketing, operations and supply chains, specific analytical techniques were listed so that a decision maker can hunt down the details on these tools.

Being an IT person who's also got his foot in supply chain, I found this pretty pertinent. Now I feel like applying some of these to my workplace!
John
John rated it 4 of 5 stars
Not bad for a business book. It was interesting and somewhat enlightening about how companies are using business analytics to more-or-less-scientifically improve performance. I wish there was a little more detail about how to do the analytics, but this book was mostly about high-level overview of some companies that were doing it, and different "stages" of companies that adopt it.
Brad Burch
The math of MONEYBALL
Dav
Dav rated it 2 of 5 stars
This was a pretty decent overview of the reasons to pay attention to the Predictive Analytics sort of Business Intelligence. It was a bit more high level that I was hoping though. It would serve well as an introduction to someone who is just getting interested in the matter, and perhaps has to convince upper management to embrace the concepts.
Craig
Craig rated it 3 of 5 stars
This book started off very strong and provided some excellent examples of competing using analytics. Unfortunately, it devolved into lists of do's and don'ts and the final chapter on the future of analytics was just plain obvious. I didn't think there was much insight or useful information in the last 1/4 of the book.
Jason Hurley
Jason Hurley rated it 5 of 5 stars
Recommended to Jason by: Andy Rykse
I absolutely loved this book. I would have liked more examples of how to apply the knowledge they described, but there were still so many great success stories of companies who have applied data analytics. I recently got into this field and this book was very motivational and exciting!
Daniel
Daniel rated it 2 of 5 stars
The first half of the book was good with some very interesting examples of success, but then it just dried up, not even in the mechanics of it, but just in categorization. The latter half reads too much like a scientific journal to be interesting to anyone except Fields Medal winner.
Andrew
Andrew rated it 4 of 5 stars
Recommends it for: CEOs & COOs
Shelves: business
This book is for people who have enterprises to run and need to know how to use data effectively. It is not a light read and I only recommend it for people who are in positions that require using data.

Mark Fallon
Peter Drucker wrote, "If you can't measure it, you can't manage it." Davenport & Harris take this one step further, and suggest that more measurements (and analysis) is the way to the best management.

Chris
Chris added it
If you have no experience with Business Intelligence, this book is a great entry. If you have ever built, deployed or managed a Business Intelligence application, then you can skip this book.
Beth Yeh
This was a book I read for work. It was very interesting to me to see how analytics work for businesses, and I think it will translate well to the work that I do.

Kathleen
Competing on Analytics: The New Science of Winning by Thomas H. Davenport (2007)
rocketcitymel
"penguin (non-classics) (1998)
Dana
Dana is currently reading it
Bought this one a long time ago but it's taking forever to get through it.
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Tom Davenport holds the President's Chair in Information Technology and Management at Babson College. His books and articles on business process reengineering, knowledge management, attention management, knowledge worker productivity, and analytical competition helped to establish each of those business ideas. Over many years he's authored or co-authored nine books for Harvard Business Press, most...more
More about Thomas H. Davenport...
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