3rd out of 16 books
—
6 voters
Grown Up Digital: How the Net Generation Is Changing Your World
by
Don Tapscott
SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST
The Net Generation Has Arrived.
Are you ready for it?
Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're t...more
The Net Generation Has Arrived.
Are you ready for it?
Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're t...more
Hardcover, 368 pages
Published
November 1st 2008
by McGraw-Hill
(first published October 3rd 2008)
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Loved this book!
This is Don Tapscott's 2009 follow up to his 1997 'Growing Up Digital: The Rise of the Net Generation', which for me means I don't have to read the earlier book.
Tapscott offers fantastic insights into the psyche of the Net Generation (otherwise known as Generation Y). I can totally relate to everything he has written here and I exhibit the 8 Net Gen norms [1-Freedom 2-Customization 3-Scrutiny 4-Integrity 5-Collaboration 6-Entertainment 7-Speed 8-Innovation] so I must be a Net Ge...more
This is Don Tapscott's 2009 follow up to his 1997 'Growing Up Digital: The Rise of the Net Generation', which for me means I don't have to read the earlier book.
Tapscott offers fantastic insights into the psyche of the Net Generation (otherwise known as Generation Y). I can totally relate to everything he has written here and I exhibit the 8 Net Gen norms [1-Freedom 2-Customization 3-Scrutiny 4-Integrity 5-Collaboration 6-Entertainment 7-Speed 8-Innovation] so I must be a Net Ge...more
A Net Genner on the Net Generation
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I’ll admit, I didn’t read this book cover to cover. I spent about 3 hours reading it, which probably means that I ‘read’ about half and skimmed the rest. This speaks both to the book’s strengths and its weaknesses. On one hand, the book is clearly organized, with three levels of subtitles within the book making skimming much more efficient. On the other hand as a member of the generation that Tapscott is trying to describe, at least 60% of the information is in...more
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I’ll admit, I didn’t read this book cover to cover. I spent about 3 hours reading it, which probably means that I ‘read’ about half and skimmed the rest. This speaks both to the book’s strengths and its weaknesses. On one hand, the book is clearly organized, with three levels of subtitles within the book making skimming much more efficient. On the other hand as a member of the generation that Tapscott is trying to describe, at least 60% of the information is in...more
Thoughtful decoding of the Net Generation
In 1997, Don Tapscott wrote Growing Up Digital, an extensively researched inquiry into how growing up immersed in digital technology changed a generation. Now, he returns to this question, exploring what has happened as that generation and its technology have matured. Tapscott addresses numerous concerns and delves into accusations commonly voiced about this “New Generation.” He generally finds that the insults are without merit. In fact, he is almost a...more
In 1997, Don Tapscott wrote Growing Up Digital, an extensively researched inquiry into how growing up immersed in digital technology changed a generation. Now, he returns to this question, exploring what has happened as that generation and its technology have matured. Tapscott addresses numerous concerns and delves into accusations commonly voiced about this “New Generation.” He generally finds that the insults are without merit. In fact, he is almost a...more
I picked up this book on a recommendation at a conference, and it has been both thoroughly enjoyable and informative.
Tapscott talks about the generation of people born between about 1978 and 1997 as the "Net Generation" because they were the first to have many of the technologies that are a way of life from their earliest memories. Heavily supplemented with research, the book came across as a guide to the Net Generation's behaviors, motivations and frames of reference.
The book is split into th...more
Tapscott talks about the generation of people born between about 1978 and 1997 as the "Net Generation" because they were the first to have many of the technologies that are a way of life from their earliest memories. Heavily supplemented with research, the book came across as a guide to the Net Generation's behaviors, motivations and frames of reference.
The book is split into th...more
Tapscott continues his unshamed boosterism of those damn kids who are going to use their technogical and social skills to outcompete my generation into oblivion. We should be happy about this???
Seriously, I am awed (and sometimes a little scared) at what people five or more years younger than me can do. I'm lucky, I was born into the beginning of the personal computer revolution to parents who saw the future coming, and I'm still running hard trying to keep up. That's a little daunting -- but it...more
Seriously, I am awed (and sometimes a little scared) at what people five or more years younger than me can do. I'm lucky, I was born into the beginning of the personal computer revolution to parents who saw the future coming, and I'm still running hard trying to keep up. That's a little daunting -- but it...more
I find what I have read of Tapscott's writing (part of Wikinomics and this entire book) overly expository. He seems to go into minute detail about topics and state things over and over again.
In this book, he explains who the net generation (millenials) are, what their lives are like, what they care about, and how they will change the world.
Since I am on the upper end of the net generation, I am well aware of most of these points, and reading them over and over again in this book seems almost li...more
In this book, he explains who the net generation (millenials) are, what their lives are like, what they care about, and how they will change the world.
Since I am on the upper end of the net generation, I am well aware of most of these points, and reading them over and over again in this book seems almost li...more
I really enjoyed this book and highly recommend it. Even though I already knew a lot about the info in the book, I did still pick up some interesting new stuff!
I didn't grow up with computers and video games. My childhood was mostly spent outside, playing with my friends. How times have changed. Tapscott calls the parents of today "helicopter parents" as they hover over their children and are afraid to let them go outside to play. So, rather than wanting to get out of the nest asap, the kids ha...more
I didn't grow up with computers and video games. My childhood was mostly spent outside, playing with my friends. How times have changed. Tapscott calls the parents of today "helicopter parents" as they hover over their children and are afraid to let them go outside to play. So, rather than wanting to get out of the nest asap, the kids ha...more
Book covers the digital generation, defined as anyone under 30, and the perceptions about them and their perceptions about the world around them. Interesting point of view, though at times the auther takes a position and doesn’t let the data speak for itself. In some cases he even contradicts the available data and uses his children’s experience as a way to make a counter point. At it’s best the book raises important points (eductaion system failures, exacerbation of the have/have nots in societ...more
Since I’m a part of the Net Generation this is something that interests me. From the outset, however, I felt like it was a manual for Boomers/Gen Xers to read, and I was looking in as an outsider. For the first time reading a “Gen Y” kind of piece, didn’t feel it accurately portrayed my Generation, even though Tapscott backed up his arguments with facts taken from surveys from a variety of places and acknowledged arguments from critics; it just all seemed too much of a positive look for the gene...more
Top 5 things I learned from Grown Up Digital (and that I think I buy):
1. Worrying about TV with my kids is a waste of time; older kids no longer really watch TV, particularly as a distinct activity.
2. Tapscott is still pretty starry-eyed about things like multitasking and being on games/FB/whatever at work, which probably speaks more to his work than work in general.
3. Customization is where I, a Gen-Xer, resemble a Boomer. I don't care that I can pick my own background, so much: I just want i...more
1. Worrying about TV with my kids is a waste of time; older kids no longer really watch TV, particularly as a distinct activity.
2. Tapscott is still pretty starry-eyed about things like multitasking and being on games/FB/whatever at work, which probably speaks more to his work than work in general.
3. Customization is where I, a Gen-Xer, resemble a Boomer. I don't care that I can pick my own background, so much: I just want i...more
I couldn't even finish this one.
I could only get through the first 100 pages of this. A lot of his material was outdated, some of it was apocryphal, and most of it was downright irritating. It's all about the generation of people that have grown up with the Internet and how wonderful they all are at multi-tasking and blah blah blah vomit. The man referenced his previous works at least a dozen times in the first fifty pages, and he repeated things quite a lot. Sometimes you just have to put the...more
I could only get through the first 100 pages of this. A lot of his material was outdated, some of it was apocryphal, and most of it was downright irritating. It's all about the generation of people that have grown up with the Internet and how wonderful they all are at multi-tasking and blah blah blah vomit. The man referenced his previous works at least a dozen times in the first fifty pages, and he repeated things quite a lot. Sometimes you just have to put the...more
NetGeners (Generation Y) get a bad rap. They're actually poised to change the world for the better. Their social behavior brings transparency to corporate dealings and forces them to develop better products and services. In their personal lives, they are very attached to their parents because they've been raised as family partners and respected for their opinions as opposed to previous generations' hierarchical family structures. For this reason, most are very comfortable moving back home after...more
So far I'm really enjoy this book. It's nicely formatted and I've learned a lot so far about the differences among the different generations. Since I do work with this age group I think these kids are smarter than we give them credit for and that they will change the way society functions in the coming years. Very interesting. I'm finding this book much more accessible than the more academic minded "Born Digital" which I statrted and couldn't get through. Recommended so far.
Recommended read for anyone who wants to see the enormous shift that's happening as a result of the coming of age of the Net Generation - kids who have grown up experiencing and expecting interactive, user-contributed, collaborative technologies as a part of daily life. Big implications for education, corporate culture, policy, marketing, activism, and families.
What I learned from this book: I learned that the net generation is smarter than we've been led to believe. I learned that parents are now leaning on their children for digital and social media education therefore changing family dynamics unlike never before. I learned that if you are 30 years old or younger you have been raised in digital age, and therefore never subscribed to a newspaper. Don Tapscott showed me
how the brain of the Net Generation processes information, the seven ways to attrac...more
how the brain of the Net Generation processes information, the seven ways to attrac...more
Very lengthy. This book is packed with all sorts of good info (stats, graphs, etc) from a multi-million-dollar survey – but is clearly lacking something. The premise of the book is good - the 8 defining characteristic of the Net Generation – but it sometimes gets a little too repetitive. Summary: Fun facts and stats – but nothing all that new is presented.
Very interesting book if you are older than 31 to help you understand the reasons why the Net Generation is always connected and online. Full of positive opinions about the generation now 11 - 31 years old and the powerful voices they are developing to use Web 2.0 to influence companies, governments, schools and institutions to be transparent, forthright, accountable and demonstrate a concern for people and the world. Held my interest and helped me understand, as an individual just older than th...more
Tapscott provides fascinating insights to the world of NetGeners. The book is hard to put down. I see faces when I read his descriptions of various generations. I see my parents learning how to navigate on Facebook; I see my sister and best friends texting on their smartphones, oblivious to everyone else, during dinner; I see my 15yo brother and the fluid ease with which he plays online games, chats on Skype with friends across country, and upload his own gaming cheat-sheet videos on YouTube all...more
Grown Up Digital: How the Net Generation is Changing Your World by Don Tapscott is based on the findings of a $4 million private research study of 8,000 young people in 12 countries. Tapscott characterizes tech savvy youth born between 1978 and 1994 by the strengths inherent in their collaborative, connected, passionate approach to life. Cautioning baby boomers and gen-Xers to think twice before condemning behavior that appears distracted or immature, he explains the work habits of the net gener...more
I found this book to be very accurate and fair about the Net Generation. As a part of the Net Generation, I have to say that I agree with a lot of what Tapscott says. He does a good job of pointing out 8 characteristics of my generation and explaining why some of these characteristics are misunderstood by older generations. He shows how these characteristics affect us in school, work, socially, and as consumers. If anyone from an older generation is working with or trying to target the Net Gen t...more
great insight on how digital space is shaping net gen psyche, its impact on their surrounding environment and some tips on how to unleash the potential of these so called slackers. loved the sections on how the family dynamics are changing with the net geners playing a more central role breaking down old world thinking parents always know best on everything. not to mention role reversal in schools where students are the new yodas. the author did get a bit tedious and repetitive forcing me to ski...more
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Don is one of the world’s leading authorities on innovation, media, and the economic and social impact of technology and advises business and government leaders around the world.
In 2011 Don was named one of the world's most influential management thinkers by Thinkers50. He has authored or co-authored 14 widely read books including the 1992 best seller Paradigm Shift. His 1995 hit Digital Economyc...more
More about Don Tapscott...
In 2011 Don was named one of the world's most influential management thinkers by Thinkers50. He has authored or co-authored 14 widely read books including the 1992 best seller Paradigm Shift. His 1995 hit Digital Economyc...more
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