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Career Warfare: 10 Rules for Building Your Sucessful Brand on the Business Battlefield
"A refreshing message . . . from someonewho has fought many corporate wars."--The New York Times
With the latest stories from D'Alessandro's neverendingcollection of corporate derring-do and newinsight on the global battlefield, the nationally bestselling"Career Warfare" is more essential than ever whennavigating your way to success.
"D'Alessandro da
...morePaperback, 215 pages
Published
August 1st 2008
by McGraw-Hill
(first published 2005)
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It was interesting to read the thoughts of this CEO on how to build your brand and stand out from the pack. I agree with most of the points that he raises. Many of them seem to be common sense, but aren't so common in the workplace.
I really liked the last chapter where he gave a really good summary of some important points in just a few pages. I also like that he summed up the book for us in just one sentence: "Be conscious every day of what you are building."
I really liked the last chapter where he gave a really good summary of some important points in just a few pages. I also like that he summed up the book for us in just one sentence: "Be conscious every day of what you are building."
This book should be given to all college graduates and MBA's who are entering the world of business. D'Alessandro, former CEO of John Hancock, describes 10 rules that if followed will help to accelerate the careers of business people. Book is filled with advice on how to avoid the many unwritten potholes that can end or sidetrack one's career. Easy read with many examples. Even though I have worked in business for 20 years & received an MBA from one of the top business schools, I learned a t...more
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There is some good advice in here but there's a nasty undertone in some of the advice, a lack of grace or forgiveness that is simply unacceptable to me. Additionally, so many of the high profile examples are retreads anyone who follows business knows all too well.
I shouldn't be involved in any type of warfare. When I do get involved, I am beaten. Soundly. It is like the Plains of Abraham but faster and less note-worthy.
One of my favorite career-related books.
As you are going from your early career to the next stage, Career Warfare sets out some guidelines that are truly good to follow.
Cynebeald
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